Globo Partners with Harmonic to Transition Playout to the Cloud
Rhea-AI Summary
Harmonic (NASDAQ: HLIT) has announced a partnership with Globo, Brazil's largest media conglomerate, to transition its playout workflow to the cloud using Harmonic's VOS® Media Software. This cloud-native solution will enable Globo to launch linear playout channels faster, increase workflow efficiencies, and reduce expenses. The software, running on Google Cloud, offers increased scalability, flexibility, and reliability.
Globo will integrate VOS Media Software with an Aveco automation system, positioning it as the first media company in Latin America to deliver 24/7 channels with a cloud-based playout and automation solution. This strategic partnership aims to keep Globo at the forefront of technology innovation, enhancing its ability to reach over 100 million people across multiple platforms.
Positive
- Partnership with Globo, Brazil's largest media conglomerate, for cloud transition
- Potential for faster channel launches and increased workflow efficiencies
- Cost reduction through cloud-based playout solution
- Increased scalability, flexibility, and reliability for Globo's operations
- First-mover advantage in Latin America for cloud-based 24/7 channel delivery
Negative
- None.
Insights
Globo's migration to cloud-based playout with Harmonic's VOS® Media Software marks a significant technological leap. This transition offers enhanced scalability, flexibility and reliability for Globo's operations. The integration with Google Cloud and Aveco automation system suggests a comprehensive digital transformation of their broadcast infrastructure.
The move to cloud playout could result in substantial cost savings for Globo, potentially reducing hardware investments and maintenance costs. However, it's important to monitor the long-term financial implications of cloud services. This partnership positions Globo as a pioneer in LATAM media technology, which could attract industry attention and potentially new business opportunities.
This partnership is a positive development for Harmonic (NASDAQ: HLIT). Securing Globo, Brazil's largest media conglomerate, as a client demonstrates Harmonic's strong market position in cloud-based media solutions. This could lead to increased revenue streams and potentially attract similar large-scale clients in the future.
Investors should note that while this deal might not immediately impact Harmonic's financials significantly, it strengthens the company's foothold in the growing cloud media services market. The partnership also highlights Harmonic's expansion in the LATAM region, which could be a key growth area. However, it's important to consider potential challenges such as competition and the pace of cloud adoption in the broadcast industry.
"Today, Globo's linear channels reach over 100 million people across multiple platforms, and we want to continue to provide a state-of-the-art experience to our customers on every screen," said Mauricio Felix, technology director at Globo. "Adopting a cloud-based workflow will keep us at the forefront of technology innovation. We chose Harmonic as our strategic partner based on its mature cloud-native media software solution, extensive expertise in cloud playout deployments and world-class local support."
Globo will integrate VOS Media Software with an Aveco automation system to streamline its playout operations. Running seamlessly on Google Cloud, the advanced software provides Globo with increased scalability, flexibility and reliability. VOS software connects and synchronizes all microservices for every workflow, end to end.
"Harmonic's VOS Media Software puts Globo in the position to be the first media company in the LATAM region to deliver 24/7 channels with a cloud-based playout and automation solution, which is an amazing achievement," said Gil Rudge, senior vice president, products and
Harmonic will showcase the latest innovations in video streaming and broadcast delivery at IBC2024, Sept. 13-16 in
About Harmonic
Harmonic (NASDAQ: HLIT), the worldwide leader in virtualized broadband and video delivery solutions, enables media companies and service providers to deliver ultra-high-quality video streaming and broadcast services to consumers globally. The company revolutionized broadband networking via the industry's first virtualized broadband solution, enabling operators to more flexibly deploy gigabit internet service to consumers' homes and mobile devices. Whether simplifying OTT video delivery via innovative cloud and software platforms, or powering the delivery of gigabit internet services, Harmonic is changing the way media companies and service providers monetize live and on-demand content on every screen. More information is available at www.harmonicinc.com.
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements concerning Harmonic's business and the anticipated capabilities, advantages, reliability, efficiency, market acceptance, market growth, specifications and benefits of Harmonic products, services and technology are forward-looking statements. These statements are based on our current expectations and beliefs and are subject to risks and uncertainties, including the risks and uncertainties more fully described in Harmonic's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended Dec. 31, 2023, its Quarterly Reports on Form 10-Q and its Current Reports on Form 8-K. The forward-looking statements in this press release are based on information available to Harmonic as of the date hereof, and Harmonic disclaims any obligation to update any forward-looking statements.
Harmonic, the Harmonic logo and other Harmonic marks are owned by Harmonic Inc. or its affiliates. All other trademarks referenced herein are the property of their respective owners.
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SOURCE Harmonic Inc.