Where Sponge Cities and Backyards Meet - with ScottsMiracle-Gro
ScottsMiracle-Gro (SMG) is promoting the concept of 'sponge cities' as an environmentally friendly approach to urban planning and lawn care. Sponge cities use plants, green spaces, and natural turfgrass to absorb rainfall and heat, addressing climate change effects. The company argues that living plants and turfgrass are superior to hardscapes in managing water resources and reducing urban heat islands.
SMG emphasizes the benefits of turfgrass, including soil improvement and CO2 conversion. They suggest alternatives like clover, buffalograss, and blue grama for low-maintenance, drought-tolerant options. The company, with $3.6 billion in sales, positions itself as a leader in lawn and garden care products, promoting responsible lawn care practices that align with the sponge city concept.
ScottsMiracle-Gro (SMG) promuove il concetto di 'città spugna' come un approccio ecologico alla pianificazione urbana e alla cura dei prati. Le città spugna utilizzano piante, spazi verdi e erba naturale per assorbire le precipitazioni e il calore, affrontando così gli effetti del cambiamento climatico. L'azienda sostiene che le piante vive e l'erba naturale siano superiori ai materiali edilizi nella gestione delle risorse idriche e nella riduzione delle isole di calore urbano.
SMG sottolinea i benefici dell'erba, inclusi il miglioramento del suolo e la conversione del CO2. Suggerisce alternative come il trifoglio, l'erba buffalograss e il blue grama per opzioni a bassa manutenzione e resistenti alla siccità. L'azienda, con un fatturato di 3,6 miliardi di dollari, si posiziona come leader nei prodotti per la cura di prati e giardini, promuovendo pratiche di cura responsabili che si allineano al concetto di città spugna.
ScottsMiracle-Gro (SMG) está promoviendo el concepto de 'ciudades esponja' como un enfoque ecológico para la planificación urbana y el cuidado del césped. Las ciudades esponja utilizan plantas, espacios verdes y césped natural para absorber la lluvia y el calor, abordando los efectos del cambio climático. La empresa argumenta que las plantas vivas y el césped son superiores a las superficies duras en la gestión de los recursos hídricos y en la reducción de las islas de calor urbano.
SMG enfatiza los beneficios del césped, incluyendo la mejora del suelo y la conversión de CO2. Sugieren alternativas como el trébol, el buffalograss y el blue grama para opciones de bajo mantenimiento y tolerantes a la sequía. La empresa, con 3,6 mil millones de dólares en ventas, se posiciona como líder en productos para el cuidado de jardines y céspedes, promoviendo prácticas de cuidado responsables que se alinean con el concepto de ciudad esponja.
ScottsMiracle-Gro (SMG)는 '스펀지 도시' 개념을 도시 계획 및 잔디 관리에 대한 친환경적 접근법으로 홍보하고 있습니다. 스펀지 도시는 식물, 녹지 공간 및 자연 잔디를 사용하여 강우 및 열을 흡수하여 기후 변화의 영향을 해결합니다. 이 회사는 살아있는 식물과 잔디가 물 자원을 관리하고 도시 열섬을 줄이는 데 있어서 경량 기반보다 우수하다고 주장합니다.
SMG는 토양 개선 및 CO2 전환을 포함한 잔디의 이점을 강조합니다. 그들은 클로버, 버팔로그래스 및 블루 그래마와 같은 저관리, 가뭄 저항 옵션을 제안합니다. 36억 달러의 매출을 기록한 이 회사는 잔디 및 정원 관리 제품의 선두주자로 자리잡고 있으며, 스펀지 도시 개념에 맞는 책임 있는 잔디 관리 관행을 촉진합니다.
ScottsMiracle-Gro (SMG) promeut le concept de 'villes éponge' comme une approche écologiquement responsable en matière d'urbanisme et d'entretien des pelouses. Les villes éponge utilisent des plantes, des espaces verts et du gazon naturel pour absorber les pluies et la chaleur, répondant ainsi aux effets du changement climatique. L'entreprise soutient que les plantes vivantes et le gazon sont supérieurs aux surfaces dures pour gérer les ressources en eau et réduire les îlots de chaleur urbains.
SMG souligne les avantages du gazon, y compris l'amélioration des sols et la conversion du CO2. Ils suggèrent des alternatives comme le trèfle, le buffalograss et le blue grama pour des options à faible entretien et résistantes à la sécheresse. L'entreprise, avec un chiffre d'affaires de 3,6 milliards de dollars, se positionne comme un leader dans les produits pour l'entretien des pelouses et des jardins, promouvant des pratiques d'entretien responsables en accord avec le concept de ville éponge.
