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Rockwell Automation to Showcase Breakthrough Technology and Solutions at Automation Fair 2025

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Rockwell Automation (NYSE: ROK) will debut more than 30 new products at Automation Fair® 2025, taking place November 17–20, 2025 in Chicago.

Highlights include ControlLogix 5590 controllers with integrated functional safety, OptixEdge advanced edge gateway, PointMax I/O, Armor PowerFlex 330 distributed drive, Stratix 2100 and 4100 switches, ASEM 6300 industrial PCs with 13th-gen Intel processors, FactoryTalk Design Workbench and PavilionX analytics, plus new services like Asset+ managed service and 24/7 OT security monitoring.

The event features immersive exhibits, hands-on labs and demos to help customers evaluate automation hardware, software and services.

Rockwell Automation (NYSE: ROK) farà il debutto con oltre 30 nuovi prodotti a Automation Fair® 2025, che si terrà dal 17 al 20 novembre 2025 a Chicago.

Tra i punti salienti: controller ControlLogix 5590 con sicurezza funzionale integrata, gateway edge avanzato OptixEdge, I/O PointMax, azionamento distribuito Armor PowerFlex 330, switch Stratix 2100 e 4100, PC industriali ASEM 6300 dotati di processori di 13ª generazione Intel, FactoryTalk Design Workbench e PavilionX analytics, oltre a nuovi servizi come Asset+ gestito e monitoraggio OT 24/7.

L'evento presenta esposizioni immersive, laboratori pratici e dimostrazioni per aiutare i clienti a valutare hardware, software e servizi di automazione.

Rockwell Automation (NYSE: ROK) se estrenará con más de 30 nuevos productos en Automation Fair® 2025, que se celebrará del 17 al 20 de noviembre de 2025 en Chicago.

Entre los aspectos destacados se incluyen controladores ControlLogix 5590 con seguridad funcional integrada, gateway Edge avanzado OptixEdge, I/O PointMax, drive distribuido Armor PowerFlex 330, switches Stratix 2100 y 4100, PC industriales ASEM 6300 con procesadores Intel de 13.ª generación, FactoryTalk Design Workbench y PavilionX analytics, además de nuevos servicios como Asset+ managed service y monitoreo de seguridad OT 24/7.

El evento presenta exposiciones inmersivas, laboratorios prácticos y demostraciones para ayudar a los clientes a evaluar hardware, software y servicios de automatización.

Rockwell Automation (NYSE: ROK)은 Automation Fair® 2025에서 30개 이상의 새로운 제품을 공개하며, 2025년 11월 17–20일에 시카고에서 개최됩니다.

주요 내용으로는 통합 기능 안전이 적용된 ControlLogix 5590 컨트롤러, 고급 엣지 게이트웨이 OptixEdge, PointMax I/O, 분산형 드라이브 Armor PowerFlex 330, Stratix 2100 및 4100 스위치, 13세대 Intel 프로세서를 탑재한 ASEM 6300 산업용 PC, FactoryTalk Design Workbench 및 PavilionX analytics, Asset+ 관리 서비스 및 24/7 OT 보안 모니터링과 같은 신규 서비스가 포함됩니다.

행사는 몰입형 전시, 핸즈온 랩, 데모를 통해 고객이 자동화 하드웨어, 소프트웨어 및 서비스를 평가하는 데 도움을 제공합니다.

Rockwell Automation (NYSE: ROK) présentera plus de 30 nouveaux produits à Automation Fair® 2025, qui se déroulera du 17 au 20 novembre 2025 à Chicago.

Parmi les points forts figurent les contrôleurs ControlLogix 5590 avec sécurité fonctionnelle intégrée, la passerelle d edge avancée OptixEdge, le PointMax I/O, le variateur distribué Armor PowerFlex 330, les commutateurs Stratix 2100 et 4100, les PC industriels ASEM 6300 équipés de processeurs Intel de 13e génération, FactoryTalk Design Workbench et PavilionX analytics, ainsi que de nouveaux services tels qu'Asset+ managed service et une surveillance de sécurité OT 24/7.

L'événement propose des expositions immersives, des laboratoires pratiques et des démonstrations pour aider les clients à évaluer le matériel, les logiciels et les services d'automatisation.

Rockwell Automation (NYSE: ROK) wird mehr als 30 neue Produkte auf der Automation Fair® 2025 vorstellen, die vom 17. bis 20. November 2025 in Chicago stattfindet.

Zu den Highlights gehören Controller ControlLogix 5590 mit integrierter funktionaler Sicherheit, OptixEdge Advanced Edge Gateway, PointMax I/O, Armor PowerFlex 330 Verteidigungsantriebe, Stratix 2100 und 4100 Switches, ASEM 6300 Industrie-PCs mit 13. Generation Intel-Prozessoren, FactoryTalk Design Workbench und PavilionX Analytics, sowie neue Services wie Asset+ Managed Service und 24/7 OT-Sicherheit Monitoring.

