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Overview of Snipp Interactive Inc.
Snipp Interactive Inc. (SNIPF) is a global Platform-as-a-Service (PaaS) company specializing in digital marketing promotions, loyalty programs, receipt-based purchase validation, and data analytics. Operating under a unified marketing technology platform, Snipp offers an integrated ecosystem designed to help brands engage consumers and drive measurable sales. Through its comprehensive suite of solutions, Snipp combines shopper marketing promotions, loyalty, rewards, rebates, and advanced analytics to generate unique insights and deliver disruptive engagement experiences.
Integrated Platform and Core Modules
The heart of Snipp’s offering is its proprietary SnippCARE platform, which provides clients with flexibility to design and execute both long-term and short-term programs. Key modules include:
- SnippCHECK: A market-leading receipt processing engine that validates purchases and underpins receipt-based promotions with robust data capture and analytics.
- SnippLOYALTY: A unified loyalty solution that enables consumer packaged goods (CPG) brands to deploy customized loyalty programs tailored to drive customer retention.
- SnippREWARDS: Offering a dynamic catalogue of digital and physical incentives, this module provides seamless access to rewards worldwide.
- SnippWIN: A gaming module addressing the challenges of running legally compliant games of chance and skill, pivotal for consumer engagement in regulated environments.
Advanced Technologies and Innovation
Snipp leverages cutting-edge technologies such as artificial intelligence, machine learning, and real-time data analytics to enhance operational efficiency and improve fraud detection in promotions. The platform’s advanced algorithms support the detection and prevention of fraudulent activities in receipt-based and loyalty programs, setting a high standard in data integrity and consumer trust. This strategic integration of AI aids in predicting trends and optimizing customer engagement, making Snipp’s solutions highly adaptive in a fast-changing digital landscape.
Market Position and Global Reach
Positioned at the crossroads of technology and marketing, Snipp serves a global clientele that includes Fortune 1000 companies, leading agencies, and strategic partners. Headquartered in Vancouver with additional offices in key regions such as the United States, Canada, Europe, and India, the company successfully navigates diverse markets and complex regulatory landscapes. Its extensive experience in handling global loyalty schemes, robust promotional solutions, and data-driven insights underscores its strategic significance in today’s competitive marketing environment.
Business Model and Operational Excellence
Snipp’s business model centers on providing a flexible, scalable, and integrated technology platform that serves multiple industry sectors. Revenue is derived from subscription fees, licensing agreements, and service contracts that allow clients to customize their engagement programs. This model not only facilitates long-term client relationships but also fosters continuous innovation and refined targeting based on enriched consumer data. The company’s operational excellence is further demonstrated by its capacity to manage high-complexity projects for some of the world’s most influential brands.
Client Engagement and Data Analytics
With its robust platform, Snipp continually captures and analyzes zero party data – information willingly provided by consumers – to offer actionable insights that drive sales and optimize promotional strategies. The ability to generate consumer insights in real time enables clients to tailor marketing campaigns more precisely, achieve higher conversion rates, and build stronger customer relationships while ensuring compliance and security throughout the data lifecycle.
Industry Expertise and Thought Leadership
Snipp is recognized for its deep industry expertise and thought leadership in the loyalty and promotions space. The company’s continual innovation in shopper marketing, combined with its strategic use of advanced technology, positions it as a source of reliable insights within a dynamic market. By consistently demonstrating operational agility and a proactive approach to market challenges, Snipp stands as a trusted partner for global brands seeking to navigate the complexities of customer engagement in today’s digital era.
Conclusion
In summary, Snipp Interactive Inc. is a comprehensive marketing technology provider that marries innovative digital promotions with sophisticated data analytics and AI-driven solutions. Its integrated platform enables streamlined execution of multi-faceted loyalty programs and promotional campaigns on a global scale. With a proven record of aligning client objectives with tangible sales enhancements, Snipp maintains a balanced approach to operational excellence and strategic growth in the competitive landscape.
Snipp Interactive Inc. (TSXV:SPN, OTC PINK:SNIPF) has been approved as a global supplier to a leading American technology corporation. Following a comprehensive vendor qualification process, Snipp received its inaugural order for a North American program set to launch in January. The contract includes plans for programs across 15 countries in Europe and Latin America. The Company emphasizes its strategic focus on new markets and industries, including sports betting, iGaming, and fintech, aiming for a profitable close in Q4 2021.
