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elf Beauty - ELF STOCK NEWS

Welcome to our dedicated page for elf Beauty news (Ticker: ELF), a resource for investors and traders seeking the latest updates and insights on elf Beauty stock.

Overview

e.l.f. Beauty Inc is a groundbreaking cosmetics company that has redefined accessible beauty since its launch in 2004. With a strong emphasis on innovation in beauty and clean cosmetics, the company offers a comprehensive range of skincare, makeup, and cosmetic accessories designed for consumers who demand quality, inclusivity, and affordability. The company operates through a multi-brand strategy, incorporating well-recognized labels such as e.l.f. Cosmetics, W3LL PEOPLE, and Keys Soulcare, each catering to various beauty needs and lifestyle preferences.

Business Model and Market Position

At its core, e.l.f. Beauty follows a consumer-driven business model that places real-time feedback at the center of product development. This model not only ensures that the products resonate with the evolving demands of beauty enthusiasts but also fosters a direct relationship with its core customer base. Revenue is generated primarily through direct sales via physical retail outlets and a dynamic e-commerce platform, with a strong presence in the US market complemented by international outreach. The company’s approach of offering high-quality, inclusive, and affordable beauty products has established it as a significant player in the mass cosmetics industry.

Product Portfolio and Brand Philosophy

The product lineup spans a wide array of cosmetic accessories including eyeliners, mascaras, false eyelashes, lipsticks, foundations, moisturizers, cleansers, and other tools essential for daily beauty routines. Embracing an inclusive ethos, the company targets diverse beauty needs by providing products that are clean, vegan, and cruelty-free. This commitment to accessible beauty is reflected in its pricing strategy, which encourages consumers to experiment and express their individuality without compromising on quality.

Innovation and Consumer Engagement

e.l.f. Beauty differentiates itself from competitors through its rapid response to consumer insights and its commitment to continuous innovation. The company has built a reputation for challenging traditional beauty norms by integrating creativity and passion into every product launch. This agile innovation model allows the brand to swiftly adapt to consumer trends and provide products that truly resonate with its audience, making the company a notable case study in effective consumer-driven design within the competitive cosmetics landscape.

Competitive Landscape

Operating in a highly competitive industry, e.l.f. Beauty maintains a distinctive market presence by combining affordability with high-quality, ethically formulated products. While competitors may emphasize premium pricing or niche market segments, e.l.f. Beauty’s strategy is rooted in mass accessibility and continuous product evolution. This ability to balance cost-effectiveness with product excellence underlines the company’s strategic focus and solidifies its reputation within the beauty industry.

Business Operations and Strategic Insights

With a robust distribution network that includes major retailers and a comprehensive online shopping experience, e.l.f. Beauty ensures that its products are widely available to a global audience. The diversified distribution channels not only enhance consumer accessibility but also strengthen the company’s market resilience. Institutionalized consumer feedback mechanisms encourage transparency and foster trust between the brand and its users, reinforcing the company’s expertise and authoritativeness in the beauty sector.

Concluding Summary

e.l.f. Beauty Inc stands out as an emblem of innovation and accessibility in the cosmetics industry. Its consumer-centric approach, extensive product portfolio, and commitment to ethical practices set a high benchmark in the realm of mass cosmetics. Through continual product refinement and strategic market positioning, the company has managed to hold a significant place in the competitive landscape, where its value proposition remains centered on making high-quality beauty products accessible to all.

Rhea-AI Summary

e.l.f. Beauty (NYSE: ELF) will host a webcast on November 2, 2022, at 4:30 p.m. ET, to discuss its second quarter fiscal 2023 results. Tarang Amin, Chairman and CEO, along with Mandy Fields, CFO, will lead the discussion. A press release detailing the results will be issued prior to the event, and the webcast will be available live on their investor relations page. An archived version will also be accessible. e.l.f. Beauty focuses on clean, cruelty-free beauty, expanding its multi-brand portfolio across the U.S. and internationally.

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e.l.f. Beauty (NYSE: ELF) has published its inaugural Impact Report for FY 2022, showcasing its environmental, social, and governance (ESG) commitments and achievements. Key highlights include:

  • Diversity on the Board, with underrepresented groups at a third of members.
  • Introduction of Fair Trade Certified™ products.
  • High employee engagement at 89%.
  • Donations of nearly $185,000 to charities.
  • Commitment to sustainability, eliminating over one million pounds of packaging.
  • 100% cruelty-free status.

For more insights, access the full report on e.l.f.'s website.

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e.l.f. Beauty reported a robust performance for the three months ended June 30, 2022, with net sales growth of 26% to $122.6 million, bolstered by strong retailer relationships. The company gained 120 basis points of market share, marking its 14th consecutive quarter of sales growth. Gross margins improved by 390 basis points to 68%. e.l.f. raised its fiscal 2023 outlook, projecting net sales of $448-456 million, up from the previous estimate of $432-440 million. Adjusted diluted EPS is now expected to be $0.84-0.87.

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e.l.f. Beauty (NYSE: ELF) announced a live webcast to discuss its first quarter fiscal 2023 results on August 3, 2022, at 4:30 p.m. ET. The session will be led by CEO Tarang Amin and CFO Mandy Fields, with a press release issued prior to the event. This opportunity will provide investors with insights into the company's performance and strategic direction. Interested parties can access the live broadcast or find an archived version online.

