STOCK TITAN

HALLS Offers Relief to Those Suffering From the "Very Real" Man Cold

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Neutral)
Tags

HALLS, America's No. 1 cough and throat drop brand, is addressing the 'Man Cold' phenomenon ahead of the cough and cold season. A national survey revealed that 55% of people believe men exaggerate cold symptoms, and 54% feel a 'Man Cold' can turn them into dramatic actors. In response, HALLS is launching a -edition Man Cold Relief Kit for 50 lucky winners.

The kit includes a cozy hooded blanket, a 64oz insulated water bottle, tissues, and an assortment of HALLS Cough Drops. From October 9th, fans can enter to win on TikTok by following @halls_us and commenting #hallsmancold on the sweepstakes post. The promotion aims to provide relief for all cold sufferers, regardless of gender, during the upcoming season.

HALLS, il marchio numero uno in America per caramelle alla tosse e per la gola, sta affrontando il fenomeno del 'Man Cold' in vista della stagione delle tosse e dei raffreddori. Un sondaggio nazionale ha rivelato che il 55% delle persone crede che gli uomini esagerino i sintomi del raffreddore, e il 54% pensa che un 'Man Cold' possa trasformarli in attori drammatici. In risposta, HALLS lancerà un -kit di sollievo per il Man Cold per 50 fortunati vincitori.

Il kit include una comoda coperta con cappuccio, una bottiglia d'acqua isolata da 64 oz, fazzoletti e una selezione di caramelle HALLS per la tosse. A partire dal 9 ottobre, i fan possono partecipare per vincere su TikTok seguendo @halls_us e commentando #hallsmancold sul post del concorso. La promozione mira a fornire sollievo a tutti i malati di raffreddore, indipendentemente dal genere, durante la prossima stagione.

HALLS, la marca número uno en América de caramelos para la tos y la garganta, está abordando el fenómeno del 'Man Cold' antes de la temporada de tos y resfriados. Una encuesta nacional reveló que el 55% de las personas cree que los hombres exageran los síntomas del resfriado, y el 54% siente que un 'Man Cold' puede convertirlos en actores dramáticos. En respuesta, HALLS lanzará un -kit de alivio para el Man Cold para 50 afortunados ganadores.

El kit incluye una cómoda manta con capucha, una botella de agua aislada de 64 oz, pañuelos y una variedad de caramelos HALLS para la tos. A partir del 9 de octubre, los fanáticos pueden participar para ganar en TikTok siguiendo a @halls_us y comentando #hallsmancold en la publicación del sorteo. La promoción tiene como objetivo proporcionar alivio a todos los que sufren de resfriados, sin importar el género, durante la próxima temporada.

미국에서 가장 인기 있는 기침 및 목 사탕 브랜드 HALLS가 기침과 감기 시즌을 앞두고 '남자 감기' 현상에 대응하고 있습니다. 전국 조사 결과, 55%의 사람들이 남자들이 감기 증상을 과장한다고 믿고 있으며, 54%는 '남자 감기'가 그들을 드라마틱한 배우로 만들 수 있다고 생각합니다. 이에 HALLS는 50명의 행운의 수상자를 위한 -남자 감기 완화 키트를 출시할 예정입니다.

이 키트에는 아늑한 후드 담요, 64온스 절연 물병, 휴지 그리고 HALLS 기침 사탕이 포함되어 있습니다. 10월 9일부터 팬들은 TikTok에서 @halls_us를 팔로우하고 경품 게시물에 #hallsmancold를 댓글로 남겨 당첨에 응모할 수 있습니다. 이번 프로모션은 성별에 관계없이 다가오는 시즌 동안 모든 감기 환자에게 안식을 제공하는 것을 목표로 합니다.

HALLS, la marque numéro un en Amérique pour les bonbons contre la toux et les maux de gorge, s'attaque au phénomène du 'Rhume des hommes' avant la saison des toux et des rhumes. Une enquête nationale a révélé que 55 % des personnes croient que les hommes exagèrent les symptômes du rhume, et 54 % pensent qu'un 'Rhume des hommes' peut les transformer en acteurs dramatiques. En réponse, HALLS va lancer un -kit de soulagement pour le Rhume des hommes pour 50 gagnants chanceux.

Le kit comprend une couverture à capuche confortable, une bouteille d'eau isolée de 64 oz, des mouchoirs et un assortiment de bonbons HALLS contre la toux. À partir du 9 octobre, les fans peuvent participer au tirage au sort sur TikTok en suivant @halls_us et en commentant #hallsmancold sur le post du concours. La promotion vise à fournir un soulagement à tous les souffrants, quel que soit le genre, pendant la saison à venir.

HALLS, Amerikas Nr. 1 Marke für Husten- und Halspastillen, beschäftigt sich mit dem 'Männererkältung'-Phänomen vor der Husten- und Erkältungssaison. Eine nationale Umfrage ergab, dass 55 % der Menschen glauben, dass Männer die Erkältungssymptome übertreiben, und 54 % denken, dass eine 'Männererkältung' sie in dramatische Schauspieler verwandeln kann. Als Reaktion darauf wird HALLS ein -Männererkältung-Relax-Set für 50 glückliche Gewinner auf den Markt bringen.

