Jones Soda Co. Expands POP Jones Placement Nationwide with Market Basket and Ongoing Retail Resets
Rhea-AI Summary
Jones Soda Co. (JSDA) has announced significant nationwide expansion of its prebiotic soda line, Pop Jones, across major retail chains. The product is now available in over 1,500 retail doors following its September 2024 online launch.
The expansion includes prominent retailers such as Albertsons-Safeway (683 stores), Kroger (196 stores), Market Basket (87 stores), and several other regional chains. Pop Jones features five flavors, including Watermelon Cucumber and Pineapple Ginger, containing just 30 calories per 12 oz can, 4g of total sugar, 3g of fiber, and 20% RDA of zinc for immune support.
The product placement in Modern Beverage POGs across these national and regional chain stores marks a strategic advancement in the company's penetration of the high-growth functional beverage category.
Positive
- Significant retail expansion to over 1,500 stores nationwide
- Secured placement in major grocery chains including Albertsons-Safeway (683 stores) and Kroger (196 stores)
- Strategic entry into high-growth functional beverage category
Negative
- None.
News Market Reaction
On the day this news was published, JSDA gained 6.10%, reflecting a notable positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Modern soda line builds momentum across key grocery banners including Albertsons, Kroger, Raley's, and Lunds & Byerly's
POP Jones is a prebiotic craft soda that marks Jones Soda's entry into the high-growth modern soda category. Each 12 oz can contain just 30 calories with ingredients including real juice, 4g of total sugar, 3g of fiber, and
"Pop Jones landing in the below chains per the Modern Beverage POGs is a major milestone," said Scott Harvey, CEO of Jones Soda Co. "We're not just offering a better-for-you soda, we're making it easy for shoppers to grab something that delivers functional benefits and tastes amazing."
The brand continues to gain national traction, with resets completed or underway at top grocery retailers across the country:
- Albertsons-Safeway: 683 stores in five divisions (
Seattle , Haggen, Intermountain, Southern, Mid-Atlantic, and Shaw's), carrying up to four items. - Kroger: 196 stores in Fred Meyer and QFC divisions; resets to be completed in May.
- Market Basket (Northeast): 87 stores, carrying five items.
- Raley's: 120 stores across CA, NV, AZ, and NM, carrying four items.
- Lunds & Byerly's: 29 stores, carrying five items.
- Hy-Vee: 100 stores, carrying five items.
- SpartanNash: 145 stores, carrying five items.
- Nugget Markets (CA): 17 stores, carrying five items.
- Save Mart (CA): 150 stores, carrying four items.
With momentum building across major grocery banners and shelf space expanding coast to coast, Pop Jones is quickly establishing itself as a national player in the high-growth functional beverage category. Its growing retail footprint is a direct result of Jones Soda Co.'s strategic focus on innovation, flavor, and function—delivering a better-for-you soda that meets modern consumer demands without sacrificing taste.
About Jones Soda Co.
Jones Soda Co.® (CSE: JSDA, OTCQB: JSDA) is a leading developer of sodas and hemp-infused beverages known for their premium taste, unique flavors, and unconventional brand personality. Launched in 1996 as the original craft soda brand, the Company today markets a diverse portfolio of sodas, mixers, spiked soda, and wellness beverages under the Jones® Soda brand as well as a line of award-winning hemp beverages and edibles leveraging Jones' trademark flavors under the Mary Jones brand. For more information, visit www.jonessoda.com, www.myjones.com, or https://gomaryjones.com
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SOURCE Jones Soda Co.