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Pioneering Pickleball Performance With Wilson

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Dow and Wilson Sporting Goods have collaborated to innovate in the fast-growing sport of pickleball. Building on their successful partnership in developing the sustainable Triniti tennis ball, the companies have now created the TRU 32 Pro pickleball. This ball, integrated with Dow elastomer technologies, offers enhanced speed and liveliness for competitive play while maintaining consistency.

The collaboration addressed the challenge of producing pickleballs that push playability limits. The result is a USA Pickleball-approved ball for outdoor competitive play, featuring a patented 32-hole pattern for consistent flight and bounce. The partnership has also led to the development of the TRU 32 Indoor ball for indoor play.

This collaboration exemplifies how partnerships can drive innovation in sporting goods, setting new standards in performance and sustainability for racket sports.

Dow e Wilson Sporting Goods hanno collaborato per innovare nel panorama in rapida crescita dello pickleball. Basandosi sul loro successo nel sviluppare la sostenibile palla da tennis Triniti, le aziende hanno ora creato la palla da pickleball TRU 32 Pro. Questa palla, integrata con le tecnologie elastomeriche di Dow, offre una maggiore velocità e vivacità per il gioco competitivo mantenendo la coerenza.

La collaborazione ha affrontato la sfida di produrre palline da pickleball che superano i limiti di giocabilità. Il risultato è una palla approvata dalla USA Pickleball per il gioco competitivo all'aperto, con un modello brevettato a 32 fori per un volo e un rimbalzo consistenti. La partnership ha anche portato allo sviluppo della palla TRU 32 Indoor per il gioco al chiuso.

Questa collaborazione esemplifica come le alleanze possano stimolare l'innovazione nei beni sportivi, stabilendo nuovi standard in termini di prestazioni e sostenibilità per gli sport con racchetta.

Dow y Wilson Sporting Goods han colaborado para innovar en el deporte en rápido crecimiento del pickleball. Basándose en su exitosa asociación para desarrollar la sostenible pelota de tenis Triniti, las empresas han creado ahora la pelota TRU 32 Pro para pickleball. Esta pelota, integrada con tecnologías de elastómeros de Dow, ofrece mayor velocidad y vitalidad para el juego competitivo mientras mantiene la consistencia.

La colaboración abordó el desafío de producir pelotas de pickleball que superen los límites de jugabilidad. El resultado es una pelota aprobada por USA Pickleball para el juego competitivo al aire libre, con un patrón patentado de 32 agujeros para un vuelo y rebote consistentes. La asociación también ha llevado al desarrollo de la pelota TRU 32 Indoor para el juego en interiores.

Esta colaboración ejemplifica cómo las asociaciones pueden impulsar la innovación en artículos deportivos, estableciendo nuevos estándares en rendimiento y sostenibilidad para los deportes de raqueta.

Dow와 Wilson Sporting Goods는 빠르게 성장하는 픽클볼 스포츠에서 혁신하기 위해 협력했습니다. 지속 가능한 트리니티 테니스 공 개발에서 성공적인 파트너십을 기반으로, 두 회사는 이제 TRU 32 Pro 픽클볼을 만들었습니다. 이 공은 Dow의 엘라스토머 기술가 통합되어 경쟁적인 게임에 필요한 속도와 생동감을 제공하면서 일관성을 유지합니다.

이 협력은 플레이 가능성의 한계를 뛰어넘는 픽클볼 생산의 도전 과제를 해결했습니다. 그 결과는 외부 경쟁 게임을 위한 미국 픽클볼 협회 승인 공으로, 일관된 비행과 바운스를 위해 특허받은 32홀 패턴이 특징입니다. 이 파트너십은 또한 실내에서 사용할 TRU 32 실내 공 개발로 이어졌습니다.

이 협업은 파트너십이 스포츠 용품 혁신을 추진할 수 있는 방법을 보여주며, 라켓 스포츠의 성능과 지속 가능성에 대한 새로운 기준을 설정합니다.

Dow et Wilson Sporting Goods ont collaboré pour innover dans le sport en pleine croissance du pickleball. S'appuyant sur leur partenariat fructueux dans le développement de la boule de tennis Triniti durable, les entreprises ont désormais créé la balle de pickleball TRU 32 Pro. Cette balle, intégrée avec les technologies élastomères de Dow, offre une vitesse et une vivacité accrues pour le jeu compétitif tout en maintenant la cohérence.