Snipp Interactive Inc. (TSX-V:SPN; OTC PINK:SNIPF) announced the appointment of Brian Tunick to its board of directors. A renowned Wall Street consumer research analyst, Tunick brings over 20 years of experience, having previously held key positions at JP Morgan Chase and RBC. He has a track record of advising on high-profile IPOs and has been recognized as a top retail analyst. Tunick expressed confidence in Snipp’s growth potential and his commitment to enhancing shareholder value, holding a 4% stake in the company. His expertise is expected to strengthen the company’s presence in US capital markets.
Snipp Interactive Inc. announced two significant deals, enhancing its position in the global loyalty and promotions sector. The first contract involves a Canadian agreement with a leading cereal producer, marking Snipp's expansion into international markets with the SnippCARE platform. The contract is valued in six figures. The second deal is a renewal with a major energy drink manufacturer in North America, worth over USD $350,000, representing a growth of over 40% from the previous contract. This reflects Snipp's strong momentum as it approaches 2022.
Snipp Interactive Inc. (TSXV:SPN)(OTC PINK:SNIPF) will present at the Ladenburg Thalmann Virtual Technology Expo on November 18, 2021, at 4:30PM ET. CEO Atul Sabharwal aims to introduce the company to investors and discuss growth strategies. The Expo will feature around 50 tech companies, focusing on various sectors including AI, cybersecurity, and blockchain. Attendees can register for the event and request one-on-one meetings with Snipp. The company utilizes its SnippCARE platform for loyalty programs and data capture.
Snipp Interactive Inc. has secured a phased agreement with a leading global digital market research firm, commencing with a minimum value of USD $100,000. This collaboration aims to integrate Snipp's advanced receipt processing engine with the Client's data analytics platform across two markets. The deal, potentially lasting three years, highlights Snipp's growing presence in the $50 billion market research sector, with expectations to expand across the Client's international portfolio. The partnership aims to enhance customer engagement and data collection efficiency.
Snipp Interactive Inc. (SNIPF) reported record financial results for Q3 2021, achieving revenue growth of 154% year-over-year, totaling $5,416,976. This quarter marked the company's highest ever quarterly revenue, net income from operations of $165,554, and EBITDA of $480,587, reflecting a 349% increase from Q3 2020. For the first nine months of 2021, revenue rose 69% to $11,007,208, while bookings backlog increased 141% to $9.4 million. The company aims to maintain strong growth and expects margins to return to historical levels.
Snipp Interactive has been added to the S&P/TSX Venture Composite Index, acknowledging its strong fundamentals and future potential. The company will announce its Q3 2021 earnings on November 2, 2021. CEO Atul Sabharwal expressed optimism about this addition, believing it will attract new investors and enhance institutional coverage.
Snipp is recognized for its innovative Platform-as-a-Service solutions in the loyalty and promotions sector, serving a broad client base, including Fortune 1000 companies.
Snipp Interactive Inc. (OTC PINK: SNIPF) announced a renewal and deployment plan from a major Fortune 50 consumer packaged goods company, marking over USD $2.5 million in billings over their three-year partnership. The plan details programs for 2022, including engagements during the NFL, Winter Olympics, and Black History Month. The company’s SnippCHECK platform is integral to these promotions. CEO Atul Sabharwal expressed confidence in the company’s growth potential and plans to enhance shareholder value, highlighting a debt-free structure and cash flow profitability.
Snipp Interactive has reported an impressive forecast for Q3 2021, anticipating revenue to exceed USD $5.3 million, marking over 145% growth compared to Q3 2020. This growth reflects a continuing upward trend, with revenue for the first nine months of 2021 projected at approximately USD $11 million, a 65% increase from the same period in 2020. The company expects EBITDA for Q3 2021 to rise by over 100% compared to Q3 2020. With a focus on expanding its SnippCARE platform and forming strategic partnerships, Snipp looks to maintain its growth momentum.
Snipp Interactive invites investors to its presentation at the LD Micro Main Event in Los Angeles on October 13, 2021, at 12:30 PM EST. The conference serves as a vital platform for small-cap companies, offering insights into Snipp's growth strategy and the SnippCARE Platform. Attendees can participate in-person or via a virtual broadcast. Snipp excels in loyalty solutions and marketing technology, supporting leading brands with its innovative platforms.
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