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Super Soul Party and Hanes for Good(TM) Create a Super Bowl Experience for Homeless

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NORTHAMPTON, MA / ACCESSWIRE / February 22, 2023 / HanesBrands partnered with the Super Soul Party initiative to support the homeless community during Super Bowl Sunday. The collaboration resulted in the creation of 'dignity bags' containing socks, sweatshirts, and essential items for 500 individuals attending various Super Soul events nationwide. Chris Fox, the chief sustainability officer of Hanes, emphasized the importance of connecting with communities and providing comfort during challenging times. This initiative aligns with HanesBrands' commitment to corporate social responsibility and community engagement.

Positive
  • HanesBrands partnered with Super Soul Party to support 500 homeless individuals.
  • The initiative provided essential items including socks and sweatshirts.
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NORTHAMPTON, MA / ACCESSWIRE / February 22, 2023 / HanesBrands

HanesBrands, Wednesday, February 22, 2023, Press release picture
Chris Fox, HBI chief sustainability officer, and HBI associates volunteer at a Super Soul Party with Samaritan Ministries in Winston-Salem, N.C.

Originally published on HBI Sustains.com

In 2017, Super Soul Party creator, Meir Kay, saw a homeless man in New York City who didn't want a handout. The man held a cardboard sign simply asking to be seen. Meir offered him a meal and conversation. That encounter sparked the creation of Meir's non-profit, Super Soul Party, that gives the homeless population a safe place to connect with their community.

On Super Bowl Sunday, Hanes partnered with Super Soul and sponsored ‘dignity bags' filled with socks, sweatshirts and other necessities for 500 homeless people who attended parties across the country.

"These parties offer people who are homeless a meal, a haircut, and a chance to socialize during a football game," says Meir. "Simply put, it offers humanity."

Comforting people in times of crisis and uncertainty is a key piece of our People pillar, explains Chris Fox, chief sustainability officer. "This is a great opportunity to connect with the people we serve in our communities not only with product, but with real conversation," he says.

Our associates who volunteered their time are creating a more comfortable world for every body.

To learn more about HanesBrands commitment to being a positive force within our communities, click here.

View additional multimedia and more ESG storytelling from HanesBrands on 3blmedia.com.

Contact Info:
Spokesperson: HanesBrands
Website: https://www.3blmedia.com/profiles/hanesbrands
Email: info@3blmedia.com

SOURCE: HanesBrands



View source version on accesswire.com:
https://www.accesswire.com/740375/Super-Soul-Party-and-Hanes-for-GoodTM-Create-a-Super-Bowl-Experience-for-Homeless

FAQ

What was the HanesBrands initiative on Super Bowl Sunday?

HanesBrands collaborated with the Super Soul Party to create 'dignity bags' for homeless individuals.

How many dignity bags did HanesBrands distribute?

HanesBrands distributed dignity bags to 500 homeless people.

What items were included in HanesBrands' dignity bags?

The dignity bags contained socks, sweatshirts, and other necessities.

Who is Chris Fox in relation to HanesBrands?

Chris Fox is the chief sustainability officer of HanesBrands.

Hanesbrands, Inc.

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