Das Set umfasst eine gemütliche Kapuzendecke, eine 64-Unzen-Isolierflasche, Taschentücher und eine Auswahl an HALLS Hustenbonbons. Ab dem 9. Oktober können Fans auf TikTok teilnehmen, indem sie @halls_us folgen und #hallsmancold im Gewinnspiel-Beitrag kommentieren. Die Aktion zielt darauf ab, allen Erkältungsgeplagten, unabhängig vom Geschlecht, in der kommenden Saison Linderung zu verschaffen.

Positive
  • HALLS maintains its position as America's No. 1 cough and throat drop brand
  • Launch of a -edition Man Cold Relief Kit to boost brand engagement
  • Leveraging social media (TikTok) for marketing and customer interaction
Negative
  • None.

Just in time for cough and cold season, HALLS is offering up a solution to the dreaded "Man Cold"

EAST HANOVER, N.J., Oct. 9, 2024 /PRNewswire/ -- Is the phenomenon, known as the "Man Cold" real? It's up for debate. Ahead of this year's cough and cold season, the HALLS brand - America's No. 1 cough and throat drop brand* - investigated the phenomena to better understand America's thoughts on the "illusive" ailment.

What is the "Man Cold" you may ask? Commonly, and often humorously, the "Man Cold" is defined as the embellishing of minor illness symptoms often related to the common cold. In fact, according to a national survey** conducted by HALLS, the brand found that 55% of people think that men exaggerate the symptoms of their cold** and 54% of consumers feel a "Man Cold" can turn them and people they know into dramatic actors**.

In a world where colds are a common "foe", the HALLS brand is excited to unveil its first-ever limited-edition HALLS Man Cold Relief Kit to help 50 lucky winners (of all genders) to temporarily relieve their symptoms this cough and cold season.

"No matter your stance on the debate of whether the "Man Cold" is real or not, HALLS knows that the "Man Cold", or any cold really, is no joking matter," said Caitlin Schell, HALLS Director. "When we found that the #2 symptom of the "Man Cold" was a cough**, we knew, as the category leader, we had to step in to provide the amazing temporary relief HALLS is known for."

To help all man cold sufferers and everyone else who may experience cold symptoms, the HALLS brand is offering a chance to win† the limited-edition HALLS Man Cold Relief Kit, inclusive of key items needed when on the mend such as:

  • A cozy hooded blanket for those inevitable sick days on the couch or in bed. This blanket will keep you warm and cozy while you think of a brighter future, where you feel better.
  • A 64oz insulated water bottle designed to hydrate and keep your spirits high, with the phrase 'Running on water and willpower' always in view. Because even in the throes of a man cold, you deserve a pep talk!
  • A handy box of tissues to have on standby during your worst "Man Cold" battles.
  • An assortment of HALLS Cough Drops to keep you stocked and ready with a variety of flavors including Cherry, Honey Lemon, and Mentho-Lyptus.

Starting October 9th, HALLS fans and cold sufferers alike can head to @halls_us on TikTok to enter for a chance to win their very own HALLS Man Cold Relief Kit by following the brand and commenting #hallsmancold on the sweepstakes post. For more information on HALLS consumers can visit https://www.gethalls.com/.

*Based on Nielsen Scantrack xAOC+C FY 2023
**Based on a recent survey for HALLS of 2,000 respondents from all 50 U.S. states

†No Purchase Necessary. Open to 50 U.S. (D.C.) & PR, 18+. Enter by 10/31/24 at 11:59 pm ET. See Official Rules for how to enter, odds & all details. Void where prohibited.

About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2023 net revenues of approximately $36 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, CLIF BAR and TATE'S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE CHOCOLATE. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.

About HALLS®
HALLS is America's #1 selling cough drop brand that provides cough and sore throat relief when you need it most so that you can get back to doing the things you love. HALLS offers a wide variety of products, including HALLS Cough Drops, HALLS Throat Soothing Drops, HALLS Defense Dietary Supplement Drops, and the new Relief+, available in both regular and sugar-free forms! For more information, visit www.gethalls.com, and follow HALLS on social media (@halls on Twitter/Facebook, and @halls_us on TikTok and Instagram).

HALLS Contact:
Nikki Bracci / Nbracci@webershandwick.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/halls-offers-relief-to-those-suffering-from-the-very-real-man-cold-302271404.html

SOURCE Mondelez International

FAQ

What is included in the HALLS Man Cold Relief Kit?

The HALLS Man Cold Relief Kit includes a cozy hooded blanket, a 64oz insulated water bottle, a box of tissues, and an assortment of HALLS Cough Drops in Cherry, Honey Lemon, and Mentho-Lyptus flavors.

How can I enter to win a HALLS Man Cold Relief Kit?

To enter, follow @halls_us on TikTok and comment #hallsmancold on the sweepstakes post starting October 9th, 2024. The contest is open until October 31, 2024, at 11:59 pm ET.

What percentage of people believe men exaggerate cold symptoms according to HALLS' survey?

According to the national survey conducted by HALLS, 55% of people think that men exaggerate the symptoms of their cold.

How many HALLS Man Cold Relief Kits are available to win?

HALLS is offering 50 lucky winners the chance to win a -edition Man Cold Relief Kit.

Mondelez International, Inc.

NASDAQ:MDLZ

MDLZ Rankings

MDLZ Latest News

MDLZ Stock Data

95.36B
1.34B
0.17%
83.91%
0.94%
Confectioners
Food and Kindred Products
Link
United States of America
CHICAGO