Snipp Interactive Launches First Phase of USD $1.5mm+ Program With Leading Global Digital Market Research Company

Rhea-AI Summary

Snipp Interactive Inc. has secured a phased agreement with a leading global digital market research firm, commencing with a minimum value of USD $100,000. This collaboration aims to integrate Snipp's advanced receipt processing engine with the Client's data analytics platform across two markets. The deal, potentially lasting three years, highlights Snipp's growing presence in the $50 billion market research sector, with expectations to expand across the Client's international portfolio. The partnership aims to enhance customer engagement and data collection efficiency.

Positive

• Secured a phased agreement worth a minimum of USD $100,000 with a leading market research firm.
• Potential for a three-year deal, signaling long-term growth opportunities.
• Expanding presence in the USD $50+ billion market research industry.
• Enhancement of customer engagement through advanced data analytics.

Negative

• None.

VANCOUVER, BC / ACCESSWIRE / November 10, 2021 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSX-V:SPN; OTC PINK:SNIPF), a Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector, is pleased to announce that it has signed an agreement with an award winning digital market research product and solutions company ("Client") whose technology and insights solution caters to a global clientele of Market Research firms, Ad Agencies, Consultancy firms, and Enterprises that need rich and actionable quant-qual insights. The potential three-year deal begins with a phased roll out across two of the thirty-nine countries in which this Client manages market research panels. The first phase, worth a minimum of USD $100,000, will be used to build out the integrations between the Company's SnippCHECK market leading receipt processing engine and the Client's data analytics platform. In addition, the pilot phase will focus on training Snipp's Artificial Intelligence platform to recognize and categorize unique data elements tied to their panelist's consumption habits in these two markets.

"We continue to make great inroads into the Market Research industry - a market worth over USD $50+ Billion. Our platform is slowly but steadily being evaluated and implemented by the world's biggest firms in this industry in a variety of different and innovative ways much like the early days of our entrée into the world of Consumer Product firms," said Atul Sabharwal, founder of Snipp Interactive Inc. "The applicability of our platform is truly universal and any company looking to enhance their customer acquisition, retention and engagement can take advantage of the SnippCARE platform. In the world of Market Research we are enabling the industry to generate unique data sets, attract and retain panelists more efficiently as well as engage panelists to participate more effectively in research programs. With a previous research client of Snipp as previously announced, we have already deployed into 35+ countries with two of their marquee customers and with the onboarding of this new large Client we are confident that we will deploy over the course of the next year similarly across their portfolio of geographies."

About Snipp:

Snipp Interactive Inc (TSX-V: SPN; OTCPK: SNIPF) is a Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector. Snipp's proprietary and modular SnippCARE (Customer Acquisition, Retention & Engagement) Platform allows its marquee list of Fortune 1000 Clients and world-class agencies and partners to use various modules of the Platform to run long-term and short-term programs and promotions, while continually generating and capturing unique zero party data that is invaluable in providing insights to drive sales. SnippCHECK, the Platform's Receipt Processing Module has established itself as the clear industry leader and standard by powering a large majority of all receipt based promotions in North America. SnippLOYALTY, the Platform's full scale modular loyalty engine allows clients the flexibility of deploying any/all aspects of a standard loyalty program on a case by case basis. SnippREWARDS, the Platform's modular catalogue of digital and physical rewards provides Clients with global and easily deployable access to an extensive catalogue of digital and physical rewards. SnippWIN, the Platform's gaming module solves for the implementation and compliance difficulties of offering games of chance and skill on a global basis, and allows for the global deployment and administration of legally compliant games of chance and skill. For more information, visit the Company's website at www.snipp.comwww.snipp.com

Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. The company is publicly listed on the Toronto Stock Venture Exchange (TSX-V) in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF.

FOR FURTHER INFORMATION PLEASE CONTACT:

Snipp Interactive Inc.
Jaisun Garcha
Chief Financial Officer
investors@snipp.com
1-888-99-SNIPP

Cautionary Note Regarding Forward-Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties, which may cause actual results to differ materially from the statements made. When used in this document, the words "may", "would", "could", "will", "intend", "plan", "anticipate", "believe", "estimate", "expect" and similar expressions are intended to identify forward-looking statements. Such statements reflect our current views with respect to future events and are subject to such risks and uncertainties. Many factors could cause our actual results to differ materially from the statements made, including those factors discussed in filings made by us with the Canadian securities regulatory authorities. Should one or more of these risks and uncertainties, such as changes in demand for and prices for the products of the company or the materials required to produce those products, labour relations problems, currency and interest rate fluctuations, increased competition and general economic and market factors, occur or should assumptions underlying the forward looking statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, or expected. We do not intend and do not assume any obligation to update these forward-looking statements, except as required by law. The reader is cautioned not to put undue reliance on such forward-looking statements.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Copyright Snipp Interactive Inc. All rights reserved. All other trademarks and trade names are the property of their respective owners.

SOURCE: Snipp Interactive Inc.

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FAQ

What is the recent agreement signed by Snipp Interactive Inc. regarding the market research sector?

Snipp Interactive Inc. signed a phased agreement with a leading global digital market research firm worth a minimum of USD $100,000.

When does the agreement with the global digital market research firm start?

The phased roll out of the agreement begins with an initial phase focusing on two countries.

How much is the potential deal value for Snipp Interactive's agreement with the digital research company?

The initial phase of the deal is valued at a minimum of USD $100,000.

What market is Snipp Interactive targeting with this new agreement?

Snipp Interactive is targeting the market research sector, which is valued at over USD $50 billion.

What technology does Snipp Interactive plan to integrate with its client’s platform?

Snipp Interactive plans to integrate its SnippCHECK receipt processing engine with the Client's data analytics platform.