DoubleVerify Holdings, Inc. - DV STOCK NEWS

DoubleVerify (NYSE: DV) has announced the appointment of Andrew Smith as Senior Vice President of Product, Publisher. With over 20 years of experience in the advertising and media sectors, Smith will lead the product strategy for the DV Publisher Suite, enhancing ad delivery and inventory quality. He previously held key roles at OpenSlate and Oracle, contributing to product development and growth. The DV Publisher Suite integrates measurement and optimization tools, aiding publishers in maximizing revenue.

DoubleVerify (NYSE: DV) will announce its first quarter 2022 financial results on May 10, 2022, after market close. A conference call will follow at 4:30 p.m. ET to discuss the results, recent developments, and business outlook. The call can be accessed by dialing 877-841-2987 for US/Canada or 215-268-9878 for international calls. DoubleVerify is a leader in digital media measurement and analytics, serving many Fortune 500 companies to enhance campaign effectiveness and value in the digital advertising ecosystem.

DoubleVerify (NYSE: DV) has uncovered a sophisticated advertising fraud scheme called ViperBot, which aims to siphon over $8 million monthly from connected TV and mobile video ad spends. ViperBot manipulates ad verification by stripping tags and redirecting them, evading detection. Although DV’s technology effectively protects its clients, the scheme currently affects over five million devices and up to 85 million ad requests daily. DV’s Fraud Lab utilizes advanced methods to combat such fraud, ensuring campaign integrity and promoting a secure advertising ecosystem.

DoubleVerify (DV) reported record fourth quarter and full-year 2021 results, with revenue soaring by 36% to $332.7 million. The growth was fueled by increases in programmatic, social, and CTV revenue segments, alongside a remarkable 248% rise in net income, reaching $29.3 million. Adjusted EBITDA saw a 50% increase to $109.7 million. The company acquired OpenSlate for $147.4 million and earned MRC accreditation for its targeting services. For 2022, DV anticipates a revenue growth of 30% and plans to maintain an EBITDA margin of 30%.

DoubleVerify (NYSE: DV) released a survey revealing insights into the digital advertising landscape as third-party cookies are phased out. Key findings indicate that 95% of advertisers plan to use contextual targeting, with 76% preferring publishers with strong first-party data. Interestingly, 64% of publishers expect revenue increases from cookie depreciation. As publishers adapt, 45% are exploring private marketplaces, while 82% are investing in subscription models to gather first-party data. The shifting focus offers a promising outlook for publishers navigating upcoming changes.

DoubleVerify (NYSE: DV), a leading software platform for digital media measurement, announced its recent accreditation from the Media Rating Council (MRC) for its programmatic targeting services. This includes fraud avoidance and viewability targeting across various platforms, enhancing brand safety and contextual advertising. DV is the sole provider accredited for predictive viewability targeting and property-level ad verification. CEO Mark Zagorski emphasized this as a significant achievement in maintaining market leadership and delivering quality solutions to advertisers.

DoubleVerify (NYSE: DV) will participate in the BMO Digital Advertising Summit on March 3, 2022, at 10:00 am ET. CEO Mark Zagorski and CFO Nicola Allais will present during a fireside chat, which will be accessible via live webcast and archived on DoubleVerify’s investor relations website. The company specializes in digital media measurement and analytics, aimed at enhancing the advertising ecosystem's safety and effectiveness. Fortune 500 companies leverage their unbiased data to optimize digital advertising campaigns globally.

DoubleVerify (DV) reported strong preliminary financial results for Q4 2021, with total revenue at $105.5 million, a 34% increase year-over-year. Net income surged 248% to $28.3 million. For the full year 2021, revenue reached $332.7 million, up 36%, and net income increased by 43% to $29.3 million. For Q1 2022, DV anticipates a revenue range of $89 to $91 million and an adjusted EBITDA of $21 to $23 million. Full-year guidance estimates revenue between $429 to $437 million, reflecting a 30% year-over-year growth.

DoubleVerify (NYSE: DV) and Comscore (NASDAQ: SCOR) have announced a partnership to create a comprehensive media measurement solution. The collaboration aims to integrate DV's Authentic Ad™ technology with Comscore Campaign Ratings to provide advertisers with reliable verification of campaign reach and effectiveness across multiple platforms. This solution addresses growing challenges in the media landscape, such as digital fraud and privacy concerns. The joint offering is expected to launch in Q2 2022, enhancing the ability of advertisers to optimize their campaigns.