IHG HOTELS & RESORTS SERVES UP THE 'IHG RALLY ROOM' INSPIRED BY THE DIVISIVE COLOR OF A TENNIS BALL
IHG Hotels & Resorts, the official hotel partner of the US Open Tennis Championships, is launching the 'IHG Rally Room' inspired by the debate over the color of tennis balls. This unique suite, available at Kimpton Hotel Eventi in New York City and Hotel Indigo Atlanta Downtown, is split into green and yellow halves, reflecting the divided opinions on tennis ball color. IHG's survey found 56% of Americans believe tennis balls are yellow, while 44% think they're green.
The company is also hosting the Grand Slam Social event featuring DJ Mark Ronson and offering exclusive experiences for IHG One Rewards members at the US Open. These initiatives showcase IHG's expanding luxury & lifestyle brand portfolio and commitment to providing unique guest experiences.
IHG Hotels & Resorts, il partner ufficiale degli hotel degli US Open di Tennis, sta lanciando la 'IHG Rally Room' ispirata al dibattito sul colore delle palline da tennis. Questa suite unica, disponibile presso il Kimpton Hotel Eventi di New York e l'Hotel Indigo Atlanta Downtown, è divisa in metà verdi e metà gialle, riflettendo le opinioni contrastanti sul colore delle palline da tennis. Un sondaggio condotto da IHG ha rivelato che il 56% degli americani ritiene che le palline da tennis siano gialle, mentre il 44% pensa che siano verdi.
Il gruppo sta anche organizzando il Grand Slam Social, un evento con DJ Mark Ronson, offrendo esperienze esclusive per i membri di IHG One Rewards agli US Open. Queste iniziative mettono in mostra il portfolio in espansione di brand di lusso e lifestyle di IHG e il suo impegno a fornire esperienze uniche per gli ospiti.
IHG Hotels & Resorts, el socio oficial de hoteles del US Open de Tenis, está lanzando la 'IHG Rally Room' inspirada en el debate sobre el color de las pelotas de tenis. Esta suite única, disponible en el Kimpton Hotel Eventi en Nueva York y el Hotel Indigo Atlanta Downtown, está dividida en mitades verdes y amarillas, reflejando las opiniones divididas sobre el color de las pelotas. Una encuesta de IHG reveló que el 56% de los estadounidenses cree que las pelotas de tenis son amarillas, mientras que el 44% piensa que son verdes.
La compañía también está organizando el evento Grand Slam Social con DJ Mark Ronson, ofreciendo experiencias exclusivas para los miembros de IHG One Rewards en el US Open. Estas iniciativas destacan el creciente portafolio de marcas de lujo y estilo de vida de IHG y su compromiso de brindar experiencias únicas a los huéspedes.
IHG 호텔 & 리조트는 US 오픈 테니스 챔피언십의 공식 호텔 파트너로서 테니스 공의 색상에 대한 논의에서 영감을 받은 'IHG 랠리 룸'을 출시합니다. 뉴욕의 Kimpton Hotel Eventi와 애틀랜타의 Hotel Indigo Atlanta Downtown에서 이용할 수 있는 이 독특한 스위트는 테니스 공의 색상에 대한 분분한 의견을 반영하여 녹색과 노란색 반으로 나뉘어 있습니다. IHG의 설문 조사에 따르면 56%의 미국인이 테니스 공이 노란색이라고 믿고, 44%는 녹색이라고 생각합니다.
회사는 또한 DJ 마크 론슨이 참여하는 그랜드 슬램 소셜 이벤트를 개최하며, US 오픈에서 IHG One Rewards 회원을 위한 독점 경험을 제공합니다. 이러한 이니셔티브는 IHG의 확장 중인 럭셔리 및 라이프스타일 브랜드 포트폴리오와 독특한 고객 경험을 제공하겠다는 의지를 보여줍니다.
IHG Hotels & Resorts, le partenaire hôtelier officiel des US Open de tennis, lance la 'IHG Rally Room' inspirée par le débat sur la couleur des balles de tennis. Cette suite unique, disponible au Kimpton Hotel Eventi à New York et à l'Hotel Indigo Atlanta Downtown, est divisée en moitiés vertes et jaunes, reflétant les opinions partagées sur la couleur des balles de tennis. Un sondage mené par IHG a révélé que 56 % des Américains pensent que les balles de tennis sont jaunes, tandis que 44 % pensent qu'elles sont vertes.
L'entreprise organise également l'événement Grand Slam Social avec le DJ Mark Ronson, offrant des expériences exclusives pour les membres de IHG One Rewards lors des US Open. Ces initiatives mettent en avant le portfolio de marques de luxe et de style de vie en expansion d'IHG et son engagement à offrir des expériences uniques aux clients.
