Kontoor Brands Appoints Mame Annan-Brown as Executive Vice President of Global Communications and Public Affairs

Rhea-AI Summary

Kontoor Brands, Inc. (NYSE: KTB) has appointed Mame Annan-Brown as Executive Vice President of Global Communications and Public Affairs, effective August 11, 2021. Annan-Brown brings over two decades of experience in corporate communications, previously serving at the International Finance Corporation and JPMorgan Chase. She will lead global corporate communications, media relations, and government affairs, aiming to enhance Kontoor's industry positioning amidst complex policy changes. This strategic addition is expected to support the company's growth and stakeholder engagement.

Positive

• Mame Annan-Brown brings over 20 years of experience in corporate communications.
• Her track record includes enhancing reputation and stakeholder engagement.
• Strategic addition expected to support Kontoor's growth and industry leadership.

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• None.

Kontoor Brands, Inc. (NYSE: KTB), a global lifestyle apparel company with a portfolio led by two of the world’s most iconic consumer brands, Wrangler^® and Lee^®, today announced the appointment of Mame Annan-Brown as Executive Vice President of Global Communications and Public Affairs, effective August 11, 2021.

Mame Annan-Brown will join Kontoor Brands as Executive Vice President of Global Communications and Public Affairs. (Photo: Business Wire)

Annan-Brown will have responsibility for all aspects of global corporate communications – developing, leading and executing a cohesive internal and external communications strategy. This includes oversight of message development, media relations, owned and digital content creation as well as employee relations and engagement. She also will have responsibility for leading government affairs strategies to achieve positive outcomes, developing Kontoor’s position on key legislative and regulatory issues. Additionally, she will serve as a representative and advocate for Kontoor’s interest among government agencies and other select associations. As a member of the company’s Executive Leadership Team, Annan-Brown will report to Kontoor’s President and Chief Executive Officer, Scott Baxter.

“Mame brings more than two decades of experience in delivering high-impact corporate communications strategies and has a proven track record of positioning leading global institutions, as well as emerging brands,” said Baxter. “Her experience in engaging stakeholders, enhancing reputation and building high-performing teams make her the perfect addition to Kontoor as she takes on this incredibly important role.”

Annan-Brown joins Kontoor from the International Finance Corporation (IFC), a member of the World Bank Group, where she served as Head of External Relations since 2018. Prior to that, she was Head of Communications at IFC Asset Management Company (AMC), Chief Communications Officer at Results for Development Institute (R4D), Director of Marketing & Communications at United to End Genocide and Vice President of Investment Bank, Marketing & Communications at JPMorgan Chase & Co.

“The environment in which we operate has become increasingly complex. Having someone with Mame’s credentials and global perspective will be critical in helping us navigate policy changes, while also continuing to position Kontoor and our brands as an industry leader,” Baxter added. “We are thrilled to welcome Mame to our executive team and look forward to her valuable perspective as we enter the next phase of growth at the company.”

About Kontoor Brands

Kontoor Brands, Inc. (NYSE: KTB) is a global lifestyle apparel company, with a portfolio led by two of the world’s most iconic consumer brands: Wrangler® and Lee®. Kontoor designs, manufactures and distributes superior high-quality products that look good and fit right, giving people around the world the freedom and confidence to express themselves. Kontoor Brands is a purpose-led organization focused on leveraging its global platform, strategic sourcing model and best-in-class supply chain to drive brand growth and deliver long-term value for its stakeholders. For more information about Kontoor Brands, please visit www.KontoorBrands.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210722005132/en/

FAQ

Who is Mame Annan-Brown and what will her role be at Kontoor Brands?

Mame Annan-Brown is the newly appointed Executive Vice President of Global Communications and Public Affairs at Kontoor Brands. She will lead internal and external communication strategies and government affairs.

When did Mame Annan-Brown start at Kontoor Brands?

Mame Annan-Brown began her role at Kontoor Brands on August 11, 2021.

What experience does Mame Annan-Brown bring to Kontoor Brands?

Mame Annan-Brown has over two decades of experience in corporate communications, previously holding senior roles at the International Finance Corporation and JPMorgan Chase.

What is the significance of Mame Annan-Brown's appointment for Kontoor Brands?

Her appointment is expected to enhance Kontoor's corporate communications and government relations, supporting the company's growth in a complex business environment.