TRISCUIT Names The Missing Ingredients Project's Final 2021 Grant Recipients
TRISCUIT has announced the final changemakers for The Missing Ingredients Project, awarding $50,000 each to Jamila Norman of Patchwork City Farms and James Kanoff and Aidan Reilly of The Farmlink Project. This initiative, launched in November 2020 with a $1 million commitment, aims to enhance access to fresh produce in food deserts across the U.S. Approximately 19 million people live in such areas, exacerbated by the pandemic. The grants will help expand these organizations' efforts, tackling food insecurity and community wellness.
- TRISCUIT allocated $1 million over three years to enhance food access.
- The grants aim to provide more than 700,000 pounds of food to communities in need.
- None.
EAST HANOVER, N.J., Nov. 3, 2021 /PRNewswire/ -- Today, TRISCUIT, a brand known for its iconic woven wheat crackers, announced Jamila Norman of Patchwork City Farms and James Kanoff and Aidan Reilly of The Farmlink Project, have joined The Missing Ingredients Project as the brand's final 2021 changemakers. Launched in November 2020 with a
Changemakers Jamila Norman, Founder of Patchwork City Farms in Atlanta, and James Kanoff and Aidan Reilly, Co-Founders of The Farmlink Project, each received a
"This year, submissions for the TRISCUIT brand's The Missing Ingredients Project illustrated true ingenuity, with changemakers addressing both the challenges families face in accessing affordable, fresh foods, as well as the difficulties organizations may face supplying fresh produce," said Becky Duke, Associate Director at Mondelēz Global LLC. "Choosing these organizations took serious consideration, and we are extremely humbled to support the innovative solutions brought forth by both Patchwork City Farms and The Farmlink Project. We look forward to helping to find and support solutions to improve food access in these communities."
According to the United States Department of Agriculture (USDA), approximately 19 million people — 6.2 percent of the United States population — live in food deserts. These are geographic areas, either urban or rural, where access to affordable, healthy food options, including fresh fruits and vegetables, is limited or non-existent.1 The pandemic only worsened the issue of food access across the US, and the Missing Ingredients Project by TRISCUIT is fuelling the innovative efforts of individuals across the US to support solutions and create change.
Meet the Changemakers:
Jamila Norman: Founder of Patchwork City Farms in Atlanta. Oakland City and Bush Mountain, communities within Southwest Atlanta, are considered official food deserts by the USDA, with limited access to healthy, affordable fresh produce. TRISCUIT is excited to help support Jamila and her social enterprise organization Patchwork City Farms – an urban farm based in Southwest Atlanta – as she expands on her mission to transform the food deserts of Atlanta into food havens through cultivating health and wellness, providing a platform for food education, and offering access to fresh, organic produce. With the
James Kanoff and Aidan Reilly: Co-Founders of The Farmlink Project. In 2020, 10.5 percent2 of American households were food insecure, lacking access to healthy foods for all family members, and due to the effects of COVID-19, more than 42 million people may experience food insecurity.3 But as millions of Americans go to sleep hungry in food deserts, billions of pounds of food are wasted every year.4 The Farmlink Project aims to address these two issues in parallel through rescuing produce to feed people in need, support essential workers, and create a more sustainable future. TRISCUIT is excited to select James and Aidan as 2021 changemakers for their work. With the
TRISCUIT fans can learn more about Jamila, James and Aidan when they'll be featured on the Triscuit Instagram channel, @Triscuit, in the coming weeks, sharing a behind-the-scenes look at the work they do.
About TRISCUIT
For over 100 years, Triscuit Original crackers have started with
About Mondelēz International
Mondelez International, Inc. (NASDAQ: MDLZ) empowers people to snack right in over 150 countries around the world. With 2020 net revenues of approximately
1 https://www.ers.usda.gov/data-products/food-access-research-atlas/documentation/
2 https://www.ers.usda.gov/webdocs/publications/102076/err-298_summary.pdf?v=674.3
3 https://www.feedingamerica.org/hunger-in-america
4 https://refed.com/food-waste/the-challenge
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Weber Shandwick
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Weber Shandwick
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SOURCE TRISCUIT
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