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The RITZ Brand Partners with Feeding America® and Walmart to Fight Hunger

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RITZ, a brand under Mondelez (MDLZ), has announced an extension of its partnership with Feeding America and Walmart through the 'Fight Hunger. Spark Change.' campaign in March 2025. For each specially marked RITZ product sold at Walmart during March, the brand will donate the equivalent of at least 1 meal to Feeding America, up to $850,000.

The campaign, now in its 12th year, has generated over $206 million and secured 2 billion meals for Feeding America's network of local food banks. Purchases and donations are tied to store locations' zip codes, ensuring support goes to local Feeding America partner food banks in those communities. Each dollar donated helps provide at least 10 meals through Feeding America's local partner food banks.

RITZ, un marchio di Mondelez (MDLZ), ha annunciato un'estensione della sua partnership con Feeding America e Walmart attraverso la campagna 'Fight Hunger. Spark Change.' a marzo 2025. Per ogni prodotto RITZ contrassegnato venduto da Walmart durante marzo, il marchio donerà l'equivalente di almeno 1 pasto a Feeding America, fino a un massimo di $850.000.

La campagna, ora alla sua dodicesima edizione, ha generato oltre $206 milioni e ha garantito 2 miliardi di pasti per la rete di banche alimentari locali di Feeding America. Gli acquisti e le donazioni sono legati ai codici postali delle sedi dei negozi, assicurando che il supporto vada alle banche alimentari partner locali di Feeding America in quelle comunità. Ogni dollaro donato aiuta a fornire almeno 10 pasti attraverso le banche alimentari locali partner di Feeding America.

RITZ, una marca de Mondelez (MDLZ), ha anunciado una extensión de su asociación con Feeding America y Walmart a través de la campaña 'Fight Hunger. Spark Change.' en marzo de 2025. Por cada producto RITZ especialmente marcado vendido en Walmart durante marzo, la marca donará el equivalente de al menos 1 comida a Feeding America, hasta un máximo de $850,000.

La campaña, que ahora se encuentra en su duodécimo año, ha generado más de $206 millones y ha asegurado 2 mil millones de comidas para la red de bancos de alimentos locales de Feeding America. Las compras y donaciones están vinculadas a los códigos postales de las ubicaciones de las tiendas, asegurando que el apoyo llegue a los bancos de alimentos asociados locales de Feeding America en esas comunidades. Cada dólar donado ayuda a proporcionar al menos 10 comidas a través de los bancos de alimentos locales asociados de Feeding America.

RITZMondelez (MDLZ)의 브랜드로서, Feeding AmericaWalmart와의 파트너십을 연장한다고 발표했습니다. 이는 2025년 3월에 'Fight Hunger. Spark Change.' 캠페인을 통해 이루어집니다. 3월 동안 Walmart에서 판매되는 특별히 표시된 RITZ 제품마다, 브랜드는 Feeding America에 최소 1끼 식사에 해당하는 금액을 기부하며, 최대 $850,000까지 지원합니다.

이 캠페인은 현재 12년째를 맞이하고 있으며, 2억 6천만 달러 이상을 생성하고 Feeding America의 지역 식품 은행 네트워크를 위해 20억 끼니를 확보했습니다. 구매 및 기부는 매장 위치의 우편번호에 연결되어 있어, 지원이 해당 지역의 Feeding America 파트너 식품 은행으로 향하도록 보장합니다. 기부된 1달러는 Feeding America의 지역 파트너 식품 은행을 통해 최소 10끼 식사를 제공하는 데 도움을 줍니다.

RITZ, une marque de Mondelez (MDLZ), a annoncé une extension de son partenariat avec Feeding America et Walmart à travers la campagne 'Fight Hunger. Spark Change.' en mars 2025. Pour chaque produit RITZ spécialement marqué vendu chez Walmart en mars, la marque fera un don équivalent à au moins 1 repas à Feeding America, jusqu'à un maximum de 850 000 $.

La campagne, maintenant dans sa 12e année, a généré plus de 206 millions de dollars et a sécurisé 2 milliards de repas pour le réseau de banques alimentaires locales de Feeding America. Les achats et les dons sont liés aux codes postaux des emplacements des magasins, garantissant que le soutien va aux banques alimentaires partenaires locales de Feeding America dans ces communautés. Chaque dollar donné aide à fournir au moins 10 repas par l'intermédiaire des banques alimentaires partenaires locales de Feeding America.

