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PSQ Holdings Announces Intent to Migrate PublicSquare Marketplace to Rumble Cloud Platform

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PSQ Holdings (NYSE: PSQH), known as PublicSquare, announced plans to migrate its Marketplace segment to the Rumble Cloud platform. The move aims to create a more secure and resilient ecosystem for its commerce and payments business. Michael Seifert, CEO of PublicSquare, stated that this migration is important for developing an uncancellable ecosystem aligned with their values of life, family, and freedom. Chris Pavlovski, CEO of Rumble, highlighted that Rumble Cloud is designed to support content creators and businesses against Big Tech constraints, making PublicSquare an ideal partner. This partnership is expected to bolster the growth of the parallel economy.

Positive
  • PublicSquare's migration to Rumble Cloud aims to create a secure, uncancellable ecosystem.
  • The partnership aligns with both companies' values, potentially fostering long-term collaboration.
  • Rumble Cloud's infrastructure is designed to support business growth outside Big Tech restrictions.
Negative
  • Migration to a new platform involves risks, including potential technical issues and downtime.
  • No immediate financial benefits or specific revenue growth projections were disclosed.
  • Dependence on Rumble Cloud introduces a new variable in operational stability and service quality.

The migration of PublicSquare Marketplace to the Rumble Cloud platform is a significant strategic move for both companies. From a technical standpoint, Rumble Cloud promises robust infrastructure and a focus on uncancellable ecosystems, which could offer increased reliability and security for the PublicSquare Marketplace. These features are particularly relevant in today's market, where businesses seek independence from major tech giants who might impose their own rules and restrictions.

For PublicSquare, this migration can mean better protection of its marketplace and customer data, reducing reliance on traditional Big Tech cloud services. In the short term, investors should watch for any disruptions during the migration phase, which are common in such large-scale moves. In the long term, this could position PublicSquare as a stronger, more resilient player in the e-commerce space.

Additionally, the partnership with Rumble, a company known for its stance against Big Tech, aligns with PublicSquare’s values and might attract a customer base that supports such ideologies. This alignment could bolster customer loyalty and engagement.

However, it is essential to monitor how well Rumble Cloud scales with PublicSquare's growth and whether it can meet the performance standards expected by users.

From a market perspective, this move could be quite insightful. PublicSquare’s decision to migrate to Rumble Cloud reflects a growing trend among businesses that seek alternative platforms to avoid potential censorship and control from larger tech companies. This strategic choice can resonate well with consumers and businesses who value data sovereignty and freedom of speech.

In the short term, this announcement might boost investor confidence, as it shows proactive steps toward aligning with a broader market sentiment against centralized control by Big Tech. PublicSquare’s commitment to an “uncancellable ecosystem” could be seen as an innovative approach to customer retention and market differentiation.

On the downside, there are risks associated with such a migration, including potential technical challenges and the adaptability of PublicSquare’s current user base to the new platform. It's important for investors to keep an eye on customer feedback and adoption rates post-migration.

In the long run, if Rumble Cloud can deliver on its promises, this move could enhance PublicSquare’s market positioning and potentially attract new users who are disillusioned with conventional tech giants.

WEST PALM BEACH, Fla.--(BUSINESS WIRE)-- PSQ Holdings, Inc. (NYSE: PSQH) (“PublicSquare,” or the “Company”), America's leading commerce and payments ecosystem that serves customers and businesses that value life, family, and freedom, today announced that it intends to migrate its Marketplace segment to the Rumble Cloud platform.

Michael Seifert, Chairman and Chief Executive Officer of PublicSquare, commented, “I am pleased to share that we intend to migrate the PublicSquare Marketplace to the Rumble Cloud Platform. One of the main tenets of success integral to the long-term health of the parallel economy is creating an uncancellable ecosystem. By partnering with values-aligned businesses like Rumble, we are taking an important step to protect our Marketplace. We are enthusiastic about what the future holds for our partnership and what it means for the growth of the parallel economy.”

Chris Pavlovski, Founder and Chief Executive Officer of Rumble, commented, “I am excited that PublicSquare has decided to join Rumble on its mission to break the shackles of Big Tech and migrate its burgeoning Marketplace segment to Rumble Cloud. I am confident that our solution will be a great fit, and we look forward to a fruitful future together. We built Rumble Cloud to empower all content creators and businesses with the products and services they need to succeed, and the PublicSquare Marketplace represents the perfect partner.”

About PublicSquare

PublicSquare is America's leading commerce and payments ecosystem that serves customers and businesses that value life, family, and freedom. PublicSquare operates under three segments: Marketplace, Financial Technology, and Brands. The primary mission of the Marketplace segment is to help consumers “shop their values” and put purpose behind their purchases. PublicSquare leverages data and insights from the Marketplace to assess its customers’ needs and provide wholly-owned quality financial products and brands. PublicSquare’s Financial Technology segment consists of Credova, a consumer financing and payments company. PublicSquare’s Brands segment consists of D2C companies like EveryLife, a premium life-affirming baby products company, and business services like PSQ Link. The PublicSquare Marketplace is free to join for both consumers and business owners. Download the app on the App Store or Google Play or visit PublicSquare.com to learn more.

Investors Contact:

investment@publicsquare.com

Media Contact:

pr@publicsquare.com

Source: PSQ Holdings, Inc.

FAQ

What is the significance of PSQH migrating its Marketplace to Rumble Cloud?

The migration aims to create a more secure and resilient ecosystem aligned with PublicSquare's values of life, family, and freedom.

When did PSQ Holdings announce its intent to migrate to Rumble Cloud?

PSQ Holdings announced the migration on October 10, 2023.

Why is PublicSquare migrating to Rumble Cloud?

PublicSquare is migrating to Rumble Cloud to establish an uncancellable ecosystem and protect its Marketplace segment.

What does Rumble Cloud offer to PublicSquare's Marketplace?

Rumble Cloud offers a secure platform designed to support content creators and businesses against Big Tech constraints.

What are the potential risks of PSQH migrating to Rumble Cloud?

Potential risks include technical issues, downtime during migration, and dependence on Rumble Cloud's operational stability.

PSQ Holdings, Inc.

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