Welcome to our dedicated page for Doubleverify Hldgs news (Ticker: DV), a resource for investors and traders seeking the latest updates and insights on Doubleverify Hldgs stock.
DoubleVerify Holdings Inc (DV) provides essential news and updates for stakeholders tracking this leader in digital media measurement. Access press releases, earnings reports, and strategic announcements detailing DV's innovations in ad verification, brand safety solutions, and analytics platforms like DV Pinnacle.
Why Follow DV News: Stay informed about developments shaping transparency in digital advertising. Investors gain insights into operational milestones, while marketers discover evolving tools to optimize campaign integrity. This page consolidates official updates on partnerships, product launches, and market expansions.
Key Coverage Areas: Quarterly financial results, leadership changes, technology advancements (e.g., AI-driven fraud detection), and industry recognition. Content emphasizes DV's role in creating measurable standards for ad viewability and audience authenticity across global markets.
Bookmark this page for streamlined access to DoubleVerify's corporate communications. Check regularly for verified updates impacting digital advertising ecosystem dynamics and DV's position within it.
DoubleVerify (NYSE: DV) has announced a strategic partnership with the Internet Watch Foundation (IWF) to combat Child Sexual Abuse Material (CSAM) online. The collaboration will integrate IWF's URL List into DV's 'Highly Illicit: Do Not Monetize' content category, enhancing protection against ad monetization of illegal content.
DV has implemented several key initiatives including:
- A dedicated 'P2P Sharing and Streaming' avoidance category for blocking ads on potentially exploitative sites
- Expanded distribution of 'Highly Illicit: Do Not Monetize' content category, available free to platforms
- Enhanced detection and reporting capabilities through IWF partnership
In 2024, IWF reported record-high detections of CSAM webpages. The partnership aims to strengthen the digital advertising ecosystem's safety measures and prevent advertising budgets from supporting illegal content.
EDO has launched Engaged Audience Planning, a new solution designed to help TV marketers optimize media plans across platforms. The tool offers interoperability with major audience planning platforms including Nielsen, VideoAmp, Kantar Media, and DoubleVerify Scibids AI™.
Powered by vertical AI, EDO analyzes consumer engagement behaviors across linear and streaming TV, having measured over 110 trillion cross-platform impressions since 2015. A case study revealed that combining predictive outcomes with audience optimization generated over 3x greater lift in ad-driven engagement compared to traditional audience-only media plans.
The solution streamlines the planning process by enabling advertisers to test various investment scenarios before finalizing media plans, particularly valuable for cross-platform Upfront negotiations. This launch follows EDO's previous introduction of Engaged Impressions with Nielsen, furthering their commitment to industry interoperability.
DoubleVerify (NYSE: DV) has expanded its AI-powered brand safety offering on TikTok by launching pre-bid video exclusion lists. This new feature enables advertisers to proactively avoid objectionable content before ad placement, enhancing media quality and campaign performance.
The solution, powered by DV's Universal Content Intelligence™ classification engine, offers comprehensive coverage combining pre-bid controls with post-bid reporting. It features automated, real-time protection and analyzes video, image, audio, and text elements using an innovative key frame extraction method for efficient content analysis.
The service is accessible through DV Pinnacle®, the company's unified analytics platform. Upcoming enhancements to the TikTok dashboard will include top-level pre-bid filtering and content previews for flagged incidents, providing brands with greater transparency and optimization capabilities.
DoubleVerify (NYSE: DV), a leading software platform for digital media measurement, data and analytics, has announced its 2025 Annual Meeting of Stockholders. The meeting will be conducted in a virtual-only format on May 21, 2025 at 10 a.m. ET.
Stockholders of record as of March 25, 2025 will have the opportunity to attend, vote, and participate in the Q&A session through the online platform. Eligible shareholders can access the virtual meeting at www.virtualshareholdermeeting.com/DV2025 using their control number.
DoubleVerify (NYSE: DV), a leader in digital media measurement, data, and analytics, will announce its first quarter 2025 financial results on May 8, 2025, after market close. A conference call and webcast will follow at 4:30 p.m. ET to discuss the financial results, recent developments, and business outlook.
