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Forrester Resh Inc (FORR) is a leading independent research and advisory firm providing actionable insights to global business leaders. This page serves as a comprehensive hub for official company news, including earnings reports, leadership updates, strategic partnerships, and research initiatives.
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Key content includes quarterly financial results, executive appointments, research publications, and event highlights. All materials are sourced directly from FORR's communications to ensure accuracy and compliance with financial disclosure standards.
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Forrester Research reported steady third-quarter revenues of $108.6 million for 2020, matching 2019 figures. Adjusted revenues fell slightly to $108.7 million from $110.3 million year-over-year. The company noted increased demand for its services due to the pandemic, exceeding revenue guidance by $4.7 million and adjusted EPS by $0.12. For Q4, Forrester raised its full-year guidance to revenues between $436.6 million and $444.6 million and adjusted EPS of $1.53 to $1.60. However, GAAP net loss was $3.8 million, compared to $2.7 million in Q3 2019.
Forrester (FORR: NASDAQ) highlights emerging technology trends requiring CIOs to adapt amidst digital acceleration and uncertainty. Key findings from their report include a rising demand for ethical AI, a shift towards hyperlocal business operations, and the integration of cloud-native technologies. As businesses face evolving consumer behaviors and security challenges, adopting these trends will be crucial for resilience and competitiveness. Companies must focus on innovative business models and strategic automation to thrive in the coming decade.
Forrester (Nasdaq: FORR) unveiled the full agenda for its Technology & Innovation Global 2020 virtual event scheduled for November 4-6, 2020. The conference aims to address the challenges tech leaders face, particularly due to COVID-19, with 84% of tech buyers reportedly lacking the right technology to navigate current shifts. The agenda includes eight keynotes and over 40 sessions focusing on future-fit strategies for technology and innovation. Notable sessions will cover topics like automation, the future of work, and the impact of emerging technologies.
Forrester Research (FORR) will host its third-quarter earnings conference call on October 29, 2020, at 4:30 p.m. Eastern time. Interested investors can access the call via forrester.com, with a recommendation to log in at least 15 minutes prior. A replay will be available for those unable to attend live. Forrester is known for providing insightful research and advisory services, focusing on customer-centric strategies that drive business growth.
Forrester predicts that 2021 will mark a pivotal shift for all companies, not just the digitally adept, in embracing technology-driven experiences and operations. Key highlights reveal that CIOs will increasingly adopt cloud strategies, while CMOs will enhance customer-centric approaches, boosting retention spending by 30%. Although spending on customer experience (CX) technology may decline, organizations are expected to consolidate tools, potentially leading to significant CX improvements. Additionally, remote work is anticipated to rise significantly, with legal scrutiny over employee privacy intensifying.
On Oct. 14, 2020, Forrester (NASDAQ: FORR) unveiled its Future Fit approach, emphasizing technology strategies that adapt to rapid business changes. The report outlines three critical drivers: platforms, practices, and partners, which aim to enhance firms' agility and innovation. Key insights include the potential for new startups, the rise of open-source platforms, and the outsourcing trend among late adopters. Moreover, a tech trade war is expected to necessitate hybrid ecosystems. This framework can enable companies to thrive amid geopolitical challenges and shifting market landscapes.
On October 5, 2020, Forrester (NASDAQ: FORR) launched its Planning Assumptions 2021 to assist B2B marketing, sales, and product leaders in adapting to volatile market conditions. This resource offers critical insights aimed at enhancing agility and resilience among B2B executives. It emphasizes the need for chief marketing officers to embrace change, chief sales officers to master virtual selling, and marketing operations leaders to facilitate adaptability. Overall, the report advocates for a shift toward digitization and customer-centric approaches for sustained success in the new fiscal year.
Forrester (FORR) announced the full agenda for its upcoming Data Strategy & Insights North America conference scheduled for October 13–15, 2020. This virtual event aims to assist leaders in data management, analytics, and customer experience in making strategic decisions. Attendees will benefit from six keynotes and 18 sessions focused on data strategy, AI, and analytics, featuring industry experts like JoAnn Stonier and Chris Turpin. Michael McDonald will headline as the entertainment performer. Forrester emphasizes the critical role of data in today's digital business landscape.
Forrester (Nasdaq: FORR) announced the launch of a touchless version of its FeedbackNow platform, aimed at collecting real-time customer experience data while ensuring hygiene amid the pandemic. This solution utilizes antimicrobial, touchless smiley boxes to gather authentic feedback at critical moments. Notably, over 500 global organizations including Shell and Frankfurt Airport use this technology. The move addresses heightened consumer expectations for safety, cleanliness, and engagement, aligning with Forrester's emphasis on the emotional factors driving customer retention.
Forrester Research (Nasdaq: FORR) announced that CEO George Colony and CFO Michael A. Doyle will present at the Sidoti & Company Virtual Investor Conference on September 23, 2020, at 10 a.m. Eastern. The event aims to provide insights into Forrester's strategy and growth in the customer-focused landscape. A live webcast of the presentation will be accessible through the company's website.
