Kraft Heinz Welcomes Marcel Regis as President, West and East Emerging Markets
Kraft Heinz (Nasdaq: KHC) has announced the appointment of Marcel Regis as President of West and East Emerging Markets, effective February 3, 2025. Based in Brazil, Regis will oversee operations in Latin America, Eastern Europe, the Middle East, and Africa, which comprises one of the business Zones created in 2024.
Regis joins from Loft, where he served as Chief Operating Officer since July 2022, and brings 25 years of experience from Anheuser-Busch InBev. His previous roles include President of Colombia and South Africa, Global VP for Commercial Integration of SABMiller, and Non-Alcoholic Beverages VP in Brazil.
He will succeed Bruno Keller, who will depart on March 7 after an 11-year tenure with Kraft Heinz. CEO Carlos Abrams-Rivera emphasized that Emerging Markets is one of their three Growth Pillars, and Regis's appointment aims to accelerate growth in critical markets worldwide.
Kraft Heinz (Nasdaq: KHC) ha annunciato la nomina di Marcel Regis come Presidente dei mercati emergenti dell'Ovest e dell'Est, con effetto dal 3 febbraio 2025. Con sede in Brasile, Regis sovrintenderà le operazioni in America Latina, Europa orientale, Medio Oriente e Africa, che comprende una delle Zone commerciali create nel 2024.
Regis proviene da Loft, dove ha ricoperto il ruolo di Chief Operating Officer da luglio 2022, e porta con sé 25 anni di esperienza da Anheuser-Busch InBev. I suoi precedenti ruoli includono Presidente della Colombia e del Sudafrica, VP globale per l'integrazione commerciale di SABMiller e VP per le bevande analcoliche in Brasile.
Succederà a Bruno Keller, che lascerà l'incarico il 7 marzo dopo undici anni in Kraft Heinz. Il CEO Carlos Abrams-Rivera ha sottolineato che i mercati emergenti sono uno dei loro tre pilastri di crescita, e la nomina di Regis mira ad accelerare la crescita in mercati critici a livello mondiale.
Kraft Heinz (Nasdaq: KHC) ha anunciado el nombramiento de Marcel Regis como Presidente de los Mercados Emergentes de Occidente y Oriente, con efecto a partir del 3 de febrero de 2025. Con sede en Brasil, Regis supervisará las operaciones en América Latina, Europa del Este, Oriente Medio y África, que comprenden una de las Zonas comerciales creadas en 2024.
Regis proviene de Loft, donde se desempeñó como Director de Operaciones desde julio de 2022, y aporta 25 años de experiencia en Anheuser-Busch InBev. Sus roles anteriores incluyen Presidente de Colombia y Sudáfrica, VP Global de Integración Comercial de SABMiller, y VP de Bebidas No Alcohólicas en Brasil.
Sustituirá a Bruno Keller, quien se retirará el 7 de marzo tras once años en Kraft Heinz. El CEO Carlos Abrams-Rivera enfatizó que los Mercados Emergentes son uno de sus tres pilares de crecimiento, y el nombramiento de Regis busca acelerar el crecimiento en mercados críticos a nivel mundial.
Kraft Heinz (Nasdaq: KHC)는 Marcel Regis를 서부 및 동부 신흥 시장의 대통령으로 임명한다고 발표했습니다. 임기는 2025년 2월 3일부터 시작됩니다. 브라질에 본사를 두고 있는 Regis는 라틴 아메리카, 동유럽, 중동 및 아프리카에서의 운영을 감독할 예정이며, 이는 2024년에 새롭게 설계된 경영 구역 중 하나입니다.
Regis는 2022년 7월부터 Chief Operating Officer로 재직했던 Loft에서 합류하며, Anheuser-Busch InBev에서의 25년 경력을 가지고 있습니다. 이전 역할로는 콜롬비아 및 남아프리카의 President, SABMiller의 글로벌 상업 통합 VP, 브라질의 비알콜 음료 VP가 있습니다.
그는 Kraft Heinz에서 11년 동안 근무한 Bruno Keller의 후임자가 될 것입니다. CEO Carlos Abrams-Rivera는 신흥 시장이 그들의 세 가지 성장 기둥 중 하나라고 강조하며, Regis의 임명이 전 세계의 중요한 시장에서 성장을 가속화하는 것을 목표로 하고 있음을 언급했습니다.
Kraft Heinz (Nasdaq: KHC) a annoncé la nomination de Marcel Regis en tant que Président des marchés émergents de l'Ouest et de l'Est, à compter du 3 février 2025. Basé au Brésil, Regis supervisera les opérations en Amérique Latine, en Europe de l'Est, au Moyen-Orient et en Afrique, qui constitue l'une des zones commerciales créées en 2024.
