Welcome to our dedicated page for Perion Network news (Ticker: PERI), a resource for investors and traders seeking the latest updates and insights on Perion Network stock.
Perion Network Ltd. reports developments in digital advertising technology, including the Perion One platform and Outmax, its AI-native execution agent for media optimization. Company news commonly covers quarterly results, annual reporting, product integrations for social and programmatic channels, and partnerships that expand distribution for agencies, brands and retailers across digital channels such as CTV, digital out-of-home, commerce, retail media, search and display.
Perion Network Ltd. (NASDAQ: PERI) announces the successful validation of its SORT technology, revolutionizing digital advertising by eliminating cookie-based targeting. SORT boasts a 2x higher click-through rate and a 60% increase in interaction rates across 70 global clients, including major brands in various sectors. The technology respects user privacy while enhancing campaign performance, marking a significant advancement in the advertising landscape. SORT's effectiveness has been recognized with independent certifications, ensuring advertisers can achieve ROI without compromising user privacy.
Undertone, a subsidiary of Perion (PERI), announces a significant initiative called The Uplift Collective, aimed at empowering underserved publishers and contributing to charities. February 2022 is projected as the largest payout month since the initiative's launch in June 2021. The Collective connects minority-owned publishers with advertisers, facilitating impactful media buys. For every campaign, Undertone donates 2% of proceeds to selected charities. Publishers involved reach over 50 million people globally, enhancing both visibility and revenue for these businesses.
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Perion Network Ltd. (NASDAQ: PERI) reported record financial results for 2021, achieving $39 million in GAAP Net Income, $1.02 in EPS, and $70 million in Adjusted EBITDA. Revenue grew 46% to $478.5 million, driven by a 300% increase in video and CTV revenue, which represents 55% of total revenue. Management raised guidance for 2022, forecasting revenue between $590-$630 million.
Key fourth quarter highlights include a 34% revenue increase to $158 million, with Display Advertising revenue growing by 46%.
Perion Network Ltd. (Nasdaq: PERI) subsidiary Undertone has been recognized on the 2022 Ad Age Best Places to Work list for the second consecutive year. Undertone ranked fifth among 50 companies, highlighting its commitment to employee support, diversity, and flexible working conditions. The company's initiatives include a feedback loop for employee development, spot bonuses, and a $1,500 travel voucher for each employee as a reward for performance. This recognition underscores Undertone's focus on cultivating a positive workplace culture during challenging times.
Perion Network Ltd. (NASDAQ:PERI) will release its financial results for the fourth quarter and full year 2021 on February 9, 2022, before market opening. A Zoom conference call to discuss these results will take place at 8:30 a.m. ET. Perion is a global technology company focused on advertising solutions, leveraging its capabilities in digital branding, content monetization, and partnerships, notably with Microsoft Bing. This diversification aims to capture shifting advertising budgets across various platforms.
Perion Network Ltd. (NASDAQ:PERI), a global advertising technology company, announced its participation in the 24th Annual Needham Growth Conference on January 12-13, 2022. CEO Doron Gerstel and CFO Maoz Sigron will hold one-on-one meetings with investors, with Gerstel presenting on January 12 from 8:30-9:10 AM Eastern Time. The presentation will be webcasted and can be accessed via this link. Perion focuses on delivering holistic digital advertising solutions across various platforms.
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Perion Network Ltd. (NASDAQ: PERI) successfully closed its follow-on public offering on December 13, 2021, selling a total of 8,372,092 ordinary shares at a price of $21.50 per share. This offering garnered aggregate gross proceeds of $180.0 million before expenses. With an oversubscribed offering, Perion aims to utilize the proceeds for additional working capital, business growth, and potential merger or acquisition opportunities. The company anticipates 42% revenue growth and 97% growth in adjusted EBITDA in 2021, reflecting strong market confidence.
Perion Network Ltd. (NASDAQ: PERI) has announced the pricing of a follow-on public offering of 7,280,080 ordinary shares at $21.50 per share, raising approximately $156.5 million, an increase from the initial offering of $100 million. This offering includes a 30-day option for underwriters to purchase an additional 1,092,012 shares. The proceeds will be used for working capital, business growth, and potential mergers or acquisitions. The offering is expected to close on December 13, 2021.