Snipp Interactive Recognizes Contributions of Outgoing CMO Tom Treanor
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) announced that Chief Marketing Officer Tom Treanor will step down effective January 15, 2024. Treanor, who joined full-time in 2022 after serving as an advisor, played a key role in transforming the company's marketing efforts. Under his leadership, the global provider of digital marketing promotions, rebates and loyalty solutions experienced significant improvements in online property conversion rates and advertising campaign performance, contributing to revenue growth through marketing channels. The company's existing team will now oversee day-to-day marketing operations.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) ha annunciato che il Chief Marketing Officer Tom Treanor si dimetterà a partire dal 15 gennaio 2024. Treanor, che è entrato a far parte dell'azienda a tempo pieno nel 2022 dopo aver ricoperto il ruolo di consulente, ha avuto un ruolo chiave nella trasformazione delle strategie di marketing dell'azienda. Sotto la sua guida, il fornitore globale di promozioni di marketing digitale, rimborsi e soluzioni di fidelizzazione ha registrato miglioramenti significativi nei tassi di conversione delle proprietà online e nelle performance delle campagne pubblicitarie, contribuendo alla crescita dei ricavi attraverso i canali di marketing. Il team esistente dell'azienda si occuperà ora delle operazioni di marketing quotidiane.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) anunció que el Director de Marketing Tom Treanor renunciará a partir del 15 de enero de 2024. Treanor, quien se unió a tiempo completo en 2022 después de haber sido asesor, desempeñó un papel clave en la transformación de los esfuerzos de marketing de la empresa. Bajo su liderazgo, el proveedor global de promociones de marketing digital, reembolsos y soluciones de lealtad experimentó mejoras significativas en las tasas de conversión de propiedades en línea y en el rendimiento de campañas publicitarias, lo que contribuyó al crecimiento de ingresos a través de los canales de marketing. El equipo existente de la empresa supervisará ahora las operaciones diarias de marketing.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF)는 2024년 1월 15일부로 마케팅 최고 책임자 Tom Treanor가 사임한다고 발표했습니다. Treanor는 2022년에 고문 역할을 한 후 전임으로 합류하였으며, 회사의 마케팅 전략 변형에서 중요한 역할을 했습니다. 그의 지도 아래, 디지털 마케팅 프로모션, 리베이트 및 로열티 솔루션의 글로벌 제공자는 온라인 자산 전환율과 광고 캠페인 성과에서 상당한 개선을 경험하였으며, 마케팅 채널을 통해 매출 성장에 기여했습니다. 회사의 기존 팀이 이제 일상적인 마케팅 운영을 감독할 것입니다.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) a annoncé que le Directeur Marketing Tom Treanor quittera son poste à compter du 15 janvier 2024. Treanor, qui a rejoint l'entreprise à plein temps en 2022 après avoir été conseiller, a joué un rôle clé dans la transformation des efforts de marketing de l'entreprise. Sous sa direction, le fournisseur mondial de promotions de marketing numérique, de remises et de solutions de fidélité a connu des améliorations significatives des taux de conversion en ligne et des performances des campagnes publicitaires, contribuant ainsi à la croissance des revenus via les canaux marketing. L'équipe existante de l'entreprise supervisera désormais les opérations marketing quotidiennes.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) gab bekannt, dass der Chief Marketing Officer Tom Treanor mit Wirkung zum 15. Januar 2024 zurücktreten wird. Treanor, der 2022 nach seiner Beratungstätigkeit Vollzeit zur Firma kam, spielte eine Schlüsselrolle bei der Transformation der Marketingstrategien des Unternehmens. Unter seiner Führung erlebte der globale Anbieter von digitalen Marketingaktionen, Rabatten und Loyalitätslösungen erhebliche Verbesserungen der Online-Conversion-Raten und der Leistung von Werbungskampagnen, was zum Umsatzwachstum über Marketingkanäle beigetragen hat. Das vorhandene Team des Unternehmens wird nun die täglichen Marketingaktivitäten überwachen.
- Improved conversion rates of online properties and advertising campaigns
- Achieved revenue growth through marketing channels
- Loss of key executive (CMO) who led marketing transformation
VANCOUVER, BC / ACCESS Newswire / January 17, 2025 / Snipp Interactive Inc. ("Snipp" or the "Company") (TSX-V:SPN)(OTCPK:SNIPF), a global provider of digital marketing promotions, rebates and loyalty solutions, announced that Tom Treanor, the Company's Chief Marketing Officer, will be stepping down from his role effective January 15, 2024.
Mr. Treanor, who joined Snipp full-time in 2022 after initially serving as an advisor, led the transformation of the Company's marketing efforts, establishing Snipp as a leading voice online in its core areas of business. Under his leadership, Snipp saw a substantial improvement in the conversion rates of its online properties and advertising campaigns, which contributed significantly to revenue growth through marketing channels. The Company's day-to-day marketing operations will now be overseen by the existing team.
Atul Sabharwal, CEO of Snipp Interactive, added, "We are deeply grateful for Tom's invaluable contributions to Snipp during his tenure as CMO. His vision and leadership have not only transformed our marketing approach but also positioned Snipp as an industry leader. We will miss his presence on the team, but we are confident in the strong foundation he has built and the capabilities of our talented marketing team to continue driving success. We wish Tom the very best in his future endeavors."
About Snipp:
Snipp Interactive Inc. (TSX-V:SPN)(OTCPK:SNIPF) is a leading Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector. Snipp's proprietary and modular SnippCARE (Customer Acquisition, Retention & Engagement) Platform allows its marquee list of Fortune 500 clients and world-class agencies and partners to use various modules of the Platform to run long-term and short-term programs and promotions, while continually generating and capturing unique zero party data that is invaluable in providing insights to drive sales. SnippCHECK, the Platform's Receipt Processing Module has established itself as an industry leader and standard by powering a large majority of all receipt-based promotions in North America. SnippLOYALTY, the Platform's full scale modular loyalty engine allows clients the flexibility of deploying any/all aspects of a standard loyalty program on a case-by-case basis. SnippREWARDS, the Platform's modular catalogue of digital and physical rewards provides clients with global and easily deployable access to an extensive catalogue of digital and physical rewards. SnippWIN, the Platform's gaming module solves for the implementation and compliance difficulties of offering games of chance and skill on a global basis and allows for the global deployment and administration of legally compliant games of chance and skill. For more information, visit Snipp's website at www.snipp.com and its profile on SEDAR+ at www.sedarplus.ca.
Snipp is headquartered in Vancouver, Canada with a presence across the United States, Canada, Ireland, Europe, and India. Snipp is publicly listed on the TSX Venture Exchange in Canada and is also quoted on the OTC Pink marketplace under the symbol SNIPF.
FOR FURTHER INFORMATION PLEASE CONTACT:
Snipp Interactive Inc.
Richard Pistilli
Chief Financial Officer (Interim)
investors@snipp.com
1-888-99-SNIPP
SOURCE: Snipp Interactive Inc.
View the original press release on ACCESS Newswire
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