Welcome to our dedicated page for Reborn Coffee news (Ticker: REBN), a resource for investors and traders seeking the latest updates and insights on Reborn Coffee stock.
Reborn Coffee (REBN) is a specialty coffee innovator recognized for its patented re-born wash process and commitment to sustainable sourcing. This page serves as the definitive source for official company announcements, financial updates, and operational developments.
Investors and industry followers will find curated press releases covering earnings reports, retail expansions, and technological advancements in coffee production. All content is verified through primary sources to ensure accuracy and relevance.
Key updates include new product launches, sustainability initiatives, franchising opportunities, and wholesale partnerships. Regular visitors gain insights into REBN's market positioning within the competitive specialty beverage sector.
Bookmark this page for streamlined access to Reborn Coffee's evolving story. Check back frequently for authoritative updates directly from the company and verified industry analysts.
Reborn Coffee (Nasdaq: REBN) has signed a Memorandum of Understanding (MOU) with Otonomus Hotel to create an innovative AI-driven hospitality experience. The partnership will feature:
- Development of an autonomous drive-thru coffee system with AI technology at the hotel's entrance
- Integration of Reborn's premium coffee offerings in hotel rooms, including cold brew cans, single-serve capsules, and smart coffee machines
- Select suites will receive curated Reborn welcome kits
- Implementation of loyalty perks and room charge capabilities
- In-room QR codes for easy product reordering and subscriptions
The non-binding MOU has an initial term of six months while both parties finalize operational and revenue-sharing details.
Reborn Coffee Inc. (Nasdaq: REBN) has announced that Reborn China has established its Central China Supply Chain Headquarters in Dawu County, a notable tea cultivation region. The company has secured a strategic matcha supply partnership through a China-Japan joint venture manufacturer, positioning itself for expansion across Asia and the UAE.
The partnership ensures access to high-quality matcha from China and Japan, two of only three globally recognized authentic matcha producers. CEO Jay Kim met with Dawu County officials, including General Secretary Yu Haiqun and Deputy Mayor Pan Pan, to formalize the cooperation.
Through this initiative, Reborn will distribute matcha products across key Asian markets including Singapore, Thailand, Vietnam, Indonesia, and Korea, while utilizing Dubai and Malaysia as regional distribution hubs. The agreement aims to establish Reborn as a leading matcha distributor by leveraging premium Japanese matcha sources and strengthening its international supply chain.
Reborn Coffee (NASDAQ: REBN) reported its Q4 and full-year 2024 results, showing mixed performance. Q4 revenue grew 31% to $1.8 million, while full-year revenue increased 8% to $5.9 million. However, company-operated store gross margins declined to 63% in 2024 from 66% in 2023.
The company achieved significant expansion milestones, including approval as a U.S. franchisor with commitments for 33 new locations. Notable developments include partnership with Eachome Shopping for China expansion, plans for European flagship stores in Vienna, Florence, and Prague, and collaboration with Finlays for a new RTD cold brew product line.
Financial challenges persist with a net loss of $4.8 million for 2024, compared to $4.7 million in 2023. The company secured up to $60 million in financing commitments from Arena Investors and aims to establish over 300 locations worldwide within two years.
Reborn Coffee (NASDAQ: REBN) reported its Q4 and full-year 2024 results, showing mixed performance. Q4 revenue increased 31% to $1.8 million, while full-year revenue grew 8% to $5.9 million. However, company-operated store gross margins declined to 63% in 2024 from 66% in 2023.
The company achieved significant expansion milestones, including approval as a U.S. franchisor with commitments for 33 new locations. Notable developments include partnerships with Eachome Shopping for Chinese market expansion, plans for European flagship stores, and acquisition of a 58% stake in Bbang Ssaem Bakery. Reborn also secured up to $60 million in financing commitments from Arena Investors.
Despite growth initiatives, the company faced challenges with rising input costs and consumer price sensitivity. Net loss for 2024 was $4.8 million, slightly higher than 2023's $4.7 million loss, with cash and equivalents remaining at $0.2 million.
