Welcome to our dedicated page for Snipp Interactiv news (Ticker: SNIPF), a resource for investors and traders seeking the latest updates and insights on Snipp Interactiv stock.
Snipp Interactive Inc. (SNIPF) is a Platform-as-a-Service (PaaS) company in the global loyalty and promotions sector, and its news flow reflects activity across digital marketing promotions, rebates, and loyalty solutions. On this page, readers can review press releases and updates that the company has issued about client wins, contract extensions, product deployments, partnerships, and financial performance.
Recent news from Snipp highlights agreements and renewals with leading consumer packaged goods, food manufacturing, FMCG, and pet care brands. Announcements describe points-based loyalty programs, purchase-based promotional campaigns, and multi-brand rewards initiatives that use Snipp’s SnippCARE platform, SnippCHECK receipt processing, SnippLOYALTY engine, SnippREWARDS catalogue, and AI-powered fraud prevention tools. These stories provide insight into how brands are using receipt uploads, pack codes, and engagement activities to reward consumers and professionals, and how Snipp’s technology supports data collection, basket analysis, and program optimization.
Investors and observers can also find updates on Snipp’s Financial Media Network (FMN) and media partnerships, such as its collaboration with Inmar Intelligence to bring digital grocery incentives into consumer banking applications. Financial results releases, including quarterly updates, offer context on revenue trends, gross margin, EBITDA, bookings backlog, and deferred revenue, as well as commentary from management on operating conditions and platform momentum.
In addition, corporate governance and capital markets news, such as annual general and special meeting results or changes in market-making arrangements, appear in the company’s announcements. For anyone tracking SNIPF, this news page provides a centralized view of how Snipp’s loyalty, promotions, and media offerings are being adopted by clients and how the business is evolving over time.
Snipp Interactive (TSXV:SPN)(OTCPK:SNIPF) has renewed a six-figure, three-year contract with the European Healthcare Division of a leading American multinational conglomerate. The partnership extends their loyalty program across six European markets: UK, Ireland, Italy, Germany, France, and Spain.
The program, which has been running for three years, focuses on engaging orthodontic healthcare professionals who purchase through dealers and distributors. Participants can earn points on quarterly purchases, access professional development resources, and receive product discounts. The platform features include colleague referral bonuses, business management courses, webinars, and social media strategy training.
The program aims to reduce customer churn, encourage repeat purchases, and gather valuable consumer data through a user-friendly dashboard where professionals can track points and redeem rewards. This renewal demonstrates the program's success in fostering customer relationships and driving growth through data-driven loyalty solutions.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) has renewed its contract with a leading roofing products company for an additional three years, valued at US$800,000 with potential to double through variable fees. The renewal builds upon a successful three-year partnership.
The company will continue powering a tiered channel loyalty program for contractors, offering benefits such as rebates, marketing funds, lead generation, educational tools, and co-branded materials. Snipp's technology provides sophisticated receipt, invoice, and image validation for claims processing, along with advanced fraud detection capabilities.
The program utilizes data analytics to gather insights on customer behavior, channel performance, and purchase preferences to optimize engagement strategies. This renewal demonstrates the growing demand for intelligent, data-driven loyalty solutions in the B2B sector.
Snipp Interactive Inc. (TSX-V:SPN, OTC:SNIPF) has announced a strategic partnership with Benny, a Fintech app for SNAP cardholders. Through this collaboration, Snipp's Financial Media Network (FMN) will provide item-level digital offers to Benny's community of SNAP beneficiaries.
The partnership enables Benny members to access tailored digital offers from participating brands, helping them maximize their grocery budgets. Benny assists SNAP participants in managing benefits, maximizing savings, and accessing exclusive rewards unavailable through SNAP issuers directly.
For brands participating in Snipp's FMN, this partnership provides access to a targeted consumer base and valuable first-party data, including purchase location, price, date, conversion rates, and user demographics. The integration is scheduled for completion in Q2 2025.
