Welcome to our dedicated page for Fluent news (Ticker: FLNT), a resource for investors and traders seeking the latest updates and insights on Fluent stock.
Fluent, Inc. (NASDAQ: FLNT) is a data-driven digital marketing services company that stands as the trusted acquisition partner for both established and growing brands. Leveraging a proprietary first-party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Founded in 2010 and headquartered in New York City, Fluent connects its advertiser clients with the right consumers through digital marketing campaigns. The company's performance marketing solutions span industries such as Financial Products & Services, Media & Entertainment, Health & Wellness, Staffing & Recruitment, and Retail & Consumer.
Fluent operates a diverse digital media portfolio, employing advanced data science and a privacy-forward approach to enable advertisers to reach a wide audience of engaged and high-intent consumers through exclusive inventory. With proprietary optimization technology, Fluent's solutions are crafted to promote business growth and foster strong customer loyalty.
Recently, Fluent has been investing in higher quality consumer engagements designed to solidify its position as an industry leader in performance marketing. Their focus in 2024 includes expanding new syndicated performance marketplaces while strengthening their owned and operated platforms. This strategy aims to provide more effective customer acquisition solutions, making Fluent a more sustainable business for its stakeholders.
Financially, Fluent reported expected sequential quarterly growth for the fourth quarter of 2023, reflecting stability in their marketplaces. Furthermore, the company has been engaged in negotiations for a new senior secured credit facility to enhance its capital and liquidity needs. This ongoing effort underscores Fluent’s commitment to maintaining its financial health and operational stability.
Latest News:
- Fluent reported results for the expected fourth quarter and fiscal year ended December 31, 2023.
- The company is investing in expanding its performance marketplaces.
- Fluent entered a non-binding term sheet with a prospective lender for a new senior secured credit facility.
- Fluent will implement a reverse stock split, effective April 12, 2024, to regain compliance with NASDAQ’s requirements.
Fluent, Inc. (NASDAQ: FLNT) has been recognized for data quality excellence for seven consecutive quarters by Truthset in the Q4 2022 Truthscore™ Index. This accolade highlights Fluent's commitment to providing accurate consumer data, essential for effective data-driven marketing strategies. The company has consistently ranked #1 in critical attributes such as education, employment, and household income. Fluent's robust database comprises hundreds of millions of opted-in consumer profiles, enabling leading brands to achieve their marketing goals.
According to Chip Russo, President and CRO of Truthset, Fluent is a trusted partner for advertisers seeking credible data to enhance their return on investment. The company continues to validate its data publicly, underscoring its importance in today’s marketing landscape.
Fluent, Inc. (NASDAQ: FLNT) reported Q4 2022 results, revealing a 15.2% decline in revenue to $84.7 million and a net loss of $67.5 million compared to a profit of $3.8 million in Q4 2021. For the full year, revenue increased 9.7% to $361.1 million, but the net loss for FY 2022 reached $123.3 million, a significant rise from $10.1 million the previous year. Gross profit showed a 9.5% increase year-on-year to $93.6 million, constituting 26% of total revenue. Despite current economic challenges, the company remains focused on enhancing consumer engagement and expanding its media footprint, positioning itself for long-term growth.
Fluent, Inc. (NASDAQ: FLNT) announced its plans to report financial results for the Fourth Quarter and Full Year ended December 31, 2022, on March 15, 2023, post U.S. market close. A conference call will follow at 4:30 PM ET the same day to discuss the results and offer a business update. Interested parties can access the call by registering online or listening via the company's Investor Relations Page. A recorded replay will also be available for those unable to attend.
Skillz (NYSE: SKLZ) announces the appointment of Alex Mandel, former CFO of The Influential Network Inc., to its Board of Directors. He replaces Vanna Mehta-Krantz, who is stepping down for other commitments. Mandel brings extensive financial experience, having previously held CFO positions at Fluent, Inc. (NASDAQ: FLNT) and LendingTree, Inc. (NASDAQ: TREE). His expertise is expected to support Skillz's growth strategy and enhance operations. CEO Andrew Paradise has expressed excitement about Mandel’s role in accelerating the company's trajectory toward profitability.
Fluent, Inc. (NASDAQ: FLNT) reported Q3 2022 revenue of $89.0 million, up 4% year-over-year. Net income reached $3.1 million or $0.04 per share, compared to a net loss of $2.5 million in Q3 2021. Gross profit increased 8% to $23.8 million, representing 27% of revenue. Media margin rose 16% to $28.1 million, accounting for 31.5% of revenue. Adjusted EBITDA was $5.9 million, or 6.6% of revenue. The company emphasizes a focus on consumer engagement and quality improvement in its performance marketplace.
Fluent, Inc. (NASDAQ: FLNT) will announce its Third Quarter 2022 financial results on November 7, 2022, after U.S. markets close. The company will host a conference call at 4:30 PM ET the same day to review its results and provide a business update. Investors can register for the call online or access it via Fluent's Investor Relations Page. A replay of the call will be available for a year after the event. Fluent is known for its data-driven performance marketing strategies, leveraging technology and consumer insights to deliver effective marketing solutions.
Fluent, Inc. (NASDAQ: FLNT) has partnered with TransUnion to make its extensive audience segments available via the TruAudience® Data Marketplace. This collaboration connects Fluent’s database of 280 million US consumer profiles with TransUnion’s insights, enhancing advertisers' ability to target audiences across Connected TV and streaming audio platforms.
Brian Hogan, President of Data Solutions at Fluent, emphasized the importance of reliable, privacy-compliant data for advertisers. This partnership aims to improve omnichannel marketing effectiveness.
Fluent, Inc. (NASDAQ: FLNT) appointed David A. Graff and Richard C. Pfenniger, Jr. as new Directors to its Board, enhancing its leadership team. Graff, currently at Google, brings expertise in performance marketing, while Pfenniger has significant experience in healthcare and corporate governance. Chairman Ryan Schulke emphasized their complementary skills will help drive growth and shareholder value. This move reflects Fluent's strategy to bolster public company expertise and support its ongoing expansion in the digital marketing sector.
Fluent, Inc. (NASDAQ: FLNT) has launched a new financial wellness app, Purpose, aimed at aiding consumer financial decisions through engaging content and brand discovery. Industry veteran Ari Kassman joins Fluent to enhance Purpose and other community-driven products. Purpose aims to improve financial literacy and save consumers money by connecting them with relevant services. This strategic move aligns with Fluent’s consumer-focused strategy, supporting growth and loyalty amidst economic challenges.
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