Safeguard Hand Soap Brand Partners with Canvas to Reach Classrooms Nationwide with Free Hygiene Education and Product Donation
Procter & Gamble's Safeguard soap brand and Instructure have partnered to promote handwashing education in schools nationwide, coinciding with Global Handwashing Day. The initiative features lesson plans, digital activity books, and videos aimed at teaching elementary students proper handwashing techniques in accordance with CDC guidelines. This collaboration follows Safeguard's $10 million donation towards hygiene education and supplies for underserved communities. The resources will be accessible through the Canvas Learning Management System and are designed to instill lifelong hand hygiene habits in children.
- Partnership with Instructure to provide educational resources to schools, promoting hygiene education.
- Launch of engaging handwashing lesson plans and digital resources for students.
- Safeguard's $10 million donation to support hygiene initiatives for underserved communities.
- None.
CINCINNATI--(BUSINESS WIRE)--Procter & Gamble's Safeguard soap brand and Instructure, the makers of the Canvas Learning Management System, are announcing their first-of-a-kind partnership providing schools nationwide with educational and product resources to help teach elementary students proper handwashing habits in line with CDC guidelines. The partnership and lesson plan will be unveiled today, Global Handwashing Day, at CanvasCon Online, an annual conference for educators and edtech experts held virtually this year.
“As educators navigate a very different back-to-school season this year, we want to help them feel prepared and provide them with resources that can help instill proper hygiene in their students such as appropriate handwashing,” said Tara Gunther, vice president of partnerships at Instructure. “By putting hygiene-focused lesson content on Canvas, Safeguard can help schools across the country in a national effort to educate and protect families this fall and winter.”
The handwashing education covers what germs are and emphasizes how and why we wash our hands through a series of lesson plans, a digital activity book and videos. The Safeguard handwashing lesson plans will be available to download on the Canvas Commons platform, a shared repository of learning content for educators to use within Canvas. The lessons were co-created with Sourcebooks and elementary school teachers to ensure the content is both engaging and effective for students. With its micellar deep cleansing technology, Safeguard Hand Soap safely washes away kids’ germs and leaves hands clean and hydrated.
"As a first grade teacher, I know that learning takes repetition and the earlier we can teach students proper handwashing techniques, the more likely children will adopt good hand hygiene as everyday habits,” said Fernanda Sandoval, first grade teacher and founder of One Happy Classroom. “It's wonderful and incredibly helpful that Safeguard is creating lesson plans on handwashing that are engaging for students and accessible to all educators nationwide."
“Young students need to be directly taught the importance of hand hygiene, to learn the correct way to wash their hands, and to be a part of the solution to slowing the spread of germs,” said Michelle Griffo, kindergarten teacher and founder of Apples and ABC's. “I am so excited that Safeguard created lesson plans to focus on the importance of students washing their hands correctly.”
The initiative with Canvas follows Safeguard’s
"Now more than ever, it’s important that people wash their hands, especially as the cold and flu season is quickly approaching,” Family physician Dr. Jen Caudle said. “I’m proud to work with Safeguard to help bring educators and families alike safe and effective hand hygiene practices to school children.”
To amplify the program and celebrate Global Handwashing Day, Safeguard is working with various notables and experts to participate in the second iteration of the #SafeguardSplash social media challenge. The social movement serves as an important reminder across generations of the importance of washing hands properly and often in an effort to safeguard loved ones.
“Safeguard continues to be a leader in hygiene education for the younger generation and we are proud to work with Canvas to reach students and teachers through an accessible platform along with providing underserved communities with the proper products to do so,” said Freddy Bharucha, Senior Vice President, North America & Global Personal Care, Procter & Gamble. “This is a stressful time for many as young children return to school, which is why now -- and always -- we are dedicated to providing hand hygiene products that people can trust.”
For more information on how you can safeguard your family and wash away germs, visit: https://www.pggoodeveryday.com/impact/safeguard-covid-19/. To download the plans from Canvas, visit here. For teachers without Canvas access, the curriculum can be found on www.safeguardstudents.com.
About Instructure
Instructure helps people grow from the first day of school to the last day of work. More than 30 million people use the Canvas Learning Management Platform for schools and the Bridge Employee Development Platform for businesses. More information at www.instructure.com.
About Safeguard
Since it was launched in the U.S. in 1963, Safeguard has been committed to protecting families by washing away germs and bacteria, as well as educating children on proper hygiene habits. Safeguard’s creative approach to teaching kids handwashing has been implemented in 15 countries reaching nearly 100 million children over the past 10 years. Outside the U.S., the brand runs a widely watched cartoon series, Commander Safeguard, which reinforces good handwashing behavior and averages three million YouTube viewers on some episodes.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.