Snipp Interactive (TSX-V:SPN)(OTCPK:SNIPF) announced that Chief Marketing Officer Tom Treanor will step down effective January 15, 2024. Treanor, who joined full-time in 2022 after serving as an advisor, played a key role in transforming the company's marketing efforts. Under his leadership, the global provider of digital marketing promotions, rebates and loyalty solutions experienced significant improvements in online property conversion rates and advertising campaign performance, contributing to revenue growth through marketing channels. The company's existing team will now oversee day-to-day marketing operations.
Snipp Interactive (TSXV:SPN, OTC:SNIPF) has secured a three-year contract worth over $1 million with a global health and hygiene products company, focusing on their baby care product line. The agreement leverages SnippCARE technology and builds upon an existing partnership that has demonstrated a remarkable 124% compound annual growth rate (CAGR) over the past five years.
This contract exemplifies Snipp's successful 'land and expand' strategy, where initial partnerships with large consumer brands evolve into broader collaborations across multiple product categories. The company's platform has proven its ability to integrate into complex ecosystems, enabling brands to enhance customer engagement, gather data insights, and improve profitability.
Snipp Interactive (TSX-V:SPN, OTC:SNIPF) has secured a landmark $1.2MM contract with a leading global food and beverage company for its SnippMEDIA Financial Media Network (SnippFMN). This marks the platform's first major sale, building upon existing partnerships with Triple and Bank of America.
The SnippFMN platform enables contextual and behaviorally targeted consumer promotions through digital assets, allowing consumers to clip offers and redeem rewards using Snipp-generated barcodes. The platform currently reaches over 30 million monthly active users with redemption rates of 5-10%.
The new program will feature 1,527 individual 'Buy-Get' offers sponsored by the client. The Bank of America integration has been live for six months, providing seamless integration into customer engagement channels. This strategic partnership demonstrates Snipp's capability to deliver scalable, AI-powered solutions that drive customer engagement and incremental sales.
Snipp Interactive (TSX-V:SPN, OTC PINK:SNIPF) has been featured in Forbes' '15 Customer Experience Predictions for 2025' article. The company's insights were selected from 396 submissions and positioned alongside major corporations like Amazon, Adobe, ServiceNow, and Zoom Communications. Notably, Snipp was one of only two companies with multiple experts quoted, featuring contributions from Michelle Hoffman, Head of Customer Experience, and Chris Cubba, Chief Revenue Officer. The company's predictions were prominently featured at the beginning of the article, demonstrating its thought leadership in customer engagement innovation.
Snipp Interactive (TSX-V:SPN, OTC:SNIPF) announces a strategic partnership with YouNet to enhance operational efficiency through AI integration. The collaboration will implement YouNet's 'Speak-to-Product' technology across Snipp's promotional solutions, focusing on automating customer support, content management, and data personalization.
The partnership aims to streamline processes, reduce costs, and improve customer experience through four key areas: AI-Driven Customer Support for faster query resolution, Dynamic User Manual Integration for instant access to product information, Data Personalization for enhanced customer engagement, and Operational Efficiency through task automation. The Company expects these improvements to directly contribute to increased margins and enhanced profitability.
Snipp Interactive (TSX-V:SPN, OTC PINK:SNIPF), a Platform-as-a-Service company in the global loyalty and promotions sector, held its annual general and special meeting on December 6, 2024. Shareholders approved all proposed matters, including the re-election of Brian J. Tunick, Sarfaraz Haji, Sina Miri and Atul Sabharwal to the board of directors.
The meeting also saw the appointment of RSM Canada LLP as the company's auditor for the upcoming year. Additionally, shareholders approved the company's amended fixed number stock option plan in accordance with TSX-V policies.
Snipp Interactive reported Q3 2024 financial results with revenue of $6.7M, down 22% from Q3 2023's $8.6M. Despite revenue decline, the company achieved record quarterly EBITDA of $708,649, a significant improvement from $33,408 in Q3 2023. Gross Margin nearly doubled to 62% in Q3 2024 from 32% in Q3 2023. The company maintains a strong financial position with $4.6M cash and zero debt. Bookings Backlog increased 7% to $15.5M. SnippMEDIA now reaches over 30M monthly active users. The revenue decline was attributed to the planned sunsetting of a single Gambit Rewards contract.