Niu Technologies Provides Third Quarter 2025 Sales Volume Update
NIU (NASDAQ: NIU) provided its 3Q 2025 sales volume update, reporting 465,873 units sold in the quarter and 1,019,276 YTD units, according to the PR.
The PR states China sales were 451,455 in 3Q (vs. 259,094 in 3Q 2024), the company said this represents >70% growth in Q3 and >50% YoY growth for the third consecutive quarter. International sales were 14,418 in 3Q (vs. 53,311 in 3Q 2024) while YTD international sales reached 66,037.
The PR attributes China momentum to product portfolio optimization, domestic retail expansion, channel inventory buildup ahead of new e-bike standards, and July launches of FXT Ultra 2025 and NXT Ultra 2025. The company noted delivery-based counting may differ from financial reporting.
NIU (NASDAQ: NIU) ha fornito il aggiornamento sul volume di vendite 3Q 2025, riportando 465,873 unità vendute nel trimestre e 1,019,276 unità YTD, secondo il PR.
Il PR dichiara che le vendite in Cina sono state 451,455 nel 3Q (contro 259,094 nel 3Q 2024), l'azienda ha detto che questo rappresenta una crescita >70% nel Q3 e >50% YoY crescita per il terzo trimestre consecutivo. Le vendite internazionali sono state 14,418 nel 3Q (contro 53,311 nel 3Q 2024) mentre le vendite internazionali YTD hanno raggiunto 66,037.
Il PR attribuisce la spinta in Cina all'ottimizzazione del portafoglio prodotti, all'espansione al dettaglio domestico, all'aumento dell'inventario dei canali in vista dei nuovi standard per le e-bike e ai lanci di luglio di FXT Ultra 2025 e NXT Ultra 2025. L'azienda ha osservato che il conteggio basato sulle consegne può differire dal reporting finanziario.
NIU (NASDAQ: NIU) proporcionó su actualización de volumen de ventas del 3T 2025, reportando 465,873 unidades vendidas en el trimestre y 1,019,276 unidades YTD, según el comunicado.
El comunicado indica que las ventas en China fueron 451,455 en el 3T (frente a 259,094 en el 3T 2024), la empresa afirmó que esto representa un crecimiento de >70% en el 3T y >50% interanual para el tercer trimestre consecutivo. Las ventas internacionales fueron 14,418 en el 3T (frente a 53,311 en el 3T 2024) mientras que las ventas internacionales YTD alcanzaron 66,037.
El comunicado atribuye el impulso en China a la optimización de la cartera de productos, la expansión minorista doméstica, el aumento de inventario de canales de cara a los nuevos estándares de bicicletas eléctricas y los lanzamientos de julio de FXT Ultra 2025 y NXT Ultra 2025. La empresa señaló que el conteo basado en entregas puede diferir del reporting financiero.
NIU (NASDAQ: NIU) 3분기 2025 매출량 업데이트를 제공하며, 분기에 465,873대, 누적 1,019,276대가 판매되었다고 PR에 따라 말했다.
PR에 따르면 중국 매출은 3Q에서 451,455대(전년동기 3Q 2024의 259,094대)로, 이는 3분기 연속으로 YoY 70% 이상 성장 및 >50% YoY 성장으로 간주된다고 한다. 국제 매출은 3Q에서 14,418대(전년동기 3Q 2024의 53,311대)였고, 연간 누계 국제 매출은 66,037에 달했다.
PR은 중국 모멘텀을 제품 포트폴리오 최적화, 국내 소매 확장, 새로운 전동자전거 기준에 앞서 채널 재고 축적, 7월 FXT Ultra 2025 및 NXT Ultra 2025의 출시로 설명했다. 회사는 납품 기준의 카운트가 재무 보고와 다를 수 있다고 덧붙였다.
NIU (NASDAQ: NIU) a fourni sa mise à jour du volume de ventes du 3T 2025, signalant 465 873 unités vendues au trimestre et 1 019 276 unités YTD, selon le communiqué.
Le communiqué indique que les ventes en Chine ont été de 451 455 au 3T (contre 259 094 au 3T 2024), et l’entreprise a déclaré que cela représente une croissance >70% au 3T et >50% YoY pour le troisième trimestre consécutif. Les ventes internationales étaient de 14 418 au 3T (contre 53 311 au 3T 2024) tandis que les ventes internationales YTD ont atteint 66 037.
Le communiqué attribue l’élan en Chine à l’optimisation du portefeuille de produits, à l’expansion du commerce de détail domestique, à l’accumulation de stocks des canaux avant les nouvelles normes des e-bikes et aux lancements de juillet de FXT Ultra 2025 et NXT Ultra 2025. La société a noté que le comptage basé sur les livraisons peut différer du reporting financier.
NIU (NASDAQ: NIU) hat sein 3Q 2025 Verkaufsvolumen-Update vorgelegt und 465.873 Einheiten im Quartal verkauft sowie 1.019.276 Einheiten YTD, gemäß der PR.
Die PR gibt an, dass der China-Verkauf im 3Q 451.455 betrug (gegenüber 259.094 im 3Q 2024). Das Unternehmen sagte, das stelle eine >70%-Wachstumsrate im 3Q dar und >50% YoY-Wachstum für das dritte aufeinanderfolgende Quartal. Internationale Verkäufe betrugen 14.418 im 3Q (vs. 53.311 im 3Q 2024), während die internationalen YTD-Verkäufe 66.037 erreichten.
Die PR führt die Dynamik in China auf die Optimierung des Produktportfolios, die domestische Einzelhandels-Erweiterung, die Kanäle-Inventaraufstockung vor den neuen E-Bike-Standards und die Juli-Veröffentlichungen FXT Ultra 2025 und NXT Ultra 2025 zurück. Das Unternehmen hob hervor, dass die auf Lieferungen basierende Zählung von der finanziellen Berichterstattung abweichen kann.