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e.l.f. Cosmetics has unveiled a limited edition 8-piece collection named Game Up, merging gaming with beauty. This collection features vibrant colors and innovative products, priced affordably for consumers. Available initially on elfcosmetics.com, it will launch at Target stores on July 10 and at Shoppers Drug Mart on July 18. The collection includes products like Game Up Eye Win Eyeliner Pot for $6 and Game Up Shield Me Setting Mist for $10. Each product comes with a code for rewards through e.l.f.'s Beauty Squad.

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e.l.f. Beauty reported a remarkable 23% net sales growth for fiscal 2022, reaching $392.2 million. In Q4 alone, net sales increased 13% to $105.1 million, supported by strong performance in national and international retailers. Despite a slight decline in gross margin and a rise in SG&A expenses, adjusted net income was $45.2 million with diluted EPS of $0.84. For fiscal 2023, the company anticipates a 10-12% increase in net sales, signaling continued momentum.

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e.l.f. Beauty (NYSE: ELF) announced a webcast to discuss its fourth quarter fiscal 2022 results on May 25, 2022, at 4:30 p.m. Eastern Time. The live broadcast will feature CEO Tarang Amin and CFO Mandy Fields. An accompanying press release detailing the results will be issued prior to the webcast. The company emphasizes its commitment to clean, cruelty-free beauty and has expanded its portfolio to include brands such as e.l.f. SKIN and Well People. Archived versions of the webcast will be available online.

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e.l.f. Beauty and Dunkin’ are launching a limited-edition makeup collection on March 31. The e.l.f. x Dunkin’ collaboration features products inspired by Dunkin's iconic flavors, including $16 eyeshadow palettes and $12 lip glosses. Available at elfcosmetics.com and Ulta Beauty starting April 3, the collection includes unique items like a coffee lip scrub and a glazed for days lip gloss set. The launch will be promoted by TikTok influencer Mikayla Nogueira, with live shopping events and a pop-up experience in NYC.

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e.l.f. Cosmetics has announced the winners of its #elfitup hashtag challenge, part of a collaboration with Simon Fuller’s The Future X pop group, discovered on TikTok. With over 12 billion views, the challenge aimed to engage emerging makeup artists. Winners include Morgan Tanner, Caleb Harris, Aditi Harish, and Markphong Tram. The collaboration focuses on creativity in beauty, music, and entertainment. A unique 'e.l.f.ing amazing' room was created in Malibu to inspire and prepare the group for upcoming performances, featuring innovative makeup looks.

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e.l.f. Cosmetics announces a collaboration with NTWRK and jewelry designer Georgina Trevino for its first jewelry line, ears.lips.face., in celebration of Women's History Month. The limited edition ear cuff will be premiered on March 8, 2022, with entries open for a week. For each entry, e.l.f. will donate $1 to Project Glimmer, aiming for a total of $25,000 to empower young women. This initiative was inspired by a viral moment on Jeopardy! and features a unique design intended to symbolize beauty and empowerment.

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FAQ

What is the current stock price of elf Beauty (ELF)?

The current stock price of elf Beauty (ELF) is $54.93 as of April 4, 2025.

What is the market cap of elf Beauty (ELF)?

The market cap of elf Beauty (ELF) is approximately 3.0B.

What is the primary business model of e.l.f. Beauty Inc?

e.l.f. Beauty Inc operates on a consumer-driven model that emphasizes real-time feedback to innovate and refine a wide range of affordable, high-quality cosmetic products through both physical and online channels.

Which product categories does e.l.f. Beauty offer?

The company offers a comprehensive portfolio including makeup essentials like eyeliners, mascaras, eyeshadows, lipsticks, foundations, as well as skincare products such as cleansers, moisturizers, and other cosmetic tools.

How does e.l.f. Beauty differ from its competitors?

e.l.f. Beauty differentiates itself with its commitment to accessibility and innovation, ensuring that high-quality, clean, vegan, and cruelty-free products are available at affordable prices while actively engaging consumers for continuous product improvement.

What brands are marketed under e.l.f. Beauty Inc?

The company markets its products under several key brand names including e.l.f. Cosmetics, W3LL PEOPLE, and Keys Soulcare, each catering to distinct aspects of the beauty market.

What channels does e.l.f. Beauty use for distribution?

e.l.f. Beauty leverages a diversified distribution network combining physical retail outlets and a robust e-commerce platform, ensuring widespread availability in the US and internationally.

Is e.l.f. Beauty committed to ethical practices in its product formulations?

Yes, the company is dedicated to offering clean, vegan, and cruelty-free products, underscoring its commitment to ethical practices in the development of its extensive product range.

How does consumer feedback influence e.l.f. Beauty's product development?

Consumer feedback is integral to the company’s strategy, driving continuous innovation and ensuring that product launches align closely with the evolving preferences and needs of its diverse customer base.

What market segments does e.l.f. Beauty cater to?

The company targets a wide audience in the mass cosmetics industry, with a focus on consumers seeking affordable yet high-quality beauty and skincare solutions, tailored for both everyday use and creative self-expression.
elf Beauty

NYSE:ELF

ELF Rankings

ELF Stock Data

2.95B
54.90M
2.56%
111.18%
13.51%
Household & Personal Products
Perfumes, Cosmetics & Other Toilet Preparations
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United States
OAKLAND