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Electronic Arts Predicts Cincinnati Bengals to Win First Super Bowl in Los Angeles
Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Very Positive)
Tags
Rhea-AI Summary
Electronic Arts (NASDAQ: EA) unveiled its annual Super Bowl prediction via Madden NFL 22, projecting the Cincinnati Bengals to defeat the LA Rams 24-21, securing their first Super Bowl title. Joe Burrow is predicted to be the Super Bowl MVP. The simulation highlights a close game with the Bengals coming back from a halftime deficit. Additionally, EA collaborated with Nike for a campaign rewarding fans who run five miles, enhancing engagement through the Nike Run Club App. The prediction is regarded as a reliable indicator before the game.
Positive
Successful Super Bowl prediction enhancing brand visibility.
Collaboration with Nike to engage fans and promote physical activity.
Increased buzz around the Madden NFL 22 brand leading up to the Super Bowl.
Negative
None.
Watch Marshawn Lynch Reveal the Full Madden NFL 22 Super Bowl LVI Prediction with Joe Burrow as Super Bowl MVP in New Video
Madden NFL & Nike Encourage Fans to Run Five Miles in the Lead Up to Super Bowl LVI to Unlock a Madden NFL 22 Reward Through the Nike Run Club App
REDWOOD CITY, Calif.--(BUSINESS WIRE)--
Today, Electronic Arts Inc. (NASDAQ: EA) released its highly anticipated annual Super Bowl prediction simulated with EA SPORTS™ Madden NFL 22. Led by young superstar quarterback Joe Burrow, the Cincinnati Bengals win a hard-fought victory over the stacked LA Rams, 24-21, delivering the city of Cincinnati its first-ever Super Bowl title. For his leadership and performance on the field, Burrow receives the coveted Super Bowl MVP title in only his second year in the league, making him the first quarterback to win the Heisman, College Football National Championship and Super Bowl. While the Rams come in as heavy favoriteswith a win-now strategy at their home stadium, the Bengals have momentum on their side.Check out the full story according to Madden NFL 22 in this new video, featuring NFL legend Marshawn Lynch.
EA SPORTS Madden NFL 22 predicts the Cincinnati Bengals to win Super Bowl LVI (Photo: Business Wire)
In the prediction, the Bengals enter halftime down 14-7, following touchdowns by Rams running back Sony Michel and red-hot wide receiver Cooper Kupp, with Ja’Marr Chase putting up the Bengals only touchdown. At the start of the second half, the Bengals lock up on defense with cornerback Eli Apple picking off Matthew Stafford and taking it to the house to tie the game. Joe Burrow takes the lead early in the fourth quarter on a touchdown pass to Tee Higgins, but Los Angeles answers with an Odell Beckham Jr. touchdown to level the game. In the final minutes, Burrow gets his team in field goal range creating another opportunity for Evan McPherson to step up and kick the winning field goal to secure a historic victory for the Bengals franchise.
The Madden NFL Super Bowl prediction is one of the most trusted projections ahead of the Super Bowl game and is debated by Madden players, football experts and NFL fans alike. The video game has correctly picked the winner nearly a dozen times and had a near perfect prediction for Super Bowl XLIX. The prediction comes together utilizing the latest gameplay in Madden NFL 22 poweredbyNFL Next Gen Stats player data.
Throughout the postseason, EA SPORTS engaged with football fans in unique ways leading up to Super Bowl LVI - from diverse, new play experiences in Madden NFL 22, to securing the GUINNESS WORLD RECORDS™ title for the largest projected video game display for the Pro Bowl: Madden NFL 22 Edition just last week. Continuing that trend, through a fresh collaboration with Nike in North America, EA SPORTS has given Nike Members a special opportunity to earn rewards by linking their Nike Run Club (NRC) and Madden NFL accounts and getting moving. Between February 7-14, fans can earn an achievement badge and unlock a +7 speed enhanced Aaron Donald Madden Ultimate Team™ item in Madden NFL 22 by logging five miles in the NRC App through a tracked run or Audio Guided Run. Download the free NRC App here.
In the lead up to Super Bowl LVI, fans can watch the world’s two best Madden NFL Championship Series competitors in the Ultimate Madden Bowl Final on February 8 at 7 pm EST. With a majority share of $1 million in prize money on the line, watch the franchise’s premier esports event on the following: Watch ESPN, ESPN App, EA Madden NFL Twitch, Madden NFL Championship Series YouTube, and NFL YouTube. Additional ways to tune-in, including a first-ever special broadcast, will be announced on February 8 at 10 am ET.
Madden NFL 22 is developed in Orlando and Madrid by EA Tiburon and is available worldwide for Sony PlayStation®4, Sony PlayStation®5, Microsoft Xbox One, Microsoft Xbox Series X|S, PC via Origin™ and Steam®, and Google Stadia™. For Madden NFL 22 assets, visit: EAPressPortal.com and follow @eamaddennfl on Twitter, Facebook and Instagram for the latest updates.
About Electronic Arts
Electronic Arts (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers.
In fiscal year 2021, EA posted GAAP net revenue of $5.6 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality brands such as EA SPORTS™ FIFA, Battlefield™, Apex Legends™, The Sims™, Madden NFL, Need for Speed™, Titanfall™ and F1™. More information about EA is available at www.ea.com/news.
EA SPORTS, Ultimate Team, Battlefield, Need for Speed, Apex Legends, The Sims and Titanfall are trademarks of Electronic Arts Inc.Guinness World Records, Nike, John Madden, NFL, FIFA and F1 are the property of their respective owners and used with permission. PlayStation, Steam, and Stadia are the property of their respective owners and are used with permission.