Regis rejoint Loft, où il a été Directeur des opérations depuis juillet 2022, et apporte 25 ans d'expérience d'Anheuser-Busch InBev. Ses précédents rôles incluent Président de la Colombie et de l'Afrique du Sud, VP mondial pour l'intégration commerciale de SABMiller, et VP pour les boissons non alcoolisées au Brésil.
Il succédera à Bruno Keller, qui partira le 7 mars après 11 ans dans l'entreprise. Le PDG Carlos Abrams-Rivera a souligné que les marchés émergents sont l'un de leurs trois piliers de croissance, et la nomination de Regis vise à accélérer la croissance sur les marchés critiques du monde entier.
Kraft Heinz (Nasdaq: KHC) hat die Ernennung von Marcel Regis zum Präsidenten der westlichen und östlichen Schwellenmärkte bekannt gegeben, die am 3. Februar 2025 in Kraft tritt. Regis, der seinen Sitz in Brasilien hat, wird die Geschäfte in Lateinamerika, Osteuropa, dem Nahen Osten und Afrika überwachen, was eine der 2024 geschaffenen Geschäftsregionen umfasst.
Regis kommt von Loft, wo er seit Juli 2022 als Chief Operating Officer tätig war, und bringt 25 Jahre Erfahrung von Anheuser-Busch InBev mit. Zu seinen früheren Positionen gehören Präsident von Kolumbien und Südafrika, globaler VP für kommerzielle Integration bei SABMiller und VP für alkoholfreie Getränke in Brasilien.
Er wird Bruno Keller nachfolgen, der am 7. März nach einer 11-jährigen Amtszeit bei Kraft Heinz ausscheidet. CEO Carlos Abrams-Rivera betonte, dass Schwellenmärkte eine ihrer drei Wachstumsstützen sind, und Regiss Ernennung zielt darauf ab, das Wachstum in wichtigen Märkten weltweit zu beschleunigen.
- Strategic appointment focusing on emerging markets, one of KHC's three Growth Pillars
- New president brings 25 years of international CPG experience
- Structured leadership transition period planned between March and February 2025
- Departure of 11-year veteran executive Bruno Keller
CPG Veteran to Join Executive Leadership Team, Reporting to CEO Carlos Abrams-Rivera
Marcel Regis will join Kraft Heinz on February 3, 2025. (Photo: Business Wire)
Marcel joins Kraft Heinz from Loft, a technology company serving
“Marcel is a proven leader with extensive international experience helping transform and grow businesses across the consumer goods industry,” said Kraft Heinz CEO Carlos Abrams-Rivera. “Emerging Markets is one of our three Growth Pillars, and Marcel has the experience, mindset and vision that we need to accelerate growth in critical markets around the world.”
Marcel has been Chief Operating Officer at Loft since July 2022. Previously, Marcel held several roles at Anheuser-Busch InBev, lastly as President of
Marcel holds an undergraduate degree from Universidade Católica do
"It is an honor to join Kraft Heinz at such a pivotal time for the company and with the mission to help spark new levels of growth in Emerging Markets," said Marcel Regis. "Kraft Heinz is an iconic food company and I’m drawn to the Company Dream - To be the leader in elevating and creating food that makes you feel good. I look forward to working with the team to help build the next chapter of growth for Kraft Heinz.”
Marcel will take over the role from Bruno Keller, who will depart Kraft Heinz on March 7 after a transition period with Marcel. Bruno has been with Kraft Heinz for more than 11 years and has played a critical role in the company transformation, holding many leadership roles including President,
“I want to thank Bruno for the countless contributions he has made to Kraft Heinz over the years,” said Abrams-Rivera. “He is a skilled leader and has been a tremendous partner to me, the Executive Leadership Team, and his many team members around the world.”
To learn more about Kraft Heinz, visit www.kraftheinzcompany.com.
About The Kraft Heinz Company
We are driving transformation at The Kraft Heinz Company (Nasdaq: KHC), inspired by our Purpose, Let's Make Life Delicious. Consumers are at the center of everything we do. With 2023 net sales of approximately
View source version on businesswire.com: https://www.businesswire.com/news/home/20250115768456/en/
Alex Abraham (media)
Alex.Abraham@kraftheinz.com
Anne-Marie Megela (investors)
ir@kraftheinz.com
Source: The Kraft Heinz Company
FAQ
When will Marcel Regis start as President of Emerging Markets at Kraft Heinz (KHC)?
Which regions will Marcel Regis oversee at Kraft Heinz (KHC)?
What is Marcel Regis's previous experience before joining Kraft Heinz (KHC)?
Who is Marcel Regis replacing at Kraft Heinz (KHC)?
How does Marcel Regis's appointment align with Kraft Heinz's (KHC) strategy?
