Shift4 Payments Launches Shift4Shop eCommerce Solution

Rhea-AI Summary

Shift4 Payments (NYSE: FOUR) has rebranded its eCommerce platform to Shift4Shop and introduced a cost-effective pricing model. This model allows merchants to access premium eCommerce services for free when using Shift4's payment processing solution, disrupting traditional pricing structures that often exceed $300 monthly. Shift4Shop offers a comprehensive suite of features including a website builder, product management, and extensive marketing tools. With this initiative, Shift4 aims to enhance its commerce ecosystem and provide significant savings for eCommerce merchants worldwide.

Positive

• Rebranding to Shift4Shop enhances brand recognition.
• Innovative pricing model offers premium services for free, leading to cost savings for merchants.
• Shift4Shop provides a comprehensive suite of eCommerce tools that can enhance merchant operations.

Negative

• None.

Shift4 Payments (NYSE: FOUR), a leading provider of payment processing and technology solutions, today announced that it is rebranding its eCommerce platform as Shift4Shop. The company also announced an innovative new pricing model that provides its premium eCommerce services at no charge when merchants use the company’s payment processing solution.

Shift4Shop, previously known as 3dcart and acquired by Shift4 in November 2020, is a feature-rich eCommerce platform serving businesses of all sizes in a wide range of industries across the globe. The company provides everything a business needs to build a secure eCommerce website and start selling products or services online. This turnkey eCommerce experience includes a robust website builder, product and order management, customer marketing tools and more. Customers can choose from dozens of professionally designed, industry-specific templates, all of which are mobile-friendly, SEO-optimized and highly customizable. The platform encompasses hundreds of best-in-class features including social media marketing, SEO tools, and an expansive marketplace ecosystem of third-party developers, experts and affiliates.

Similar solutions from competitors can cost nearly $300 or more per month, but Shift4Shop has upended the traditional tiered billing model and will offer all of the platform’s premium features at no cost when Shift4’s payment solution is used. This unique pricing approach eliminates a sizeable expense for eCommerce merchants, providing a meaningful boost to their bottom line.

“Shift4Shop will provide a key component of our commerce ecosystem as we continue building a unified platform across geographic borders and industry verticals,” said Shift4 Payments CEO Jared Isaacman. “We have completely reimagined the eCommerce pricing model in a way that we believe will be incredibly beneficial to our customers and extremely disruptive to the competition. We aren’t just offering a free trial or a basic entry-level account — we are providing a truly premium solution at no cost. This is a game-changer for the eCommerce industry.”

About Shift4 Payments
Shift4 Payments (NYSE: FOUR) is a leading provider of integrated payment processing and technology solutions, delivering a complete omnichannel ecosystem that extends beyond payments to include a wide range of commerce-enabling services. The company’s technologies help power over 350 software providers in numerous industries, including hospitality, retail, F&B, eCommerce, lodging, gaming, and many more. With over 7,000 sales partners, the company securely processed more than $200 billion in payments volume for over 200,000 businesses in 2019. For more information, visit shift4.com.

About Shift4Shop
Shift4Shop is a feature-rich eCommerce platform serving businesses of all sizes in a wide range of industries across the globe. Offering an unmatched free eCommerce solution, the company provides everything you need to start — and grow — your business online. This turnkey eCommerce experience includes powerful tools to help businesses succeed — a robust website builder, product and order management, customer marketing tools and more. Customers can choose from dozens of professionally designed, industry-specific templates, all of which are mobile-friendly, SEO-optimized and highly customizable. The platform encompasses hundreds of best-in-class features including social media marketing, SEO, and an expansive marketplace ecosystem of third-party developers, experts and affiliates. Visit shift4shop.com to get started.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210127005257/en/

FAQ

What is the new name of Shift4 Payments' eCommerce platform?

Shift4 Payments has rebranded its eCommerce platform to Shift4Shop.

How does Shift4's new pricing model work for eCommerce merchants?

Under the new pricing model, merchants can access premium eCommerce services at no charge when they use Shift4's payment processing solution.

What features does Shift4Shop offer to businesses?

Shift4Shop offers a robust website builder, product and order management, customer marketing tools, and more.

How does Shift4Shop's pricing compare to its competitors?

Competitors typically charge around $300 or more per month, while Shift4Shop offers its services for free with payment processing.

What are the benefits of using Shift4Shop for eCommerce?

Shift4Shop provides a comprehensive eCommerce solution that includes various tools to help businesses succeed online, all at no cost when using Shift4's payment processing.