Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.
Viant Technology Inc. (Class A Common Stock, symbol: DSP) is a premier advertising technology company, specializing in enabling marketers to plan, execute, and measure their digital media investments through a cutting-edge, cloud-based platform. Founded in 1999, Viant has built its business on a foundation of people-based data, eschewing traditional cookie-based tracking. This approach provides marketers with access to over 1.2 billion registered users, making it one of the largest databases of registered users in the world.
Core Business: Viant's primary offering is the Viant Advertising Cloud™, which enhances the accuracy, reach, and accountability of cross-device advertising. The platform supports programmatic purchasing across various channels including desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards. The company also owns and operates Adelphic, a leading self-service platform for cross-channel programmatic advertising, and the once-popular social network MySpace.
Recent Achievements and Partnerships: In 2016, Viant became a subsidiary of Time Inc., before being acquired by Meredith Corporation in 2018. This acquisition allowed Viant to be part of a broader cross-channel ecosystem, enhancing its reach to nearly 200 million unduplicated American consumers.
Current Projects and Financial Condition: Viant continues to innovate in the digital advertising space, focusing on enhancing its platform’s capabilities and expanding its client base. The company's financial health remains robust, supported by its strategic partnerships and a growing market for digital advertising solutions.
Significance in the Market: With a unique approach to people-based marketing and a robust technological platform, Viant plays a significant role in the advertising industry. Its ability to offer precise targeting and measurement across various digital channels makes it a valuable partner for marketers aiming to optimize their media investments.
Viant Technology Inc. (Nasdaq: DSP) reported its Q4 and full-year 2022 financial results, revealing a 34% decline in GAAP revenue to $54.5 million and a 41% drop in gross profit to $22.5 million. The company incurred a net loss of $8.0 million, compared to a profit of $7.5 million in Q4 2021. For the full year, GAAP revenue decreased by 12% to $197.2 million, with a net loss of $48.1 million.
Despite these challenges, Viant noted a 15% growth in advertiser spend across its Adelphic platform in 2022 and a 6% increase in active customers. Looking forward, the company anticipates Q1 2023 revenue between $39.0 million and $42.0 million.
Viant Technology Inc. (NASDAQ: DSP) announced that its management team will present at the JMP Securities Technology Conference on March 7, 2023, at 12:00 pm PT. The presentation will be available via live webcast on the investor relations section of Viant's website, with a replay accessible afterward.
Viant is a leader in people-based advertising software, offering a cloud-based platform for marketers. Their Adelphic service supports programmatic advertising across various channels, while their Adricity program aids clients in achieving sustainability goals. In 2022, Viant earned recognition as a leader in the DSP category.
Viant Technology Inc (NASDAQ: DSP) announced a partnership with Scope3 to enhance its sustainability efforts in advertising. This integration aims to utilize Scope3’s carbon emissions data to help minimize the environmental impact of advertising campaigns. Viant's recent initiatives include the launch of Adtricity, a carbon impact reduction program, and a commitment to achieving carbon neutrality in its energy usage by the end of 2023. As a founding member of Ad Net Zero, Viant is taking significant steps towards decarbonizing the media and advertising sector.
Viant Technology Inc. (NASDAQ: DSP) plans to release its fourth quarter and full year 2022 financial results on March 2, 2023, after U.S. markets close. A conference call and webcast will follow at 2:00 p.m. PT to discuss business and financial performance. Viant offers a cloud-based advertising platform that empowers marketers with programmatic advertising across diverse channels. The company is also committed to sustainability through its Adricity carbon reduction program. For more information, visit Viant's investor relations website.
Viant Technology Inc. (NASDAQ: DSP) has announced that its management team will present at the 25th Annual Needham Growth Conference on January 11, 2023, at 3:45 pm ET. The presentation will be available via live webcast on Viant's investor relations website. Founded in advertising technology, Viant provides a cloud-based platform for marketers to manage omnichannel ad campaigns. The company was recognized as a leader in the Demand Side Platform (DSP) category and is known for its self-service platform, Adelphic.
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