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Fluent, Inc. (NASDAQ: FLNT) is a data-driven digital marketing services company that stands as the trusted acquisition partner for both established and growing brands. Leveraging a proprietary first-party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Founded in 2010 and headquartered in New York City, Fluent connects its advertiser clients with the right consumers through digital marketing campaigns. The company's performance marketing solutions span industries such as Financial Products & Services, Media & Entertainment, Health & Wellness, Staffing & Recruitment, and Retail & Consumer.
Fluent operates a diverse digital media portfolio, employing advanced data science and a privacy-forward approach to enable advertisers to reach a wide audience of engaged and high-intent consumers through exclusive inventory. With proprietary optimization technology, Fluent's solutions are crafted to promote business growth and foster strong customer loyalty.
Recently, Fluent has been investing in higher quality consumer engagements designed to solidify its position as an industry leader in performance marketing. Their focus in 2024 includes expanding new syndicated performance marketplaces while strengthening their owned and operated platforms. This strategy aims to provide more effective customer acquisition solutions, making Fluent a more sustainable business for its stakeholders.
Financially, Fluent reported expected sequential quarterly growth for the fourth quarter of 2023, reflecting stability in their marketplaces. Furthermore, the company has been engaged in negotiations for a new senior secured credit facility to enhance its capital and liquidity needs. This ongoing effort underscores Fluent’s commitment to maintaining its financial health and operational stability.
Latest News:
- Fluent reported results for the expected fourth quarter and fiscal year ended December 31, 2023.
- The company is investing in expanding its performance marketplaces.
- Fluent entered a non-binding term sheet with a prospective lender for a new senior secured credit facility.
- Fluent will implement a reverse stock split, effective April 12, 2024, to regain compliance with NASDAQ’s requirements.
Fluent, Inc. (NASDAQ: FLNT) has been recognized in Singular’s 2021 ROI Index, marking its debut as a leading mobile media source. Ranking alongside tech giants like Facebook and Google, Fluent excelled particularly in the gaming category and was noted for driving effective mobile user acquisition campaigns on iOS. The index examines 27 lists with 323 positions, covering significant ad spend and app installs. Fluent aims to leverage its proprietary data to fulfill client growth objectives in a competitive landscape.
Fluent, Inc. (NASDAQ: FLNT) has launched a $250K Business Empowerment Program focused on supporting minority and women-owned businesses. Five recipients were selected from over 270 applications, each receiving $50,000 in digital marketing resources. This initiative aims to assist businesses impacted by the COVID-19 pandemic, enhancing their growth potential in the digital economy. The chosen companies include Official Black Wall Street, CapWay, Waiver, EDEN BodyWorks, and Jopwell, all set to leverage these resources for customer acquisition and marketing improvements.
Fluent, Inc. (NASDAQ: FLNT) reported preliminary financial metrics for 2020, anticipating full-year revenue between $309.7 and $310.7 million, a 10.1% increase from 2019. Fourth-quarter revenue is projected at $81.0 to $82.0 million. Media Margin is expected to be $109.4 to $110.4 million, up 17.4%, with fourth-quarter Media Margin between $31.0 and $32.0 million. Adjusted EBITDA is anticipated to be $39.0 to $41.0 million, a 15.4% growth compared to 2019. Final results will be disclosed in March.
Fluent, Inc. (NASDAQ: FLNT) is set to participate in the 23rd Annual Needham Growth Conference from January 11-15, 2021. CEO Ryan Schulke will present on January 15 at 9:15 am ET and engage in one-on-one meetings alongside CFO Alex Mandel. The presentation will be live-streamed and archived for future viewing.
Fluent leverages proprietary data to drive marketing strategies, focusing on creating connections between consumers and brands since its founding in 2010 in New York City.
Fluent, a leading data-driven performance marketing company, will virtually attend the JMP Securities Small-Cap Technology Forum on November 10, 2020. Ryan Schulke, Fluent’s CEO, is set to present at 11:00 AM Eastern Time. Investors can register for the presentation via the Investor Relations section of Fluent's website, where an updated investor presentation will also be available. A video replay of the presentation will be shared post-conference. Founded in 2010 and headquartered in New York City, Fluent specializes in connecting consumers to brands through first-party data.
Fluent, Inc. (NASDAQ: FLNT) reported strong Q3 2020 results, with revenue reaching $78.3 million, a 21% increase from Q3 2019. The company achieved a net income of $1.2 million, or $0.01 per share, reversing a loss of $4.5 million in the previous year. Media margin improved to $29.7 million, a 39% rise, representing 37.9% of revenue. Adjusted EBITDA soared to $11.6 million, a 167% increase year-over-year. Looking ahead, Q4 shows potential for seasonal growth, though uncertainties remain due to the pandemic and election season.
Fluent (NASDAQ: FLNT) has launched a Business Empowerment Program aimed at aiding minority and women-owned businesses in the digital economy. The initiative will award $50,000 in marketing resources to five selected businesses to enhance their online customer engagement. Given the pandemic's devastating impact, with 41% of minority businesses closing, this program is crucial for recovery. Applications are open until December 15, 2020, with winners announced on January 15, 2021.
Fluent, Inc. (NASDAQ: FLNT) will announce its third-quarter financial results on October 29, 2020, after U.S. market close. A conference call will follow at 4:30 PM ET to discuss the results and provide updates on company performance. Investors can participate via domestic (888) 339-0797 or international (412) 317-5248 dial-in numbers. A replay of the call will be accessible for one week on Fluent's website. Founded in 2010 and based in New York City, Fluent specializes in data-driven performance marketing and consumer engagement.
Fluent, Inc. (NASDAQ: FLNT) announced the launch of its new Performance Marketing Platform powered by Amazon Web Services (AWS). This upgrade reflects Fluent's commitment to technology and product innovation, supporting international expansion. The platform is designed for easy deployment and compliance with local regulations, initially launched for U.K. operations. CEO Ryan Schulke emphasized the platform's potential to enhance value for U.S. clients and enable adaptation to regulatory changes. Fluent plans to integrate AWS machine learning capabilities to optimize customer acquisition strategies and improve marketing campaigns.
Fluent reported Q2 2020 revenue of $71.5 million, a 1% increase from Q2 2019. The net income was $0.5 million, equivalent to $0.01 per share, compared to $0.7 million in Q2 2019. Media margin rose by 8% to $24.8 million, representing 34.7% of revenue. Adjusted EBITDA was $9.4 million, or 13.1% of revenue, with adjusted net income at $4.2 million, or $0.05 per share. The company anticipates a return to normalized seasonal patterns in Q3 2020 and reports significant growth in international markets, particularly the UK.