Event Details:
- What: DoubleVerify Q1 2025 Financial Results Conference Call
- When: Thursday, May 8, 2025
- Time: 4:30 p.m. ET
- Live Call: US/Canada Toll-Free: (877) 841-2987, International: +1 (215) 268-9878
- Webcast: https://ir.doubleverify.com/
DoubleVerify (NYSE: DV) has announced its upcoming Innovation Day 2025, scheduled for June 11, 2025, at the New York Stock Exchange. The three-hour event, running from 1:00 p.m. to 4:00 p.m. ET, will showcase the company's latest developments in digital media measurement and analytics.
The event will feature presentations from DV's executive team and industry leaders, focusing on:
- Digital advertising landscape trends
- Integrated solutions in media quality
- AI-driven optimization
- Cross-platform performance measurement
A key highlight will be demonstrations of Scibids AI and Rockerbox integrations, illustrating DV's strategy to convert fragmented marketing data into actionable intelligence for real-time optimization. Due to space, advance registration is required for analysts, institutional investors, and media representatives through DV Investor Relations.
DoubleVerify (DV) has made a strategic investment in FirstPartyCapital (FPC), an early-stage venture capital firm focused on adtech, martech, and digital media. This partnership aims to accelerate the growth of emerging advertising technology companies, particularly those specializing in performance measurement and AI solutions.
FPC, launched in 2021, is an operator-led fund backed by over 200 industry insiders. The investment makes DV one of FPC's largest investors and strategic partners. Since 2023, DV has invested over $200 million through acquisitions in the adtech ecosystem, including investments in AI-powered campaign optimization startup Scibids and marketing attribution leader Rockerbox.
FPC's portfolio includes companies like Lumen, Evorra, Lightbox, Bedrock, Picnic, Good-Loop, and Pixels, providing founders with both capital and access to a network of senior industry executives.
DoubleVerify (NYSE: DV) reported strong Q4 and full-year 2024 results, with Q4 revenue increasing 11% YoY to $190.6 million and full-year revenue growing 15% to $656.8 million. The company achieved Q4 net income of $23.4 million and record Adjusted EBITDA margin of 39%.
Key highlights include:
- 34% growth in Supply-Side Revenue
- 95% increase in CTV Media Transactions Measured
- 112% Net Revenue Retention
- 27% growth in Social measurement revenue
The company announced plans to acquire Rockerbox for $85.0 million to enhance performance attribution capabilities. For 2025, DoubleVerify projects approximately 10% revenue growth with 32% Adjusted EBITDA margin.
DoubleVerify (NYSE: DV) has announced the expansion of its data solutions to major supply-side platforms (SSPs), including Criteo's Commerce Grid and Index Exchange, as well as Google Ad Manager's new curation tool. This expansion enables advertisers to leverage DV data across both DSPs and SSPs for enhanced programmatic buying decisions.
The integration addresses growing advertiser priorities in supply path optimization and adaptation to declining cookie-based addressability. DV's solutions provide stronger safeguards in programmatic direct deals, where post-bid suitability violations in private marketplaces were found to be 61% lower when using Authentic Brand Suitability in 2024.
The enhanced platform allows advertisers to utilize DV's suite of solutions including Authentic Brand Suitability, Custom Contextual solutions, and tools to combat ad fraud and optimize for viewability, brand suitability, contextual relevance, and attention.
DoubleVerify (NYSE: DV) has announced an agreement to acquire Rockerbox, a global marketing attribution leader, for $85 million in cash. The acquisition enhances DV's performance measurement capabilities by integrating Rockerbox's Multi-Touch Attribution, Marketing Mix Modeling, and Incrementality Testing solutions.
The merger will combine DV's trusted data with Rockerbox's conversion insights across open web and walled gardens, creating a unified platform for digital-first performance measurement and AI-powered optimization. Recent testing demonstrated significant results, with a global brand achieving CPA reductions of 39% and 20% across two campaigns using the combined solution.
The transaction is expected to close early in Q2, expanding DV's market reach to mid-market and direct response advertisers. The integration will enable advertisers to centralize campaign data, understand cross-channel customer interactions, and optimize media investments through AI-powered activation.
