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Viant Technology Inc. - DSP STOCK NEWS

Welcome to our dedicated page for Viant Technology news (Ticker: DSP), a resource for investors and traders seeking the latest updates and insights on Viant Technology stock.

Viant Technology Inc. (Class A Common Stock, symbol: DSP) is a premier advertising technology company, specializing in enabling marketers to plan, execute, and measure their digital media investments through a cutting-edge, cloud-based platform. Founded in 1999, Viant has built its business on a foundation of people-based data, eschewing traditional cookie-based tracking. This approach provides marketers with access to over 1.2 billion registered users, making it one of the largest databases of registered users in the world.

Core Business: Viant's primary offering is the Viant Advertising Cloud™, which enhances the accuracy, reach, and accountability of cross-device advertising. The platform supports programmatic purchasing across various channels including desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards. The company also owns and operates Adelphic, a leading self-service platform for cross-channel programmatic advertising, and the once-popular social network MySpace.

Recent Achievements and Partnerships: In 2016, Viant became a subsidiary of Time Inc., before being acquired by Meredith Corporation in 2018. This acquisition allowed Viant to be part of a broader cross-channel ecosystem, enhancing its reach to nearly 200 million unduplicated American consumers.

Current Projects and Financial Condition: Viant continues to innovate in the digital advertising space, focusing on enhancing its platform’s capabilities and expanding its client base. The company's financial health remains robust, supported by its strategic partnerships and a growing market for digital advertising solutions.

Significance in the Market: With a unique approach to people-based marketing and a robust technological platform, Viant plays a significant role in the advertising industry. Its ability to offer precise targeting and measurement across various digital channels makes it a valuable partner for marketers aiming to optimize their media investments.

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Viant Technology (NASDAQ: DSP) announced a panel event titled 'Identity 2021,' focusing on household-level targeting and measurement in a cookieless advertising environment. Scheduled for June 10, 2021, at 11:00 am PT, the panel will include insights from industry experts, addressing challenges posed by the demise of third-party cookies and privacy regulations. Notable speakers include Viant's CEO Tim Vanderhook and professionals from UM Worldwide, Magnite, Acxiom, and Horizon Media. The event aims to explore new strategies for effective digital marketing.

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Viant Technology (NASDAQ: DSP) reported a strong Q1 2021 with revenues reaching $40.1 million, up 5% year-over-year. Gross profit increased 9% to $15.8 million. The company’s CTV platform saw a remarkable growth of 66%, accounting for 45% of total spend. Despite a net loss of $14.9 million ($0.27 per share), non-GAAP net income was $2.2 million ($0.01 per share). Viant raised its annual guidance, expecting revenue between $200 million to $205 million, reflecting an anticipated growth of 21% to 24%.

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Viant Technology (NASDAQ: DSP) has successfully integrated Peer39's Advanced Contextual Data Marketplace into its advertising software, Adelphic®. This collaboration enhances Adelphic's pre-bid contextual data capabilities, supporting advertisers in cookieless environments. Viant's CMO Jon Schulz emphasized that the integration allows for more effective audience targeting. Peer39's CEO Mario Diez highlighted the importance of reliable, privacy-compliant data in today's advertising landscape, ensuring advertisers can efficiently reach audiences across digital platforms.

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Viant Technology Inc. (NASDAQ: DSP) announced its management team will present at two investor conferences. The 16th Annual Needham Virtual Technology & Media Conference is scheduled for May 18, 2021, at 2:15 pm ET, followed by the Bank of America Global Technology Conference on June 9, 2021, at 2:30 pm ET. The presentations will be available via live webcast on Viant's investor relations website, with replays accessible post-event. Viant specializes in people-based advertising through its Adelphic platform, connecting 115 million U.S. households and over 1 billion devices.

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Viant Technology (NASDAQ: DSP) has successfully integrated DoubleVerify's (NYSE: DV) Inventory Quality Management (IQM) into its Adelphic® advertising software, enhancing brand safety and fraud prevention protocols. This integration aims to improve transparency in digital media quality, especially in the fast-growing Connected TV (CTV) sector, where ad spending is projected to rise significantly. Viant emphasizes its commitment to delivering quality inventory to brands while DoubleVerify assures added insights for media investments.

