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DoubleVerify Holdings, Inc. (NYSE: DV) is a leader in digital performance solutions, dedicated to enhancing the quality and effectiveness of digital advertising. Headquartered in New York City, DoubleVerify provides innovative solutions that empower media buyers and sellers with transparency and accountability. The company's core offerings include ad viewability, brand safety, fraud protection, accurate impression delivery, and audience quality monitoring across digital ad campaigns.
Established in 2008, DoubleVerify has partnered with hundreds of Fortune 500 companies, helping them maximize the value of their media investments. The company's flagship solution, the DV Authentic Ad, ensures that digital ads are delivered in brand-safe environments, are fully viewable by real individuals, and appear in the intended geographical locations.
DoubleVerify's business model centers around a Measured Transaction Fee, which is charged based on the volume of media transactions verified through its platform. This performance-based revenue model has proven successful, creating significant value for clients and fostering trust in digital media transactions.
Recently, DoubleVerify achieved a pioneering milestone by becoming the first company to earn the TRUSTe Responsible AI Certification. This certification highlights DoubleVerify's commitment to responsible AI practices, aligning with industry standards such as the EU AI Act and the NIST AI Risk Management Framework. This achievement not only sets DoubleVerify apart but also strengthens its position as a trusted partner in the digital advertising ecosystem.
The company is backed by notable investors including JMI Equity, Institutional Venture Partners, Blumberg Capital, First Round Capital, and Genacast Ventures. As DoubleVerify continues to innovate and expand its offerings, it remains focused on fostering a fair and transparent digital ad marketplace.
For more information, visit doubleverify.com.
DoubleVerify (NYSE: DV) has successfully identified and dismantled several major Connected TV (CTV) fraud schemes over the past year, potentially saving CTV publishers over
DoubleVerify (NYSE: DV) has launched its Fully On-Screen pre-bid targeting to enhance performance for Connected TV (CTV) advertisers. This innovation allows advertisers to optimize ad delivery, ensuring that ads are displayed only when the TV is on, addressing the 'TV Off' issue where ads continue to run despite the screen being off. As CTV budgets grow, this solution aims to maximize ROI by improving ad viewability. DV's pre-bid segments are available on platforms like Amobee, MediaMath, and Xandr, with plans for more integrations.
DoubleVerify Holdings (NYSE: DV) announced that COO Matt McLaughlin will step down in summer 2022 after over a decade with the company. He will remain in his role through the end of Q1 and transition to an advisory position until July 1, 2022. CEO Mark Zagorski acknowledged McLaughlin's contributions to the company's growth and innovation in digital media measurement. DoubleVerify continues to focus on enhancing the digital advertising ecosystem for its clients.
DoubleVerify (NYSE: DV) announced that CEO Mark Zagorski and CFO Nicola Allais will present at the 24th Annual Needham Virtual Growth Conference on January 12, 2022, at 3:30 PM ET. Following this, management will conduct virtual one-on-one and small group meetings with institutional investors on January 13, 2022. The fireside chat will be accessible via live webcast and will be archived on DoubleVerify’s investor relations website.
DoubleVerify is a leading software platform for digital media measurement, helping Fortune 500 advertisers enhance campaign quality and maximize digital advertising returns.
DoubleVerify (DV) will hold its analyst and investor day on February 25, 2022, at the New York Stock Exchange, starting at 9:00 a.m. ET and concluding around 12:00 p.m. ET. Senior leadership will present the company's vision, market opportunities, growth strategies, and product innovations. Live access and archived replays will be available on their Investor Relations website. In-person attendance is by invitation only and requires advance registration.
DoubleVerify (NYSE: DV) has appointed Rose Velez-Smith as the new Executive Vice President and Chief Human Resources Officer. Velez-Smith will oversee global human resources strategies, focusing on talent management, diversity, and employee engagement. CEO Mark Zagorski emphasized the importance of human resources in driving the company's growth. Velez-Smith brings over 20 years of HR experience from Pitney Bowes, where she managed global HR efforts. Her previous roles also include significant leadership in employee relations and talent acquisition.
DoubleVerify (NYSE: DV) has released alarming new data indicating a significant increase in advertising fraud during the 2021 holiday season. With online video ad spending projected to reach
DoubleVerify (NYSE: DV) announced that CEO Mark Zagorski and CFO Nicola Allais will present at the Barclays Global Technology, Media and Telecommunications conference on December 7, 2021, at 3:35pm ET. The company will also host virtual one-on-one and small group meetings with institutional investors. The fireside chat will be available via live webcast and archived on DoubleVerify’s investor relations website.
As a leader in digital media measurement and analytics, DoubleVerify aims to enhance the digital advertising ecosystem's integrity and effectiveness for clients globally.
DoubleVerify Holdings, Inc. (NYSE:DV) completed a secondary public offering of 9,200,000 shares at $31.25 per share, including 1,200,000 shares from underwriters' options. The offering was managed by J.P. Morgan and Goldman Sachs, while the company did not receive any proceeds. The registration statement was effective since November 17, 2021. DoubleVerify, a leader in digital media measurement, aims to enhance the integrity of digital advertising. It is majority-owned by Providence Equity Partners, with $45 billion in capital commitments.
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