RITZ, eine Marke von Mondelez (MDLZ), hat eine Verlängerung ihrer Partnerschaft mit Feeding America und Walmart im Rahmen der Kampagne 'Fight Hunger. Spark Change.' für März 2025 angekündigt. Für jedes speziell gekennzeichnete RITZ-Produkt, das im März bei Walmart verkauft wird, spendet die Marke das Äquivalent von mindestens 1 Mahlzeit an Feeding America, bis zu maximal $850.000.

Die Kampagne, die nun im zwölften Jahr läuft, hat über 206 Millionen Dollar generiert und 2 Milliarden Mahlzeiten für das Netzwerk der lokalen Lebensmittelbanken von Feeding America gesichert. Käufe und Spenden sind an die Postleitzahlen der Geschäfte gebunden, sodass sichergestellt wird, dass die Unterstützung an die lokalen Partner-Lebensmittelbanken von Feeding America in diesen Gemeinden geht. Jeder gespendete Dollar hilft, mindestens 10 Mahlzeiten über die lokalen Partner-Lebensmittelbanken von Feeding America bereitzustellen.

Positive
  • Marketing initiative strengthens brand visibility through partnership with major retailer Walmart
  • Campaign enhances corporate social responsibility profile and brand reputation
Negative
  • Maximum donation cap of $850,000 limits potential financial impact
  • Marketing expenses and donation commitments may affect short-term margins

EAST HANOVER, N.J., March 27, 2025 /PRNewswire/ -- The RITZ brand announced today the next chapter in a longstanding partnership with Feeding America®, the largest domestic hunger-relief organization in the country, to support people facing hunger through the Walmart "Fight Hunger. Spark Change." campaign.

For each specially marked pack of RITZ products sold at Walmart for the month of March, the RITZ brand will donate the monetary equivalent of at least 1 meal* to Feeding America, up to $850K. The RITZ brand has previously donated money and partnered with Feeding America and Walmart through various campaigns. This year, the RITZ brand is excited to partner with Feeding America through the "Fight Hunger. Spark Change." campaign.

"It's an honor for the RITZ brand to continue partnering with Feeding America and Walmart to raise awareness of food insecurity and provide meals to those in need," said Steven Saenen, RITZ Vice President of Marketing.

Now in its 12th year, the "Fight Hunger. Spark Change." campaign has generated more than $206 million and helped to secure 2 billion meals for the Feeding America network of local food banks.

Purchases and donations of participating RITZ products made in store or online are tied to zip codes serving that store's location and go to the local Feeding America partner food bank in that community.

"We are grateful for the continued support of the suppliers who join us in the movement to end hunger," said Lauren Biedron, Senior Vice President of Corporate Partnerships at Feeding America.

*Currently, $1 helps to provide at least 10 meals secured by Feeding America on behalf of local partner food banks.

About Mondelēz International

Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately $36.4 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, CLIF BAR and TATE'S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE chocolate. Mondelēz International is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on X at www.x.com/MDLZ.

Feeding America

Feeding America is committed to an America where no one is hungry. We support tens of millions of people who experience food insecurity to get the food and resources they say they need to thrive as part of a nationwide network of food banks, statewide food bank associations, food pantries and meal programs. We also invest in innovative solutions to increase equitable access to nutritious food, advocate for legislation that improves food security and work to address factors that impact food security, such as health, cost of living and employment. We partner with people experiencing food insecurity, policymakers, organizations, and supporters, united with them in a movement to end hunger. Visit FeedingAmerica.org to learn more.

Walmart
Walmart Inc. is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

Media Contact: wswnycritz@webershandwick.com 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/the-ritz-brand-partners-with-feeding-america-and-walmart-to-fight-hunger-302413119.html

SOURCE Mondelēz International

FAQ

How much will MDLZ's RITZ brand donate through Walmart's Fight Hunger campaign in March 2025?

RITZ will donate up to $850,000, equivalent to at least 1 meal per specially marked product sold at Walmart during March 2025.

How are MDLZ's RITZ donations distributed through the Feeding America partnership?

Donations are distributed based on store location zip codes, going directly to local Feeding America partner food banks in those communities.

What is the total impact of Walmart's Fight Hunger Spark Change campaign to date?

The campaign has generated over $206 million and helped secure 2 billion meals for Feeding America's food bank network over 12 years.

How many meals can be provided through MDLZ's RITZ donation program per dollar?

Each dollar donated helps provide at least 10 meals through Feeding America's local partner food banks.
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