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About Snipp Interactive Inc.
Snipp Interactive Inc. (TSX-V: SPN; OTC PINK: SNIPF) is a global leader in the loyalty and promotions sector, offering cutting-edge Platform-as-a-Service (PaaS) solutions designed to enhance customer acquisition, retention, and engagement. Headquartered in Vancouver, Canada, with a presence across the United States, Europe, India, and other regions, Snipp serves a diverse clientele, including Fortune 1000 companies and world-class agencies. The company's proprietary, modular SnippCARE Platform is at the core of its business, empowering brands to run scalable, data-driven marketing campaigns that drive measurable results.
Core Solutions
Snipp's innovative platform integrates seamlessly into clients' marketing ecosystems, offering a comprehensive suite of solutions:
- SnippCHECK: A market-leading receipt processing engine that powers a majority of receipt-based promotions in North America, enabling accurate purchase validation and fraud prevention.
- SnippLOYALTY: A flexible, modular loyalty engine allowing brands to deploy tailored loyalty programs that foster long-term customer relationships.
- SnippREWARDS: A global catalogue of digital and physical rewards, providing clients with scalable options to incentivize customer engagement.
- SnippWIN: A gaming module that simplifies the deployment of legally compliant games of chance and skill on a global scale.
Market Position and Expertise
Snipp operates at the intersection of digital marketing, data analytics, and customer loyalty, addressing the growing demand for personalized, data-driven engagement strategies. The company’s solutions are particularly well-suited for industries such as Consumer Packaged Goods (CPG), retail, financial services, and fast-moving consumer goods (FMCG). By leveraging advanced technologies, including AI-driven fraud detection and zero-party data analytics, Snipp ensures its clients gain actionable insights to optimize their marketing spend and enhance customer experiences.
Client Impact
Snipp has powered hundreds of programs for leading global brands, helping them achieve significant ROI through innovative loyalty and promotional campaigns. Its ability to deliver scalable, results-driven solutions has led to long-standing relationships with marquee clients, often expanding into multi-year, multi-million-dollar engagements. The company’s expertise in navigating complex regulatory environments and its commitment to operational excellence make it a trusted partner for businesses worldwide.
Technological Innovation
Snipp is at the forefront of technological advancements in the loyalty and promotions sector. Its recent initiatives include AI-powered fraud detection systems, which leverage machine learning to safeguard promotional campaigns against fraudulent activities. Additionally, the company’s integration of AI-driven customer support tools and dynamic user manuals underscores its commitment to enhancing operational efficiency and customer satisfaction.
Global Reach and Recognition
With a presence in multiple continents, Snipp’s solutions are designed to meet the diverse needs of a global clientele. The company’s inclusion in industry-leading publications and its strategic collaborations with technology pioneers further highlight its role as an innovator in the loyalty and promotions space.
Conclusion
Snipp Interactive Inc. stands out as a transformative force in the loyalty and promotions industry, combining technological innovation with deep market expertise. Its comprehensive platform and commitment to delivering measurable results make it an invaluable partner for businesses aiming to enhance customer engagement and drive sales.
Snipp Interactive has appointed Sina Miri to its Board of Directors, nominated by Bally's Corporation, which holds a 10% stake in Snipp. Miri, currently the Senior VP of Digital Transformation at Bally's Interactive, brings over 25 years of experience in technology and product development. The appointment is expected to enhance Snipp's strategic planning and product development capabilities. CEO Atul Sabharwal expressed confidence in Miri's insights to drive growth. Snipp is known for its SnippCARE Platform, a leader in the loyalty and promotions sector, serving Fortune 500 clients with innovative solutions that generate valuable data for sales driving.
Headquartered in Vancouver, Snipp is publicly traded on the TSXV and quoted on the OTC Pink under the symbol SNIPF.