Die Veranstaltung bietet immersive Ausstellungen, praxisnahe Labore und Demos, damit Kunden Hard-ware, Software und Services der Automatisierung bewerten können.

Rockwell Automation (NYSE: ROK) ستعرض أكثر من 30 منتجًا جديدًا في Automation Fair® 2025، التي ستعقد في من 17 إلى 20 نوفمبر 2025 في شيكاغو.

تشمل أبرزها وحدات التحكم ControlLogix 5590 المصممة مع السلامة الوظيفية المدمجة، بوابة الحافة المتقدمة OptixEdge، واجهة PointMax I/O، محرك Armor PowerFlex 330 الموزع، محولات Stratix 2100 و4100، أجهزة الحاسوب الصناعي ASEM 6300 بمعالجات الجيل الثالث عشر من Intel، FactoryTalk Design Workbench و PavilionX analytics، بالإضافة إلى خدمات جديدة مثل Asset+ للخدمة المدارة ومراقبة أمان OT على مدار 24/7.

يضم الحدث معارض غامرة ومختبرات عملية وعروض توضيحية لمساعدة العملاء في تقييم الأجهزة والبرامج وخدمات الأتمتة.

Rockwell Automation (NYSE: ROK) 将在 Automation Fair® 2025 展示超过 30 种新产品,活动于 2025 年 11 月 17–20 日 在芝加哥举行。

亮点包括带集成功能安全的 ControlLogix 5590 控制器、OptixEdge 高级边缘网关、PointMax I/O、Armor PowerFlex 330 分布式驱动、Stratix 2100 与 4100 交换机、搭载第 13 代英特尔处理器的 ASEM 6300 工业计算机、FactoryTalk Design Workbench 与 PavilionX Analytics,以及 Asset+ 托管服务和 24/7 OT 安全监控等新服务。

该活动设有沉浸式展览、动手实验室和演示,帮助客户评估自动化硬件、软件与服务。

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Insights

Rockwell announces 30+ product launches for Automation Fair November 17-20, focusing on hardware, software and services.

Bold new hardware and software entries—including ControlLogix 5590, OptixEdge, FactoryTalk Design Workbench and security services—signal a broad product refresh across control, networking, motor protection, edge gateways and analytics. The company pairs device introductions with managed services and OT security offerings, which together create a multi-technology roll‑out that targets both machine builders and plant operators.

Dependencies and risks include adoption by customers, integration complexity, and measurable commercial traction; no revenue, backlog or contract details are disclosed here, so immediate financial impact is unclear. Watch product demonstrations and partner uptake at Automation Fair on November 17-20 and any follow-up commercial announcements or order wins in the subsequent quarters for concrete evidence of market traction.

Company is launching more than 30 new products at this year's annual event

MILWAUKEE, Oct. 21, 2025 /PRNewswire/ -- Rockwell Automation, Inc. (NYSE: ROK), the world's largest company dedicated to industrial automation and digital transformation, today unveiled an exciting lineup of new technologies debuting at Automation Fair® 2025, taking place November 17-20 in Chicago. Each year, thousands of industry professionals, customers and press attend to see firsthand what is new and what is next in automation.

"Automation Fair is where we bring our biggest product and technology announcements to the world," said Matheus Bulho, senior vice president, Software & Control, Rockwell Automation. "This year will showcase a bold range of innovations designed to transform how industries operate and to accelerate the pace of digital transformation."

Attendees will have the opportunity to explore newly launched hardware, software and services across immersive exhibits, hands-on labs and expert-led sessions. Rockwell leaders and partners will also share insights on how these innovations are creating the future of industrial operations.

Here's a sneak peek at what's launching at Automation Fair 2025.

Built to Perform: The Latest in Industrial Hardware

ControlLogix® 5590 Controllers
Simplifies modern manufacturing with integrated functional safety standard.

EtherNet/IP™ In-cabinet Solution
Reduces wiring complexity with a compact, space-saving 7-conductor flat media cable that combines power and data, making industrial networking seamless and affordable.

M100 Electronic Motor Starter
Electromechanical motor starting solution that supports direct-on-line (DOL), reversing and safety operations in the same form factor.

PointMax™ I/O, Bulletin 5034
A compact footprint and modular architecture help to reduce panel size and installation complexity, driving faster machine deployment.

Armor™ PowerFlex® 330 Distributed Drive Motor
Experience Premier Integration when connecting control, safety and motor  technology for a more efficient system.

OptixEdge™ Advanced Edge Gateway Solution
Transforms data collection at the machine level, enhancing decision-making on the plant floor across various applications

140ME Motor Protection Circuit Breaker
Delivers more reliable defense against overloads, short circuits and phase failures to help keep operations running smoothly.

