Shift4 Announces Partnership with Alterra Mountain Company
Shift4 (NYSE: FOUR), a leader in integrated payments and commerce technology, has announced a partnership with Alterra Mountain Company, which operates 19 premier mountain destinations. Shift4 will handle all payments across Alterra's properties, including hotels, restaurants, lift tickets, and online Ikon Pass sales.
Alterra Mountain Company is renowned for its mountain destinations, offering premier outdoor experiences across North America. With this partnership, Shift4 aims to enhance the guest experience by providing a seamless, secure, and efficient payment infrastructure for lodging, dining, ticketing, and online purchases.
Gui Karyo, Chief Technology Officer of Alterra, emphasized that enhancing the guest experience is central to their mission, and Shift4's solutions will help deliver a frictionless experience. Michael Isaacman, Chief Commercial Officer of Shift4, expressed excitement about the partnership, highlighting that their technology simplifies and secures the entire commerce experience, from purchasing lift tickets to paying for hotel rooms and meals.
Shift4's solutions are trusted by leading resorts, sports venues, and entertainment destinations worldwide, transforming guest interactions with payments.
Shift4 (NYSE: FOUR), leader nella tecnologia dei pagamenti integrati e del commercio, ha annunciato una collaborazione con Alterra Mountain Company, che gestisce 19 destinazioni montane di prestigio. Shift4 si occuperà di tutti i pagamenti nelle strutture di Alterra, inclusi hotel, ristoranti, biglietti per gli impianti di risalita e vendite online dell'Ikon Pass.
Alterra Mountain Company è rinomata per le sue destinazioni montane, offrendo esperienze all'aperto di alta qualità in tutta Nord America. Con questa partnership, Shift4 mira a migliorare l'esperienza degli ospiti fornendo un'infrastruttura di pagamento fluida, sicura ed efficiente per l'alloggio, la ristorazione, la vendita di biglietti e gli acquisti online.
Gui Karyo, Chief Technology Officer di Alterra, ha sottolineato che migliorare l'esperienza degli ospiti è centrale nella loro missione, e le soluzioni di Shift4 contribuiranno a garantire un'esperienza senza attriti. Michael Isaacman, Chief Commercial Officer di Shift4, ha espresso entusiasmo per la partnership, evidenziando che la loro tecnologia semplifica e rende sicura l'intera esperienza commerciale, dall'acquisto dei biglietti per gli impianti di risalita al pagamento delle camere d'hotel e dei pasti.
Le soluzioni di Shift4 sono affidate da importanti stazioni sciistiche, impianti sportivi e destinazioni di intrattenimento in tutto il mondo, trasformando le interazioni degli ospiti con i pagamenti.
Shift4 (NYSE: FOUR), líder en tecnología de pagos integrados y comercio, ha anunciado una asociación con Alterra Mountain Company, que opera 19 destinos de montaña de primer nivel. Shift4 se encargará de todos los pagos en las propiedades de Alterra, incluidos hoteles, restaurantes, boletos para los remontes y ventas en línea del Ikon Pass.
Alterra Mountain Company es conocida por sus destinos montañosos, ofreciendo experiencias al aire libre de primera calidad en toda América del Norte. Con esta asociación, Shift4 busca mejorar la experiencia del huésped al proporcionar una infraestructura de pagos fluida, segura y eficiente para alojamiento, comidas, venta de boletos y compras en línea.
Gui Karyo, Director de Tecnología de Alterra, enfatizó que mejorar la experiencia del huésped es fundamental para su misión, y las soluciones de Shift4 ayudarán a ofrecer una experiencia sin fricciones. Michael Isaacman, Director Comercial de Shift4, expresó su entusiasmo por la asociación, destacando que su tecnología simplifica y asegura toda la experiencia comercial, desde la compra de boletos para los remontes hasta el pago de habitaciones de hotel y comidas.
Las soluciones de Shift4 son confiables por estaciones de esquí, lugares deportivos y destinos de entretenimiento líderes en todo el mundo, transformando las interacciones de los huéspedes con los pagos.
Shift4 (NYSE: FOUR)는 통합 결제 및 상거래 기술의 선두주자로서, 19개의 주요 산악 목적지를 운영하는 Alterra Mountain Company와 파트너십을 발표했습니다. Shift4는 Alterra의 시설 전반에서 호텔, 레스토랑, 리프트 티켓 및 온라인 Ikon 패스 판매를 포함한 모든 결제를 처리합니다.