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Viant Technology Inc. (NASDAQ: DSP) announced it will release its first quarter 2021 financial results on May 13, 2021, after U.S. markets close. A conference call and webcast will take place at 2:00 p.m. Pacific Time (5:00 p.m. Eastern Time) to discuss the company's financial performance. Viant is recognized for its advanced people-based advertising software and has linked over 115 million U.S. households to more than 1 billion connected devices. The company's Demand Side Platform, Adelphic, facilitates programmatic advertising across diverse channels.

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Viant Technology, a leader in people-based advertising software, has appointed Karen Castillo-Paff as Vice President of Communications. In this newly created role, she will manage the company's corporate communications strategy, media relations, and financial communications. Castillo-Paff brings over 15 years of experience, including a background in journalism with accolades such as an Emmy Award. Her expertise is expected to enhance Viant's communications efforts, particularly as the company continues to reshape the digital advertising landscape.

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Viant Technology Inc. (NASDAQ: DSP) has appointed Rasika Narang as Senior Vice President of Marketing. Narang will lead the company’s brand strategy and oversee growth marketing, product marketing, and creative services teams. With over 15 years of experience at Ogilvy, she has successfully executed innovative marketing campaigns for Fortune 500 companies. Narang expressed her excitement to join Viant, highlighting the company's innovation in digital advertising. This strategic appointment aims to enhance Viant's market position in the advertising sector.

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Viant Technology Inc. (NASDAQ: DSP) has appointed Kendra Angier as Chief People Officer, an executive position aimed at enhancing the company's people strategy and operations. Angier's responsibilities will encompass talent acquisition, performance management, and workplace inclusion. CEO Tim Vanderhook highlighted her expertise in cultivating high-performance cultures within expanding organizations. Angier, who has over 15 years of HR experience, previously served as Vice President of Human Resources at Ingram Micro. This appointment signals Viant's commitment to investing in its workforce for continued growth.

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Viant Technology Inc. (NASDAQ: DSP) reported its fourth quarter and fiscal year results for 2020. The company achieved a quarterly revenue of $56.5 million, up 9% year-over-year, and a full year revenue of $165.3 million, a modest 0.2% increase. Notably, net income for Q4 reached $12.9 million, soaring 138% from the previous year. Platform spend rose 36% in Q4, with connected TV up 71%. For 2021, Viant anticipates revenue between $194 million to $200 million, indicating a growth forecast of 17% to 21%.

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FAQ

What is the current stock price of Viant Technology (DSP)?

The current stock price of Viant Technology (DSP) is $19.53 as of December 20, 2024.

What is the market cap of Viant Technology (DSP)?

The market cap of Viant Technology (DSP) is approximately 318.2M.

What does Viant Technology Inc. do?

Viant Technology Inc. provides a cloud-based platform for digital media investments, enabling programmatic ad purchases across multiple channels.

What is the Viant Advertising Cloud™?

The Viant Advertising Cloud™ is a platform that offers marketers access to over 1.2 billion registered users for cross-device advertising.

When was Viant Technology Inc. founded?

Viant Technology Inc. was founded in 1999.

Which companies are owned by Viant?

Viant owns and operates Adelphic, a self-service platform for programmatic advertising, and MySpace, a social network.

Who acquired Viant Technology Inc. in 2018?

Meredith Corporation acquired Viant Technology Inc. in 2018.

What are the primary channels supported by Viant's platform?

Viant's platform supports advertising on desktop, mobile, connected TV, linear TV, streaming audio, and digital billboards.

How does Viant's approach differ from traditional cookie-based tracking?

Viant uses people-based data instead of cookies, offering more accurate targeting and measurement.

What is Adelphic?

Adelphic is a self-service platform for cross-channel programmatic advertising, owned by Viant.

Why is Viant's database of registered users significant?

With over 1.2 billion registered users, Viant offers one of the largest databases for accurate and extensive cross-device advertising.

What was the impact of Viant's acquisition by Meredith Corporation?

The acquisition by Meredith Corporation enhanced Viant's reach, creating a cross-channel ecosystem targeting nearly 200 million American consumers.

Viant Technology Inc.

Nasdaq:DSP

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DSP Stock Data

318.23M
14.89M
7.42%
53.96%
2.93%
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