5069 Wiring Systems
Enable effortless wiring with exceptional performance.

Micro820® L20E Controllers
Bring improved Ethernet communication to HMI and SCADA software, expanded Class 1 implicit messaging support and more capabilities that enable smarter, faster machines.

ArmorBlock 5000® I/O
Integrated with IO-Link technology, the blocks enable decentralized control architectures, boosting efficiency and reducing footprint.

MobileView™ Terminals
The next generation of MobileView terminals provides users with an HMI solution for  the modern plant floor. Get the latest in speed, display and visualization tools in this multi-product offering.

Stratix® 2100 Unmanaged Industrial Ethernet Switch
Experience improved network reliability and stability through Quality of Service and decrease costs with the new Energy Efficient Ethernet (EEE) operation. The Stratix® 2100 switch is designed as a compact unmanaged industrial Ethernet switch, focused on value and price to help reduce costs.

Stratix® 4100 ETAP
Designed to elevate network reliability and speed by offering a high-speed transmission rate of 1 Gbps, advanced networking diagnostic features, and the capability to integrate non-DLR devices into DLR networks.

ASEM™ 6300B-SW2 Industrial Box PC
This updated performance box PC brings excellent reliability and a highly configurable solution to production automation. This fanless industrial box PC features the Intel Core i3, i5 and i7 13th generation Raptor Lake processors and will release with the Windows 11 IoT Enterprise LTSC operating system.

ASEM 6300P-SW2 Industrial Panel PC
This updated performance panel PC brings excellent reliability and a highly configurable solution to production automation. This fanless industrial panel PC features the Intel  Core i3, i5, and i7 13th generation Raptor Lake processors and will release with the  Windows 11 IoT Enterprise LTSC operating system.

Smarter Software: Unlock Intelligence with Every Click

FactoryTalk® Design Workbench™ Software
This next generation of design software for micro control systems offers a contemporary architecture and a familiar Logix user experience with simplified workflows.

FactoryTalk® Analytics™ PavilionX™ Software
The real-time Model Predictive Control (MPC) technology assesses current and predicted operational data, compares it to desired results and drives new control targets.

ResilientEdge™ Software
A high-speed, low-latency edge-to-cloud solution designed to deliver uninterrupted operations in highly automated manufacturing environments.

Expert Services for Evolving Operations

Asset+ Managed Service
Gain on-site support for asset management and repair needs from a dedicated asset management professional.

Security Monitoring & Response
Supported by Rockwell's OT Security Operations Center, delivers 24/7 threat detection and analysis designed for OT environments.

TechConnectIQ℠ Support
A simplified, modern and digitally enabled remote support experience to help workforces become more agile in navigating complex issues.

Be the First to Experience It All

Don't miss an exclusive opportunity to explore these new innovations at Automation Fair 2025. Talk to the teams behind the tech and experience live demos that bring the solutions to life. For a full list of new technology and solutions from Rockwell and its PartnerNetwork™ members, click here. Don't wait – register now and get ready to create what's next.

About Rockwell Automation
Rockwell Automation, Inc. (NYSE: ROK) is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 27,000 problem solvers dedicated to our customers in more than 100 countries as of fiscal year end 2024. To learn more about how we are bringing the Connected Enterprise® to life across industrial enterprises, visit www.rockwellautomation.com.

About the Rockwell Automation PartnerNetwork
Rockwell Automation believes we're better together — and we do our part by delivering an expansive, global partner ecosystem of market-leading technology, superior support and services, and an integrated and streamlined approach to business. Succeed on an international scale by utilizing our network's breadth of innovative technologies and services that no single vendor can provide alone. To learn more about how the PartnerNetwork is helping to deliver the value of The Connected Enterprise®, visit PartnerNetwork Program.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/rockwell-automation-to-showcase-breakthrough-technology-and-solutions-at-automation-fair-2025-302589381.html

SOURCE Rockwell Automation, Inc.

FAQ

When and where will Rockwell Automation (ROK) showcase new products at Automation Fair 2025?

Rockwell Automation will present at Automation Fair in Chicago on November 17–20, 2025.

How many new products is Rockwell Automation (ROK) launching at Automation Fair 2025?

The company is launching more than 30 new products across hardware, software and services.

What key Rockwell products will debut for machine control at Automation Fair 2025?

Major launches include ControlLogix 5590 controllers, PointMax I/O and the M100 electronic motor starter.

Which Rockwell (ROK) networking and edge solutions are highlighted for Automation Fair 2025?

Highlighted solutions include Stratix 2100 and 4100 switches, OptixEdge gateway and Micro820 L20E controllers.

What new software and analytics will Rockwell (ROK) show at Automation Fair 2025?

New software includes FactoryTalk Design Workbench, PavilionX model predictive control and ResilientEdge edge-to-cloud software.

How can investors or customers experience Rockwell Automation (ROK) product demos at Automation Fair 2025?

Attendees can visit immersive exhibits, join hands-on labs and speak with Rockwell teams and partners for live demos during the event.
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