IHG Hotels & Resorts, der offizielle Hotelpartner der US Open Tennis Championships, startet das 'IHG Rally Room', inspiriert von der Debatte über die Farbe von Tennisbällen. Diese einzigartige Suite, die im Kimpton Hotel Eventi in New York City und im Hotel Indigo Atlanta Downtown verfügbar ist, ist in grüne und gelbe Hälften unterteilt und spiegelt die unterschiedlichen Meinungen zur Farbe von Tennisbällen wider. Eine Umfrage von IHG ergab, dass 56 % der Amerikaner glauben, dass Tennisbälle gelb sind, während 44 % sie für grün halten.
Das Unternehmen veranstaltet zudem das Grand Slam Social Event mit DJ Mark Ronson und bietet exklusive Erlebnisse für IHG One Rewards Mitglieder bei den US Open an. Diese Initiativen zeigen das wachsende Portfolio von Luxus- und Lifestyle-Marken von IHG und ihr Engagement, einzigartige Gästeerfahrungen zu bieten.
- IHG continues as the official hotel partner for the US Open Tennis Championships for the sixth year
- Launch of the 'IHG Rally Room' showcases innovative marketing and guest engagement
- Exclusive experiences offered to IHG One Rewards members at the US Open, potentially increasing loyalty program attractiveness
- Grand Slam Social event featuring Mark Ronson highlights IHG's expanding luxury & lifestyle brand portfolio
- None.
The 'IHG Rally Room': Is a Tennis Ball Green or Yellow?
For years, people on the internet have been rallying back and forth on the color of a tennis ball. Even the G.O.A.T.s themselves have weighed in with differing opinions. The question still remains among Americans...is a tennis ball green or yellow?
Asking tennis fans to weigh in, IHG Hotels & Resorts discovered the nation's opinions are split. Fifty-six percent of Americans believe a tennis ball is yellow, while
This exclusive suite, available at Kimpton Hotel Eventi in
Connor Smith, VP of Masterbrand & Partnerships at IHG Hotels & Resorts, said:
"Whether a tennis ball is green or yellow is up to our guests to decide. We love how the 'IHG Rally Room' taps into this fun conversation at a time when all eyes are on tennis during the US Open, where IHG is a proud, longstanding partner."
The Green Side Features:
- Dynamic mix of bright green décor, including a mini tennis ball-filled lamp, plush green rug, and stylish green throw pillow and blankets
- Chic candy bowl filled with green candies
- Electric green low-top sneakers, a visor, and a tennis racquet to complete the ultimate tennis-themed look
The Yellow Side Features:
- Vivid array of yellow décor, such as a mini tennis ball-filled lamp and a cozy yellow rug
- Retro charm with a classic yellow telephone and clock
- Vibrant yellow high-top sneakers, a baseball cap, and a tennis racquet to elevate your US Open look
The suite is available for booking starting today for stays beginning Aug. 26 for a maximum of two-night stays throughout the two weeks of the US Open main draw. To reserve the suite, email ExperienceIHG@ihg.com. Occupancy is limited and subject to availability.
Grand Slam Social® with Mark Ronson
Headlined by a captivating DJ set from the renowned DJ, producer and songwriter Mark Ronson, IHG Hotels & Resorts' Grand Slam Social event at Kimpton Hotel Eventi in NYC promises to be an unforgettable evening. This exclusive, invite-only celebration on Aug. 21 will feature walls filled with lush greenery, elegant country club-style cocktail bar & lounge seating, and a pop-up installation of the 'IHG Rally Room' where partygoers can claim which side of the room they'd sleep on. The event is a vibrant showcase of IHG's expanding luxury & lifestyle brand portfolio, highlighting its impressive collection of 19 brands and over 6,000 global destinations.
US Open On-Site Experiences
In between US Open matches, event attendees will get a taste of IHG's unrivalled care for its guests by relaxing with a cold beverage at the IHG Hotels & Resorts Racquet Bar. Located on the terrace outside Arthur Ashe Stadium, this shaded outdoor oasis offers the VIP-treatment with specialty cocktails and a curated wine-by-the-glass menu – open from Aug. 22 through Sept. 8.
IHG also offers its IHG One Rewards loyalty members one-of-a-kind, unique experiences at the US Open that cannot be purchased by the public. These opportunities include behind the scenes tours, the chance to attend a post-match conference, and more. Loyalty members can turn their rewards into VIP experiences with all IHG's sports partners throughout the year by bidding to redeem them on IHG One Rewards Access.
The 2024 US Open Tennis Championships will run from Aug. 19 through Sept. 8 at the USTA Billie Jean King National Tennis Center in
*According to a survey commissioned by IHG Hotels & Resorts and executed by SurveyMonkey that polled more than 2,000 American adults.
About IHG
IHG Hotels & Resorts [LON:IHG, NYSE:IHG (ADRs)] is a global hospitality company, with a purpose to provide True Hospitality for Good.
With a family of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has more than 6,400 open hotels in over 100 countries, and a development pipeline of over 2,200 properties.
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SOURCE IHG Hotels & Resorts
FAQ
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