Alterra Mountain Company는 북미 전역에서 최고의 야외 경험을 제공하는 산악 목적지로 유명합니다. 이번 파트너십을 통해 Shift4는 숙박, 식사, 티켓 구매 및 온라인 쇼핑을 위한 원활하고 안전하며 효율적인 결제 인프라를 제공하여 고객 경험을 향상시키는 것을 목표로 하고 있습니다.
Alterra의 최고 기술 책임자(CTO)인 Gui Karyo는 고객 경험을 향상시키는 것이 그들의 임무의 핵심이라고 강조하며, Shift4의 솔루션이 마찰 없는 경험을 제공하는 데 도움이 될 것이라고 말했습니다. Shift4의 최고 상업 책임자(CCO)인 Michael Isaacman은 파트너십에 대한 기대감을 표현하며, 그들의 기술이 리프트 티켓 구매부터 호텔 객실 및 식사 결제에 이르기까지 전체 상거래 경험을 단순화하고 안전하게 만든다고 강조했습니다.
Shift4의 솔루션은 전 세계의 주요 리조트, 스포츠 시설 및 엔터테인먼트 목적지에서 신뢰받고 있으며, 고객의 결제 상호작용을 혁신하고 있습니다.
Shift4 (NYSE: FOUR), un leader dans le domaine des paiements intégrés et de la technologie commerciale, a annoncé un partenariat avec Alterra Mountain Company, qui exploite 19 destinations de montagne de premier plan. Shift4 s'occupera de tous les paiements dans les établissements d'Alterra, y compris les hôtels, les restaurants, les billets de remontées mécaniques et les ventes en ligne de l'Ikon Pass.
Alterra Mountain Company est réputée pour ses destinations montagneuses, offrant des expériences de plein air de premier ordre à travers l'Amérique du Nord. Avec ce partenariat, Shift4 vise à améliorer l'expérience des clients en fournissant une infrastructure de paiement fluide, sécurisée et efficace pour l'hébergement, la restauration, la vente de billets et les achats en ligne.
Gui Karyo, directeur technique d'Alterra, a souligné que l'amélioration de l'expérience client est au cœur de leur mission, et que les solutions de Shift4 contribueront à offrir une expérience sans friction. Michael Isaacman, directeur commercial de Shift4, a exprimé son enthousiasme pour ce partenariat, soulignant que leur technologie simplifie et sécurise l'ensemble de l'expérience commerciale, de l'achat de billets de remontées mécaniques au paiement des chambres d'hôtel et des repas.
Les solutions de Shift4 sont dignes de confiance pour les stations de ski, les lieux sportifs et les destinations de divertissement à travers le monde, transformant les interactions des clients avec les paiements.
Shift4 (NYSE: FOUR), ein führendes Unternehmen im Bereich integrierte Zahlungen und Handelstechnologie, hat eine Partnerschaft mit der Alterra Mountain Company angekündigt, die 19 erstklassige Bergziele betreibt. Shift4 wird alle Zahlungen in den Einrichtungen von Alterra abwickeln, einschließlich Hotels, Restaurants, Liftkarten und Online-Verkäufen des Ikon Pass.
Die Alterra Mountain Company ist bekannt für ihre Bergziele und bietet erstklassige Outdoor-Erlebnisse in Nordamerika. Mit dieser Partnerschaft zielt Shift4 darauf ab, das Gästeerlebnis zu verbessern, indem eine nahtlose, sichere und effiziente Zahlungsinfrastruktur für Unterkünfte, Gastronomie, Ticketverkauf und Online-Käufe bereitgestellt wird.
Gui Karyo, Chief Technology Officer von Alterra, betonte, dass die Verbesserung des Gästeerlebnisses im Mittelpunkt ihrer Mission steht und dass die Lösungen von Shift4 helfen werden, ein reibungsloses Erlebnis zu bieten. Michael Isaacman, Chief Commercial Officer von Shift4, äußerte seine Begeisterung über die Partnerschaft und hob hervor, dass ihre Technologie das gesamte Einkaufserlebnis vom Kauf von Liftkarten bis zur Bezahlung von Hotelzimmern und Mahlzeiten vereinfacht und absichert.
