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Forrester Research Inc (symbol: FORR) stands as one of the world's foremost research and advisory firms, providing invaluable insights to business and technology leaders. The company’s mission is to help organizations develop customer-obsessed strategies that drive meaningful growth. Forrester's unique insights are derived from annual surveys of over 500,000 consumers and business leaders globally, utilizing rigorous and objective methodologies.
Forrester operates through three main segments: Research, Consulting, and Events. The Research segment creates and delivers comprehensive research, connect, and analytics products. The Consulting segment focuses on generating revenue through tailored consulting services, helping clients implement strategies based on Forrester’s research. Lastly, the Events segment develops and hosts both in-person and virtual events, providing platforms for executive peer networking and knowledge sharing.
Forrester’s offerings include proprietary research reports, custom consulting services, exclusive executive peer groups, and a variety of events aimed at challenging clients’ thinking and empowering them to lead transformative changes in their organizations. Recent achievements of the company include expanding its research into emerging technologies, forging new partnerships, and enhancing its data analytics capabilities.
Financially, Forrester has maintained a strong performance, showcasing growth in revenue across its different segments. The company continues to innovate and deliver value to its clients, underpinned by its commitment to rigorous research and objective analysis.
To learn more about Forrester Research Inc and its latest updates, visit their official website or check the latest news section.
Forrester (Nasdaq: FORR) announced the launch of a touchless version of its FeedbackNow platform, aimed at collecting real-time customer experience data while ensuring hygiene amid the pandemic. This solution utilizes antimicrobial, touchless smiley boxes to gather authentic feedback at critical moments. Notably, over 500 global organizations including Shell and Frankfurt Airport use this technology. The move addresses heightened consumer expectations for safety, cleanliness, and engagement, aligning with Forrester's emphasis on the emotional factors driving customer retention.
Forrester Research (Nasdaq: FORR) announced that CEO George Colony and CFO Michael A. Doyle will present at the Sidoti & Company Virtual Investor Conference on September 23, 2020, at 10 a.m. Eastern. The event aims to provide insights into Forrester's strategy and growth in the customer-focused landscape. A live webcast of the presentation will be accessible through the company's website.
Forrester (FORR) has unveiled the agenda for its virtual Security & Risk Global 2020 conference, set for September 21–23, 2020. The event will host over 40 sessions focusing on cybersecurity, privacy, and risk management, featuring keynotes from industry experts. Notable discussions will include strategies for coping with increasing cyber threats, managing risks in a post-pandemic landscape, and the future role of chief information security officers. Attendees can also expect insights on adapting to climate change and the implications of the Zero Trust model.
On September 9, 2020, Forrester (Nasdaq: FORR) released a report indicating that consumer expectations are evolving, demanding simultaneous improvements in price, convenience, and emotional experience. The research identifies four key trends shaping the future of B2C buying: the shift of market share from marketplaces to brands, the emphasis on experiential purchasing over traditional marketing, consumers prioritizing privacy in buying decisions, and the obsolescence of traditional business models. Companies must adapt rapidly to these trends to remain competitive in the face of changing consumer behavior.
On Aug. 6, 2020, Forrester (Nasdaq: FORR) released a report titled "The Future Of Banking Is Built On Trust." The report emphasizes that banks are at a crossroads: they must choose between owning customers or powering finance, with few able to do both. By 2025, four key themes will shape the banking landscape: increasing invisibility and autonomy, enhanced connectivity through partnerships, the necessity of leveraging customer data for insights, and aligning with consumer values. These themes are expected to drive significant changes in banking practices by 2030.
Forrester Research (Nasdaq: FORR) reported Q2 2020 revenues of $113.5 million, down from $128.2 million in Q2 2019. Adjusted revenues were $113.7 million compared to $133.1 million year-over-year. Net income rose to $11.8 million ($0.63 per share) from $1.6 million ($0.08 per share) in the same period last year. The company raised its 2020 guidance due to better-than-expected performance in research, consulting, and events. For Q3, it projects revenues between $99.0 million and $104.0 million, with an adjusted EPS of $0.06 to $0.12.
Forrester Research, Inc. (Nasdaq: FORR) will host its Q2 earnings call on July 30, 2020, at 4:30 p.m. Eastern time. Investors can join the call via forrester.com, and are advised to log on 15 minutes early. A replay will also be available on their website. Forrester is a leading research and advisory firm, aiding business leaders with insights based on extensive consumer and business surveys. The call aims to provide valuable updates on the company's performance and strategic direction.
On July 16, 2020, Forrester (Nasdaq: FORR) released a report detailing five significant macro shifts caused by the lasting impact of COVID-19 on business and technology. The report identifies changes in consumer safety expectations, the rise of digital engagement, investment in remote working, rapid retirement of technical debt, and the importance of business resiliency as key trends. It emphasizes that these transformations will fundamentally reshape how organizations operate and interact with consumers over the next decade.
Forrester (NASDAQ: FORR) announced an update to its events lineup for the latter half of 2020, transitioning all planned events to live virtual formats due to the COVID-19 pandemic. Recent events, including CX Sydney and CX North America, saw attendance that matched or surpassed prior physical events. The firm aims to maintain and grow client relationships through enhanced networking opportunities. However, this shift is expected to negatively impact full-year 2020 revenue and operating income, a fact considered in previous earnings guidance.
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