Reborn Coffee Inc. (Nasdaq: REBN) has announced the addition of Bosco Bakery in Los Angeles as a new franchise, marking its strategic expansion into the artisan bakery segment. The well-established bakery is undergoing a brand conversion to become a Reborn Coffee franchise, combining its traditional fresh-baked goods with Reborn's specialty coffee and tea selections.
The transformed location will feature an upgraded menu with over 40 varieties of fresh-baked pastries and bread alongside Reborn's signature coffee offerings. This hybrid café-bakery concept serves as a model for future franchise locations, demonstrating the brand's adaptability in high-demand urban markets.
The integration aligns with Reborn Coffee's domestic and international growth strategy, providing a blueprint for prospective franchisees while maintaining Bosco's heritage of artisanal craftsmanship within a modern coffee and bakery experience.
Reborn Coffee Inc. (Nasdaq: REBN) has announced a strategic partnership with Eachome Shopping, a retail platform under Shenzhen Media Group, to expand its retail presence across China. The partnership, formalized at the Guangdian Cultural Innovation Center in Shenzhen, aims to integrate Reborn Coffee with Eachome Shopping's online and offline platforms.
The collaboration will leverage Eachome Shopping's media resources to enhance Reborn Coffee's brand visibility and reach a wider consumer base in China. The partnership also sets the foundation for future online ventures and potential expansion into the Southeast Asian market.
Key representatives at the signing ceremony included Jay Kim (Reborn Coffee CEO), Dr. Guo Zonglin (Reborn Greater China CEO), and Chen Binglin (Eachome Shopping General Manager), among others.
Reborn Coffee Inc. (REBN) announced its Dubai division is leading a major European expansion with new flagship stores planned in Vienna, Florence, and Prague. The Prague location is scheduled to open in June 2025 to coincide with peak tourist season, serving as a showcase in Central Europe.
The Vienna store will combine traditional coffee culture with modern specialty innovations, while the Florence location will be the company's second Italian establishment. Reborn Coffee Dubai, which has driven the brand's Middle Eastern success, is actively seeking franchise and licensing partners across Europe and the Middle East.
The expansion strategy focuses on high-profile tourist destinations to strengthen the brand's global presence in premium specialty coffee, tea, and bakery experiences. Each new location will maintain Reborn's quality standards and signature brewing techniques.
Reborn Coffee (Nasdaq: REBN) has secured commitments for 33 new locations through area development and franchise agreements following its Franchise Seminar on February 14-15, 2025. The expansion includes:
- 30 locations across 10 U.S. states (3 locations each in Northern California, Southern California, Florida, Georgia, Arizona, N. Carolina, Tennessee, Texas, Nevada, and Ohio)
- 3 international locations in Prague, Czech Republic
This strategic expansion reinforces the company's growth strategy in both domestic and international markets. Reborn Coffee will provide franchisees with necessary tools, training, and technology to maintain their premium specialty coffee experience across all new locations.
Reborn Coffee Inc. (REBN) has secured financing commitments totaling up to $60 million through agreements with Arena Investors, LP and Arena Business Solutions Global SPC II, The financing consists of two main components: a $10 million Debenture and Warrant Offering with 10% original issue discount secured convertible debentures, and a $50 million Equity Line of Credit (ELOC).
The Debenture Offering will be closed in four tranches, with warrants issued to purchase common stock equal to 20% of the principal amount. The ELOC allows Reborn Coffee to sell up to $50 million in common stock shares at its discretion. The company plans to use the proceeds for working capital, general corporate purposes, flagship store openings, and national expansion initiatives.
Reborn Coffee (Nasdaq: REBN) has received approval as a U.S. franchisor, marking a significant expansion milestone. The company aims to open more than 100 franchise locations nationwide within three years. Currently approved to operate in California and non-franchise registration states, Reborn is actively pursuing approvals in additional registration states for a comprehensive nationwide rollout.
The company's franchise model combines premium coffees, teas, and artisanal bakery offerings with modern store concepts. Each location is designed to serve as a cultural and community hub. The expansion strategy focuses on delivering world-class coffee experiences, with plans for growth in both domestic and emerging global markets.
