Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.
Viant Technology Inc. (Class A Common Stock, symbol: DSP) is a premier advertising technology company, specializing in enabling marketers to plan, execute, and measure their digital media investments through a cutting-edge, cloud-based platform. Founded in 1999, Viant has built its business on a foundation of people-based data, eschewing traditional cookie-based tracking. This approach provides marketers with access to over 1.2 billion registered users, making it one of the largest databases of registered users in the world.
Core Business: Viant's primary offering is the Viant Advertising Cloud™, which enhances the accuracy, reach, and accountability of cross-device advertising. The platform supports programmatic purchasing across various channels including desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards. The company also owns and operates Adelphic, a leading self-service platform for cross-channel programmatic advertising, and the once-popular social network MySpace.
Recent Achievements and Partnerships: In 2016, Viant became a subsidiary of Time Inc., before being acquired by Meredith Corporation in 2018. This acquisition allowed Viant to be part of a broader cross-channel ecosystem, enhancing its reach to nearly 200 million unduplicated American consumers.
Current Projects and Financial Condition: Viant continues to innovate in the digital advertising space, focusing on enhancing its platform’s capabilities and expanding its client base. The company's financial health remains robust, supported by its strategic partnerships and a growing market for digital advertising solutions.
Significance in the Market: With a unique approach to people-based marketing and a robust technological platform, Viant plays a significant role in the advertising industry. Its ability to offer precise targeting and measurement across various digital channels makes it a valuable partner for marketers aiming to optimize their media investments.
Viant Technology Inc (NASDAQ: DSP) will release its third quarter 2022 financial results on November 9, 2022, after the U.S. markets close. A conference call and webcast will follow at 2:00 p.m. Pacific Time to discuss financial performance highlights. Investors can access the webcast via the company’s investor relations website. Viant is recognized as a leader in the advertising software space, providing a platform for omnichannel campaigns, including programmatic advertising through its self-service Demand Side Platform, Adelphic.
Viant Technology Inc. (NASDAQ: DSP) has partnered with Snowflake to enhance data clean rooms, enabling secure data matching and interoperability for their Household ID. This collaboration aims to provide marketers and publishers with efficient data sharing solutions while ensuring compliance with privacy regulations. Through Snowflake’s capabilities, Viant’s customers can connect with a broad range of clients and data under a shared ID, facilitating more effective brand engagements across the open web. Both companies are committed to building a secure advertising ecosystem.
Viant Technology Inc. (NASDAQ: DSP) has appointed Ritesh Patel as Chief Legal Officer and Arish Gajjar as SVP, Deputy General Counsel. Ritesh Patel brings nearly 20 years of legal expertise from companies like Apeel Sciences and The Trade Desk, while Gajjar has over 12 years of experience, previously with The Trade Desk and Time Warner Cable. CEO Tim Vanderhook emphasized that these strategic hires will enhance Viant's growth in the omnichannel advertising sector, aligning with their immediate and long-term business objectives.
Viant Technology Inc. (NASDAQ: DSP) has appointed Ritesh Patel as Chief Legal Officer and Arish Gajjar as SVP, Deputy General Counsel. This strategic move aims to bolster the company’s legal and operational framework amid its growth in the omnichannel advertising sector. Patel brings nearly two decades of legal experience from various leading tech companies, while Gajjar has over 12 years in technology, media, and telecommunications. These hires are expected to support Viant's immediate and long-term business goals.
Viant Technology Inc. (NASDAQ: DSP) has announced results from a Total Economic Impact™ (TEI) Study, revealing a 143% return on investment (ROI) over three years by using its Adelphic DSP. The study, conducted by Forrester Consulting, assessed four clients and demonstrated over 20% return on ad spend (ROAS) and a potential reach increase of 238% by Year 3. Additionally, the use of Adelphic resulted in $1.5M incremental profit. The findings indicate that brands gain significant value through optimized digital marketing effectiveness.
Viant Technology Inc. (NASDAQ: DSP) announced that its management team will present at the Canaccord 42nd Annual Growth Conference on August 11, 2022, at 3:00 pm ET. The presentation will be available via live webcast on Viant's investor relations website, with a replay accessible after the event.
Viant is known for its cloud-based advertising software that supports omnichannel ad campaigns. The company was recognized as a leader in the DSP category and certified as a Great Place to Work.
Viant Technology Inc. (Nasdaq: DSP) reported its Q2 2022 results with GAAP revenue at $51.2 million, up 2% year-over-year, and gross profit at $20.3 million, an increase of 8%. Despite a net loss of $14.1 million, down from $18.1 million last year, advertiser spend on Viant's Adelphic platform surged 32%. The company expects Q3 revenue between $47.5 million and $50.0 million and a 20% to 25% growth in advertiser spend. Notably, annual revenue guidance has been withdrawn due to macroeconomic uncertainty.
Viant Technology Inc. (NASDAQ: DSP) has been recognized as a Leader in the G2 Grid® Report for Demand Side Platform (DSP) for Summer 2022. This accolade is based on user ratings and overall market presence. Viant's software, Adelphic, received a 95% feature rating, while 91% of users praised its quality of support. The CEO, Tim Vanderhook, expressed gratitude for user recognition, highlighting the firm's commitment to efficiency in advertising. G2 serves over 60 million users annually, ranking Adelphic among prominent software solutions.
Viant Technology Inc. (NASDAQ: DSP) will release its second quarter 2022 financial results on August 9, 2022, after U.S. markets close. A conference call is scheduled for 2:00 p.m. PT to discuss the results. Viant specializes in people-based advertising software, connecting marketers to various advertising channels via its Adelphic platform, which serves Connected TV, mobile, and more. Viant's capabilities include linking 115 million U.S. households to over 1 billion connected devices, enhancing its data-driven advertising solutions.
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