Die Lösungen von Shift4 genießen das Vertrauen führender Resorts, Sportstätten und Unterhaltungsziele weltweit und transformieren die Interaktionen der Gäste mit Zahlungen.
- Shift4's partnership with Alterra Mountain Company will manage payments across 19 premier mountain destinations.
- The partnership aims to enhance the guest experience with a seamless, secure, and efficient payment infrastructure.
- Shift4's solutions are trusted by leading resorts, sports venues, and entertainment destinations worldwide.
- None.
Insights
This strategic partnership marks a significant expansion for Shift4's integrated payment ecosystem, securing a comprehensive payment processing relationship across Alterra Mountain Company's entire portfolio of 19 premier destinations. The deal's significance extends beyond mere payment processing - it represents a complete capture of the payment value chain within these destinations.
The partnership's value proposition is multifaceted: First, it consolidates multiple revenue streams (hotels, restaurants, lift tickets, and online pass sales) under a single payment processor, creating operational efficiencies and reducing complexity in reconciliation processes. Second, it provides Shift4 with valuable cross-sectional consumer spending data across various touchpoints, enabling enhanced analytics and personalization opportunities.
From a revenue perspective, ski resorts generate significant transaction volumes during peak seasons, with high-value purchases across multiple categories:
- Premium lift tickets and season passes
- Luxury lodge accommodations
- Food and beverage services
- Equipment rentals and retail purchases
The integration of Ikon Pass online sales is particularly strategic, as it represents a high-volume, recurring revenue stream with annual pass renewals. This creates a stable base of processing volume even during off-peak seasons.
The partnership also strengthens Shift4's competitive position in the high-end hospitality and recreation sector, where they already service major stadiums, entertainment venues, and resorts. This expansion demonstrates their ability to handle complex, multi-faceted payment environments while delivering the security and reliability required for high-value transactions.
Shift4’s integrated commerce technologies will power payments across Alterra Mountain Company’s 19 destinations, including hotels, restaurants, lift tickets, and more, plus online Ikon Pass sales

Shift4 to power payments for Alterra Mountain Company's 19 iconic resorts (Photo: Business Wire)
Alterra Mountain Company is world-renowned for its portfolio of mountain destinations, offering premier outdoor experiences to skiers and riders across
“Enhancing the guest experience is at the heart of everything we do, and Shift4’s commerce solutions will help us continue to deliver a frictionless experience for our guests, both on-site and online,” said Gui Karyo, Chief Technology Officer, Alterra Mountain Company. “Their expertise in managing high-volume payment environments across multiple touchpoints makes Shift4 the ideal partner as we continue to grow and enhance our destinations.”
“We are excited to partner with Alterra Mountain Company to power payments at their incredible destinations across North America,” said Michael Isaacman, Shift4’s Chief Commercial Officer. “Our technology is designed to simplify and secure the entire commerce experience, from purchasing an Ikon Pass online or a lift ticket at the resort to paying for your hotel room or a meal at the lodge. We look forward to helping Alterra deliver an exceptional and seamless experience for guests across all destinations.”
Shift4’s solutions are trusted by leading resorts, sports venues, and entertainment destinations worldwide, transforming the way guests interact with payments across industries. To learn more about Shift4’s capabilities in the travel and hospitality industry, visit shift4.com/hospitality.
About Shift4
Shift4 (NYSE: FOUR) is boldly redefining commerce by simplifying complex payment ecosystems across the world. As the leader in commerce-enabling technology, Shift4 powers billions of transactions annually for hundreds of thousands of businesses in virtually every industry. For more information, visit shift4.com.
About Alterra Mountain Company
Alterra Mountain Company is a family of iconic year-round mountain destinations, the world’s largest heli-skiing operation, and Ikon Pass - the premier ski and snowboard season pass offering access to more than 50 iconic mountain destinations around the world. Headquartered in
View source version on businesswire.com: https://www.businesswire.com/news/home/20250220532694/en/
Media Contacts for Shift4
Nate Hirshberg
Shift4
nhirshberg@shift4.com
Alecia Pulman
ICR
Shift4pr@icrinc.com
Source: Shift4
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