Snipp Interactive Inc. (TSX-V:SPN, OTC PINK:SNIPF) is set to present on April 27, 2023, at 9:00 AM ET during the Ladenburg Thalmann Technology Expo in New York City. The event will take place at Convene, 101 Park Avenue and includes presentations from about 50 technology companies. Snipp management will also engage with investors throughout the day. The company specializes in digital marketing promotions and loyalty solutions through its modular SnippCARE platform, which effectively captures customer data and facilitates varied promotional strategies. Notably, SnippCHECK leads the receipt-based promotion sector in North America. The company, headquartered in Vancouver, operates globally, including in the US and Europe.
Snipp Interactive (TSX-V:SPN)(OTC PINK:SNIPF) has applied for a temporary management cease trade order (MCTO) from the British Columbia Securities Commission. This order, if granted, will prevent the CEO and CFO from trading the company's securities until the required filings are completed. Snipp expects to miss the filing deadline of May 1, 2023, for its audited financial statements due to audit complexities related to a new business acquisition and changes in its auditor. The company aims to resolve this by July 3, 2023, while continuing to adhere to alternative information guidelines. Despite these challenges, the public can still trade the company's shares during the MCTO period.
Gambit Rewards, a division of Snipp Interactive (SNIPF), launched a new feature allowing players to convert Scuti$ to Gambit tokens for risk-free sports betting. This integration, announced on February 13, 2023, enables Scuti account holders to use their rewards for betting without financial risk. Players earn Scuti$ on marketplace purchases, fostering a user-friendly experience. Scuti expects to reach 100 million monthly active users by the end of 2023. Gambit’s platform enhances loyalty programs in online gaming, allowing users to earn real cash rewards.
Snipp Interactive Inc. (TSX-V:SPN, OTC PINK:SNIPF) has secured a contract worth over US $1,100,000 with a global food and petcare company, marking its third contract with this Fortune 100 client. The contract involves Snipp's SnippCheck receipt processing technology for a rebate program aimed at enhancing customer loyalty. The client, which has annual sales exceeding $37 billion, chose Snipp due to its effective prior executions and advanced technology offerings. This development highlights Snipp's ability to adapt to complex market challenges and reinforces its competitiveness within the loyalty and promotions sector.
Gambit Rewards, a leader in loyalty gaming, has partnered with Bare Knuckle Fighting Club (BKFC) to enhance user engagement through a unique free-to-play sports betting platform. This collaboration introduces Gambit Tokens for BKFC fans, allowing them to participate in betting games linked to BKFC events. BKFC, the first regulated bare knuckle fighting league, hosts over 40 events annually and has 25 million followers worldwide. Gambit's innovative approach allows users to convert loyalty points into digital tokens for risk-free gaming, aiming to unlock significant value in unused loyalty points. This partnership expands Gambit's offerings and targets BKFC's dedicated fanbase.
Snipp Interactive Inc. (OTC PINK: SNIPF) reported Q3 2022 revenue of $7.94 million, a 47% increase from Q3 2021. Year-to-date revenue rose 60% to $17.62 million. Despite positive EBITDA of $280,540, down from $480,587 in the prior year, the gross margin fell to 34% from 39%. Bookings backlog increased 32% to $12.4 million. The Gambit Rewards platform now contributes 29% of revenue, up from 14% in the previous quarter. The company anticipates continued growth but notes margin pressures due to reinvestments in Gambit.
Snipp Interactive Inc. (TSX-V:SPN)(OTC PINK:SNIPF) will announce its fiscal 2022 third-quarter financial results on November 29, 2022, before market opening. The management will also conduct a conference call at 9:00 AM ET on the same day to discuss these results. Snipp, based in Vancouver, specializes in digital marketing promotions and loyalty solutions, utilizing its SnippCARE Platform to enhance customer engagement for Fortune 500 clients. The company is positioned in North America and has a comprehensive suite of tools including SnippCHECK and SnippLOYALTY.
Snipp Interactive Inc. (TSXV:SPN, OTC PINK:SNIPF) has expanded its partnership with a prominent global producer of cereal and convenience foods to include the European market. The company has licensed its SnippCARE platform for deployment in Germany, with initial launches anticipated soon. To date, total billings with this client have surpassed US $2.5 million. CEO Atul Sabharwal expressed optimism about further global market penetration, leveraging valuable data generated from North American operations.
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