نيـو (NASDAQ: NIU) قدمت تحديث حجم مبيعات الربع الثالث 2025، معلنة عن 465,873 وحدة مباعة في الربع و 1,019,276 وحدة حتى تاريخه، وفق البيان الصحفي.
يذكر البيان أن مبيعات الصين بلغت 451,455 في الربع الثالث مقابل 259,094 في الربع الثالث 2024، قالت الشركة إن ذلك يمثل نموًا >70% في الربع الثالث ونموًا >50% على أساس سنوي للربع الثالث المتتالي. المبيعات الدولية كانت 14,418 في الربع الثالث (مقابل 53,311 في 3Q 2024) بينما بلغت المبيعات الدولية حتى تاريخه 66,037.
تنسب البيان الزخم في الصين إلى تحسين محفظة المنتجات، وتوسع التجزئة المحلية، وتراكم مخزون القنوات قبل معايير الدراجات الكهربائية الجديدة، وإطلاقات يوليو لـ FXT Ultra 2025 و NXT Ultra 2025. وأشارت الشركة إلى أن العد استناداً إلى التسليم قد يختلف عن التقارير المالية.
NIU（纳斯达克：NIU） 提供了其2025年第三季度销售量更新，报告本季度售出465,873辆，YTD单位数为1,019,276，据新闻稿。
新闻稿称中国销售在3Q为451,455辆（与2024年3Q的259,094辆相比），公司表示这代表第三季度>70%的增长，以及连续第三个季度>50%的同比增长。国际销售在3Q为14,418辆（与2024年3Q的53,311辆相比），而YTD国际销售达到66,037。
新闻稿将中国的势头归因于产品组合优化、国内零售扩张、渠道库存积累以应对新的电动自行车标准，以及7月推出的FXT Ultra 2025和NXT Ultra 2025。公司指出基于交付的计数可能与财务报告不同。
- Total units 3Q 2025: 465,873 units
- YTD units through 3Q 2025: 1,019,276 units
- China 3Q growth >70% YoY (451,455 vs 259,094)
- China YTD growth +65% (953,239 vs 576,761)
- International 3Q sales down ~73% YoY (14,418 vs 53,311)
- International YTD sales down ~45% (66,037 vs 120,945)
Insights
NIU reports strong volume acceleration in Q3 2025, led by China with record growth.
What it means: The company sold 465,873 units in Q3 2025, up from 312,405 in Q3 2024, driven primarily by the China market at 451,455 units.
Why it matters: Volume growth of over 70% in Q3 and >50% year‑over‑year for three consecutive quarters implies substantially higher unit throughput and distribution scale in its core market, which can support stronger top‑line revenue if conversion to recognized sales aligns with deliveries.
Note: The release states volume equals factory deliveries and may differ from accounting sales; monitor upcoming financials for revenue, margins, and inventory accounting effects.
Growth appears product and channel driven; international micromobility mixed.
What it means: Management attributes momentum to product portfolio optimization, two new flagship launches in July (FXT Ultra 2025, NXT Ultra 2025) and domestic retail expansion, plus channel inventory buildup ahead of new electric bicycle standards in September.
Why it matters: New models and a wider retail footprint explain concentrated China gains and potential near‑term inventory amplification; however, international volumes fell to 14,418 in Q3 from 53,311 a year ago, signalling uneven geographic performance.
Monitor: whether the channel inventory converts to recognized sales and whether international micromobility adjustments restore growth.
BEIJING, Oct. 06, 2025 (GLOBE NEWSWIRE) -- Niu Technologies (“NIU”, or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today provided its sales volume results for the third quarter of 2025.
| 3Q 2025 | 3Q 2024 | YTD 2025 | YTD 2024 | ||||
| China Market | 451,455 | 259,094 | 953,239 | 576,761 | |||
| International Markets | 14,418 | 53,311 | 66,037 | 120,945 | |||
| Total | 465,873 | 312,405 | 1,019,276 | 697,706 | |||
In the third quarter of 2025, NIU sold 465,873 units, including e-motorcycles, e-mopeds, e-bicycles, kick-scooters and e-bikes. Sales in the China and international markets were 451,455 and 14,418 units, respectively.
In China, sales volume recorded year-over-year growth exceeding
In the international markets, electric motorcycle sales volume for the first three quarters of the year surpassed the total full-year 2024 unit sales, continuing its robust growth. In the micromobility segment, we proactively adjusted our sales strategies to navigate a complex and uncertain market environment.
Our sales volume count disclosed above is based on the delivery from our manufacturing facility, which may vary slightly from the sales volume measured from a financial accounting and reporting point of view. NIU’s sales volume represents only one measure of the company’s financial performance and should not be relied upon as an indicator of quarterly financial results, which depend on a variety of factors, including revenues from accessories, spare parts and services, cost of sales, operating expenses, etc.
About NIU
As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, mopeds, bicycles, as well as kick-scooters and e-bikes. NIU has a diversified product portfolio that caters to the various demands of our users and addresses different urban travel scenarios. Currently, NIU offers two model lineups, comprising a number of different vehicle types. These include (i) the electric motorcycle, moped and bicycle series, including the NQi, MQi, UQi, FQi series and others, and (ii) the micro-mobility series, including the kick-scooter series KQi and the e-bike series BQi. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services to users.
For more information, please visit www.niu.com.
Safe Harbor Statement
This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.
Investor Relations Contact:
Niu Technologies
E-mail: ir@niu.com
FAQ
What sales volumes did NIU report for 3Q 2025?
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