SMOORE INTL HLDGS ADR - SMHRY STOCK NEWS

VAPORESSO, a leading vaping brand, announces the launch of its "Fun with Innovation Now – VAPORESSO Sparkling Creative Design Competition" running from April 15 to September 15, 2023. This campaign aims to emphasize innovation by integrating the new XROS 3 NANO with a design innovation platform that encourages consumer participation in co-creating vaping products.

In line with its new theme "Innovate at Once", VAPORESSO focuses on multidimensional innovation, underscoring its core values of innovation, reliability, and style. Participants can showcase their designs and compete for prizes such as an iPad Pro and an iWatch, with winning designs potentially featured in global product offerings.

VAPORESSO showcased impressive innovations at Total Product Expo 2023 (TPE23) in Las Vegas from February 22-24, introducing the 80W POD MOD - LUXE XR MAX. The product received significant attention from vape enthusiasts and industry stakeholders. Additionally, VAPORESSO provided an exclusive preview of the upcoming VAPORESSO COSS, a concept product designed to address major pain points in the vaping market. This development, three years in the making, aims to redefine convenience in vaping and create a new category. VAPORESSO's commitment to customer engagement and innovation was emphasized by Vice President Jimmy Hu during the event.

FEELM, part of SMOORE, showcased its innovative vaping technology at the Global Tobacco and Nicotine Forum in Washington D.C. Dr. Shi, Chief Scientist, emphasized advancements in nicotine delivery and sustainability efforts, including a goal for carbon neutrality by 2050. FEELM's recent launch of the FEELM Max ceramic coil vape pod aims to enhance user satisfaction. The company has been recognized with the Golden Leaf Award for 'Most Promising New Product' and boasts significant R&D investments with over 4,300 patents and 1,200 experts globally.

FEELM, a leading atomization technology platform owned by SMOORE, has secured the Golden Leaf Award for 'Most Promising Innovation' at the 2022 Global Tobacco and Nicotine Forum in Washington, DC. This recognition highlights FEELM Max's ceramic coil technology, which enhances flavor, reduces harshness, and supports harm reduction. The disposable product generated 319 million yuan in revenue in H1 2022, marking a 234.5% year-over-year increase. This accolade signifies FEELM's commitment to innovation and sustainability in the vaping industry.

SMOORE, the largest vape manufacturer globally, has received e-cigarette production licenses for its FEELM platform, complying with China's new regulations. Following the introduction of national standards in early 2022, three of SMOORE's factories are now licensed. FEELM aims to promote sustainability and innovation, launching products like FEELM Max and FEELM Air in over 50 countries. With an annual capacity of two billion devices, FEELM boasts the industry's first fully automated production line, enhancing the vaping experience.

SMOORE, the largest vape manufacturer globally, has launched China’s first non-clinical full-scale testing laboratory for Premarket Tobacco Product Applications (PMTA). This facility will streamline the PMTA process, allowing the company and its brand partners, including FEELM, to conduct essential safety and toxicology tests required by the FDA. Previously reliant on third-party tests, SMOORE's lab enhances product safety and accelerates market entry into the U.S. with capabilities to test 37 hazardous components, reinforcing SMOORE's commitment to high safety standards.

SMOORE has launched a groundbreaking research project focused on real-time monitoring of nicotine addiction in partnership with the Shenzhen Institute of Advanced Technology. The study aims to minimize nicotine levels in vaping products to reduce dependency. Led by Dr. Erwin Neher’s Shenzhen Neher Neural Plasticity Laboratory, the project will analyze dopamine’s role in nicotine addiction through controlled trials. Expected outcomes include improved vape device design and significant insights into nicotine metabolism and absorption. A report is anticipated in late 2022, supporting SMOORE's goal to diminish global nicotine dependence.

SMOORE, alongside major tech firms like DJI, has been recognized in Shenzhen's industrial design support program for 2022, highlighting FEELM's innovative design capabilities in the vaping sector. The FEELM team has earned 8 prestigious design awards from 2020 to 2022, including four Red Dot Awards in 2022 alone for their unique product designs. Notably, the eco-friendly disposable e-cigarette emphasizes sustainability while the team's automation capacity ensures mass production of these award-winning products. This recognition reflects FEELM's commitment to user experience and brand innovation.

VAPORESSO showcased its innovative vaping products at the Dubai World Vape Show on June 17, 2022, emphasizing advanced features like COREX heating technology and 3S leak-resistance tech. The brand aims for reliability and user-centric design, reflecting its commitment to exceeding customer expectations. The company also hosted an after party at the Shangri-La Dubai to connect with partners and media. Founded in 2015, VAPORESSO, under parent company SMOORE, aims to create a smoke-free world and is notably the first publicly listed vaping device provider with a valuation exceeding 25 billion USD.