ScottsMiracle-Gro (SMG) fördert das Konzept der 'Schwammstädte' als umweltfreundlichen Ansatz für Stadtplanung und Rasenpflege. Schwammstädte nutzen Pflanzen, Grünflächen und natürliche Rasenarten, um Regenfälle und Wärme zu absorbieren und die Auswirkungen des Klimawandels zu bekämpfen. Das Unternehmen argumentiert, dass lebende Pflanzen und Rasenflächen bei der Bewirtschaftung von Wasserressourcen und der Reduzierung städtischer Wärmeinseln überlegen sind.
SMG hebt die Vorteile von Rasenflächen hervor, einschließlich Bodenverbesserung und CO2-Umwandlung. Sie schlagen Alternativen wie Klee, Buffalograss und Blue Grama für pflegeleichte, dürreresistente Optionen vor. Das Unternehmen mit einem Umsatz von 3,6 Milliarden Dollar positioniert sich als Marktführer in der Pflege von Rasen und Gärten und fördert verantwortungsvolle Rasenpflegepraktiken, die mit dem Konzept der Schwammstadt in Einklang stehen.
- Promotion of environmentally friendly 'sponge cities' concept aligns with growing climate change concerns
- Emphasis on turfgrass benefits may drive demand for SMG's lawn care products
- Diversification into alternative ground cover options could expand market reach
- Strong market position with $3.6 billion in sales as the world's largest marketer of branded consumer products for lawn and garden care
- Some communities are restricting turfgrass use, potentially impacting SMG's traditional product demand
- Shift towards water conservation may challenge SMG's core business model if not adapted properly
NORTHAMPTON, MA / ACCESSWIRE / September 12, 2024 / There are endless possibilities to what a lawn can be, and we believe that caring for it responsibly is essential. Expanding beyond the backyard, the definition of what a modern city can be is also changing. There are walkable cities, 15-minute cities and our personal favorite, sponge cities.
Sponge cities are starting to make headlines in places such as The Los Angeles Times and The New York Times. It's a concept that is fairly straightforward.
A sponge city addresses the effects of climate change through land use planning and design. It relies on expanding the use of plants, green spaces and natural turfgrass in place of concrete, asphalt and impervious surfaces. Much like a sponge, turfgrass and living plants help absorb rainfall and heat. This helps to retain storm water and enable it to be repurposed. It's a natural-based solution.
Why are sponge cities getting so much attention?
As climate change and persistent drought impact regions of the country, people and communities are rethinking how they use water and whether they can take steps to help preserve it. This has led some communities to look at lawns not as a benefit to the environment but rather as a threat. This thinking centers on an unsupported notion that water resources can be better preserved if you remove turf and other living things.
Some communities have gone as far as restricting the use of turfgrass and green spaces, thinking such actions will save water resources. Others have even launched programs that incentivize homeowners to remove their lawns in favor of hardscapes.
The reality is sponge cities are a better approach to dealing with climate change and its impacts.
Why are sponge cities a better alternative?
Living things bring many more benefits than non-living things, and this is critically important to remember when it comes to dealing with the effects of climate change ranging from excessive flooding to drought. Plants and turfgrass absorb water, while hard surfaces create more water runoff. Sponge cities further support the buildup of groundwater.
Sponge cities also reduce the urban heat island effect that happens when cities replace natural land with streets and other hard surfaces that actually absorb and retain heat. Heat islands can in some cases be 15 to 20 degrees warmer than rural areas at peak times of the day. A sponge city approach can help reduce those temperatures.
What are other benefits to turfgrass beyond the sponge city effect?
There are additional environmental benefits to turfgrass that are less overt. Specific functional benefits of turfgrass include soil improvement and CO2 conversion. In fact, a well-fed lawn removes two times the amount of carbon from the air in a single year than a tree captures in 10 years.
What's the big takeaway for individual homeowners?
Consumers should keep in mind that the very definition of a lawn is changing, and there are ways to care for it in a responsible way. Removing turfgrass and plants, and then replacing them with artificial turf and other hardscapes is not environmentally friendly.
How can people do their part to contribute positively to the environment and the sponge city effect?
People can do their part by planting, growing and supporting living things around their homes and yards. You can fill your yard with all types of plants to promote sustainability and biodiversity while reducing flooding and heat island effects.
There are more turfgrass options than ever for people to do this no matter where they live, even if they are in drought areas of the country.
Clover is an alternative ground cover option that requires less maintenance, water, mowing and fertilizer compared to traditional turfgrass varieties. Buffalograss, blue grama, sheep fescue and dichondra are additional ground cover options that can also provide low maintenance, less water or drought tolerant benefits.
Using living things and varieties of plants in people's yards helps to create a mini version of a sponge city right at home.
Sponge cities, for the win
If it wasn't clear, sponge cities are clear winners in our book, though we love walkable and 15-minute cities, too.
About ScottsMiracle-Gro
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SOURCE: ScottsMiracle-Gro
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