King Power Corporation Drives Operational Cost Reduction and Enhanced Customer Experiences with 8x8
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Insights
The integration of 8x8's SMS API by King Power Corporation represents a significant strategic move in the retail sector, particularly within the e-commerce space. By leveraging this technology, King Power has enhanced its operational efficiency, which is a critical component in maintaining competitiveness in the digital marketplace. The reported 30% reduction in operational costs is substantial, indicating a successful implementation of cost-saving measures that could set a benchmark for industry peers.
From a market perspective, this development could signal to investors that 8x8, Inc. is expanding its market share within the CPaaS sector, an area experiencing rapid growth due to increased demand for digital communication solutions. The partnership with a high-profile client like King Power Corporation may also serve as a testament to the reliability and scalability of 8x8's offerings, potentially influencing stock market performance positively as investors look for companies with strong, innovative business-to-business (B2B) relationships.
The deployment of 8x8's SMS API is indicative of the broader trend of digital transformation within the retail industry. By focusing on automated notifications, one-time passwords, reminders and alerts, King Power Corporation is tapping into the efficiency of CPaaS to refine customer interactions. This approach not only improves the customer experience but also streamlines internal operations, allowing for a more agile response to market demands.
For stakeholders, the improved SMS delivery rates and smoother processing of orders could translate to higher customer satisfaction and retention rates, which are vital metrics for e-commerce success. The ability to reach over 850,000 customers annually with a high level of service may give King Power a competitive edge, while also showcasing the potential scalability of 8x8's technology for similar large-scale operations.
The financial implications of King Power Corporation's operational cost reduction are multi-faceted. In the short-term, the 30% cost savings could contribute to an improved bottom line, which is likely to be well-received by shareholders and could positively influence the company's stock price. Over the long-term, the investment in 8x8's technology may lead to sustained cost efficiencies, providing the company with more capital to invest in other areas of growth and innovation.
Additionally, the success of this implementation may encourage other retailers to adopt similar CPaaS solutions, potentially increasing the total addressable market for 8x8 and similar providers. This could result in an uptick in market demand for 8x8's services, which may be reflected in future financial performance and valuation metrics.
Duty-free Retailer Deploys 8x8 SMS API to Optimize E-commerce Operations and Cuts Operational Costs by
King Power Corporation, one of the largest duty-free retailers in the world, sought a strategic partner to optimize its e-commerce operations by elevating customer and employee communication experiences. Additionally, the company needed a communications solution that provided scalable and cost-effective support. King Power Corporation selected the 8x8 SMS API, enabling it to efficiently reach customers anywhere, anytime by automating notifications, one-time passwords, reminders, and alerts.
Since deploying the 8x8 SMS API, King Power Corporation has experienced improvements in SMS delivery rates. Further, King Power Corporation has optimized its e-commerce platform by facilitating smoother processing of orders, customer verifications, and timely SMS notifications through its e-commerce platform.
“King Power Corporation currently sends SMS messages to over 850,000 customers annually,” said Boonthavee Jarudomrongsak, VP of Digital Delivery Management at King Power Corporation. “With 8x8, we are able to provide our customers with an elevated e-commerce experience they want and have come to expect from King Power Corporation, both on our website and the app.”
“Customers expect a high level of customer service when interacting with e-commerce providers, which is why it’s so important that we provide companies the communications tools they need to meet these customer expectations,” said Stephen Hamill, General Manager, CPaaS at 8x8, Inc. “At 8x8, we remain committed to delivering cutting-edge communication solutions that empower businesses to achieve their operational objectives efficiently and drive impressive cost-savings initiatives such as King Power Corporation was able to achieve.”
8x8 CPaaS, which includes SMS, messaging apps, voice, and video interaction, serves as a key enabler of business communications and customer experience in an ever-evolving digital transformation. 8x8 CPaaS is part of the 8x8 integrated cloud contact center and unified communication platform, which includes contact center, business phone, team chat, video meetings, and SMS capabilities.
About 8x8 Inc.
8x8, Inc. (NASDAQ: EGHT) is transforming the future of business communications as a leading software as a service provider of 8x8 XCaaS™ (Experience Communications as a Service™), an integrated contact center, voice communications, video, chat, and SMS solution built on one global cloud communications platform. 8x8 uniquely eliminates the silos between unified communications as a service (UCaaS) and contact center as a service (CCaaS) to power the communications requirements of all employees globally as they work together to deliver differentiated customer experiences. For additional information, visit www.8x8.com, or follow 8x8 on LinkedIn, X and Facebook.
8x8®, 8x8 XCaaS™, Experience Communications as a Service™, Experience Communications Platform™ are trademarks of 8x8, Inc.
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Source: 8x8, Inc.
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