Zevo On-Body Repellent Teams Up With American Hiking Society to Provide the Ultimate Defense to Battle Bug Bites
Zevo On-Body Repellent, in collaboration with the American Hiking Society, offers an 8-hour odorless protection against mosquitoes and ticks at select National Trails Day® 2024 events. Zevo's IR3535 active ingredient helps block mosquito and tick receptors, providing outdoor enthusiasts with a comfortable hiking experience. The partnership aims to support hikers in enjoying the great outdoors without the nuisance of bug bites.
Zevo's collaboration with the American Hiking Society enhances its brand image and highlights its commitment to outdoor enthusiasts.
The On-Body Mosquito + Tick Repellent pump spray offers 8-hour odorless protection, catering to the needs of hikers during outdoor activities.
The use of IR3535 as an active ingredient underscores Zevo's innovative approach to insect control, ensuring a comfortable hiking experience for users.
While the partnership enhances brand visibility, the market impact of this collaboration on Procter & Gamble's stock (NYSE: PG) remains uncertain.
Competitors in the insect repellent market may introduce similar products, posing a challenge to Zevo's market share and sales growth.
Before setting out on adventures at select National Trails Day® 2024 events, Zevo will supply hikers with 8 hours of odorless protection against mosquitoes and ticks
Zevo On-Body Repellent teams up with American Hiking Society to provide the ultimate defense to battle bug bites (Photo: Business Wire)
While grassy and wooded areas can be peaceful places to hike, they are also one of the places that bugs love most. Zevo On-Body helps outdoor lovers prepare for inevitable itchy and annoying bug bites that come with the territory. Zevo’s active ingredient, IR3535, is inspired by a naturally occurring amino acid, which effectively blocks mosquito and tick receptors.
“Zevo was drawn to AHS and their desire for a world where everyone has access to the great outdoors, feeling a sense of belonging within the hiking community,” said Chetan Parekh, Vice President & General Manager of Zevo at Procter & Gamble. “We believe that bugs shouldn’t stop anyone from enjoying the things they love and we’re inspired by the outdoor enthusiasts’ passion for giving back. That’s why we are so glad to help them prepare for this important day with Zevo.”
National Trails Day® is a celebration where thousands of hiking and outdoor enthusiasts across the nation gather in their communities to serve and protect the natural spaces around them.
“AHS is proud to have Zevo support our hikers this year for our nationwide day of service,” said Heather Klein Olson, Executive Director of American Hiking Society. “National Trails Day® participants are fueled by a common appreciation for hiking and the outdoors, and now they can rest assured their experience on the trails will be comfortable with Zevo on-hand as a strong defense against mosquitoes and ticks.”
For more information on Zevo visit ZevoInsect.com. To learn about AHS and register for National Trails Day® events in your community, visit AmericanHiking.org or NationalTrailsDay.org.
About Zevo™
Launched in 2017, Zevo provides smart insect control products that kill bugs in and around your home in a different way. Part of Procter & Gamble, Zevo’s suite of household insect sprays, plug-in trap systems, and On-Body products control crawling, flying, and stinging insects, and are made to bother bugs, not your family. Zevo products are available for purchase online at zevoinsect.com and at all major retailers across the
About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit https://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at https://www.pg.com/news.
About American Hiking Society
American Hiking Society is a charitable organization and prominent voice in the hiking community. AHS works to make hiking an accessible and inclusive experience through advocacy and trail service programs. Working with several federal agencies and Congress, American Hiking Society has accumulated thousands of volunteers and raised millions of dollars in favor of their efforts.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240508992333/en/
Lauren McNutt, Citizen Relations
lauren.mcnutt@citizenrelations.com
Ian Tholking, Procter & Gamble
tholking.ic@pg.com
American Hiking Society Team
@americanhiking
hkleinolson@americanhiking.org
https://americanhiking.org
Source: Procter & Gamble
FAQ
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