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Gillette Venus Forms a New ‘Board of Trust-Seas’, Led by Olympic Surfer and Ocean Advocate Carissa Moore, to Help Women Lead in Ocean Conservation
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Gillette Venus is enhancing its commitment to ocean sustainability by forming the Board of Trust-Seas, comprising six women leaders in marine conservation. This initiative aligns with the global 30X30 initiative to protect 30% of the ocean by 2030, in partnership with We Are One Ocean. Venus is also introducing sustainable packaging and hosting mentorship programs for young women in ocean-related fields. The board's first assignment will kick off with the Venus Wave Makers Program to empower women in conservation efforts.
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Formation of the Board of Trust-Seas, enhancing brand image and commitment to ocean conservation.
Introduction of sustainable packaging and durable metal razor handles, aligning with environmental goals.
Partnership with We Are One Ocean, emphasizing brand's alignment with global sustainability initiatives.
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Through the Board of Trust-Seas, Venus continues its commitments to help protect the ocean, building on years-long partnerships and product innovation that inspires women to love their skin and love the planet.
BOSTON--(BUSINESS WIRE)--
The ocean serves as the world’s greatest resource and connector, making it vital to protect for generations to come. Venus is continuing the brand’s commitment to sustainability by taking steps to help preserve the ocean. Last year, Venus partnered with We Are One Ocean to launch the global organization’s 30X30 initiative, a petition that calls on world leaders to preserve 30 percent of the global ocean by 2030. In addition, Venus has introduced paper packaging and durable, metal razor handles to help make each shave more sustainable.
Gillette Venus is committed to helping preserve our ocean and planet. (Graphic: Business Wire)
While climate change is a universal issue, a recent report by the United Nations found women globally are more vulnerable to the effects of climate change than men due to social, economic, and cultural factors.* However, women are not often positioned to help lead effective change. In fact, according to a study conducted by Oceanography Magazine, while men and women enroll in undergraduate and graduate programs in oceanography in equal numbers, only 15% of senior faculty positions across 26 US institutions were held by women.**
Now, with the goal of enabling more women to be a part of the solution in protecting the ocean, Venus is forming the brand’s first Board of Trust-Seas. The Board consists of six women who are uniquely breaking barriers in ocean conservation – from marine biology, to art and photography, to surfing. Carissa Moore, 4X World Surfing Champion, Olympic gold medalist, and ocean lover, will also hold a seat on the newly created Board of dynamic women.
“As a brand that's always been inspired by the ocean, we are incredibly excited to work on this mission together with our Board of Trust-Seas,” said Dana Brown Malcolm, North American Sr. Brand Director of Gillette Venus. “Each of these women are not only making important strides in the ocean conservation field, but also taking time to mentor young women around them.”
WSL Chief People Officer, Emily Hofer, says, “We’re thrilled to partner with Gillette Venus on the We Are One Ocean campaign, and we are particularly excited about the work that the Board of Trust-Seas is embarking upon. Creating space for women, and others, who are so often marginalized from ocean conservation and sustainability, is crucial work and fully aligned with WSL’s commitment to equality.”
The Board’s first assignment kicks off this month with the Venus Wave Makers Program. Each Board member will host unique in-person or virtual experiences with a select number of young women who can benefit from the Board’s mentorship, with the goal of increasing the number of women in ocean conservation fields. In addition to Carissa Moore, the Venus Board of Trust-Seas will include:
Symone Barkley (she/her): Chief Learning Officer for Black in Marine Science
McKenzie Margarethe: Marine Naturalist and Researcher
Katie Storr (she/her): Yachting Professional, Underwater Photographer and Scuba Instructor
Carissa Cabrera (she/her): Marine Conservation Biologist and Educator
Andriana Fragola (she/her): Marine Biologist and Conservation Jewelry Artist
“This field [ocean conservation] is dominated by men, who can provoke feelings of alienation and doubt in women, so it is imperative that women support each other in the field,” said Symone Barkley, Venus Board of Trust-Seas member. “I’m excited to partner with Venus to connect with young women about the importance of ocean science and how they can uniquely play a role in leading effective conservation efforts.”
To continue the conversation on the topic of women in ocean conservation,on Saturday, September 18, Venus will bring Carissa Moore and the Board of Trust-Seas together for a special panel discussion live from the Super Girl Pro Festival in Oceanside, CA. During the main event on Saturday, Carissa Moore will be competing with other pro female surfers in the water followed by the Board of Trust-Seas panel discussion at 4-5PM PST on the beach. The events will be broadcasted live on their website as well as on Twitch and YouTube, and you can learn more about the Board of Trust-Seas and the discussion happening at SuperGirlPro.com.
To learn even more about how Venus is working to make a difference in ocean sustainability, through their products and partnerships, check out gillettevenus.com or follow the conversation at @gillettevenus on Instagram and TikTok.
About Procter & Gamble: P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands. For other P&G news, visit us at www.pg.com/news.
About Super Girl Pro: The Super Girl Pro Series (Snow, Skate, Surf and Esports) is the industry’s only large-scale, all-female action sports competition series, bringing together more than 300 top female athletes who come from around the globe to compete. Connect with Super Girl Pro: @SupergirlPro and #NissanSnowPro. For event information, visit www.supergirlsnowpro.com.
About We Are One Ocean: Led by the World Surf League and WSL PURE, We Are One Ocean is building support for the 30x30 diversity targets designed to protect nature and life on Earth, with a specific call to protect 30% of the global ocean. Those who sign the petition will be part of a growing international community urging world leaders to adopt 30x30 at an upcoming United Nations Convention where these targets will be decided. The campaign was created by WSL PURE, WSL's non-profit, which has built a growing coalition of more than 60 Non-Governmental Organizations (NGOs) and corporations in support of We Are One Ocean.
What is the purpose of Gillette Venus's Board of Trust-Seas?
The Board of Trust-Seas aims to empower women in ocean conservation and promote sustainable practices in preserving the ocean.
How is Gillette Venus contributing to ocean sustainability?
Gillette Venus is promoting ocean sustainability through sustainable packaging, partnerships for ocean conservation, and mentorship programs for women.
What initiative is Venus involved with regarding ocean conservation?
Venus is involved with the global 30X30 initiative, which seeks to protect 30% of the ocean by 2030.
When does the Venus Wave Makers Program start?
The Venus Wave Makers Program starts this month, focusing on mentorship for young women in ocean conservation.