La collaboration a relevé le défi de produire des balles de pickleball qui dépassent les limites de jouabilité. Le résultat est une balle approuvée par USA Pickleball pour le jeu compétitif en extérieur, dotée d'un motif breveté de 32 trous pour un vol et un rebond constants. Ce partenariat a également conduit au développement de la balle TRU 32 Indoor pour le jeu en salle.

Cette collaboration illustre comment les partenariats peuvent stimuler l'innovation dans les articles de sport, établissant de nouvelles normes en matière de performance et de durabilité pour les sports de raquette.

Dow und Wilson Sporting Goods haben zusammengearbeitet, um im schnell wachsenden Sport Pickleball zu innovieren. Aufbauend auf ihrer erfolgreichen Partnerschaft bei der Entwicklung des nachhaltigen Triniti-Tennisballs haben die Unternehmen nun den TRU 32 Pro Pickleball geschaffen. Dieser Ball, der mit Dow-Elastomertechnologien integriert ist, bietet erhöhte Geschwindigkeit und Lebendigkeit für den Wettbewerbsspielbetrieb und sorgt dabei für Konsistenz.

Die Zusammenarbeit hat die Herausforderung angegangen, Pickleballs zu produzieren, die die Spielbarkeitspersönlichkeiten überschreiten. Das Ergebnis ist ein von USA Pickleball genehmigter Ball für den Wettkampf im Freien, der ein patentiertes 32-Loch-Muster für gleichmäßigen Flug und Sprung aufweist. Die Partnerschaft hat auch zur Entwicklung des TRU 32 Indoor Balls für den Innenbereich geführt.

Diese Zusammenarbeit zeigt, wie Partnerschaften Innovationen in Sportartikeln vorantreiben können und neue Maßstäbe für Leistung und Nachhaltigkeit im Racket-Sport setzen.

Positive
  • Collaboration with Wilson Sporting Goods to develop innovative pickleball products
  • Creation of TRU 32 Pro pickleball, approved for USA Pickleball outdoor competitive play
  • Development of TRU 32 Indoor ball for indoor play
  • Leveraging Dow's materials science expertise and R&D capabilities in sports equipment
  • Expanding presence in the fastest-growing sport in the United States
Negative
  • None.

NORTHAMPTON, MA / ACCESSWIRE / September 5, 2024 / DOW

Case Study

"Dow offers extensive material options and strong R&D capabilities, meaning we get the opportunity to try out several solutions to make our racket sports gear even better. This sort of testing flexibility allows our teams to streamline innovation - it helped us successfully cross-develop player-preferred pickleballs and tennis balls."

- Chloe Lee, Advanced Materials Engineer at Wilson Sporting Goods

Pickleball is often described as a hybrid of tennis, badminton and ping pong, and is celebrated for its enjoyable gameplay, ease of learning and accessibility. Despite being invented in the 1960s, it's now the fastest-growing sport in the United States - according to the Sports & Fitness Industry Association (SFIA), participation has grown by more than 158.6% since 2021. This unprecedented growth was onset by the COVID-19 pandemic, as the racket sport offered a safe yet social exercise, requiring only a court, paddle and ball.

Wilson Sporting Goods was ahead of the craze and began to ideate its first pickleball design in 2018. Around that same time, they had enlisted Dow's materials science expertise and R&D capabilities to help create a more sustainable tennis ball. Despite player satisfaction stalling innovation for over 50 years, Wilson saw an opportunity: traditional non-recyclable, pressurized cans helped tennis balls maintain bounce but contributed to environmental waste. Our teams worked hand-in-hand to ultimately develop the Triniti tennis ball, integrated with Dow plastomer technologies to help offer a lively bounce, consistent performance and durability without pressurized packaging.

Building on our successful tennis ball collaboration - and shared commitment to advancing performance and sustainability in sporting goods - our teams shifted gears to tackle optimizing the ball for the fastest-growing sport.

THE CHALLENGE

Producing Pickleballs that Push the Limits of Playability

By the time the Triniti ball launched, Wilson had also released its first pickleball design: the TRU 32. It was a rough-to-the-touch injection-molded pickleball, comprising of an innovative proprietary formula. With an equally distributed 32-hole pattern, it offered improved flight stability when compared to traditional 40-hole options. Now that Wilson had this initial design nailed down, they were ready to elevate it for professional-grade performance, and knew Dow could help.

Our teams embarked on a mission to optimize the TRU 32, exploring the benefits of various Dow materials to develop a design and composition that would offer superior consistency, durability and speed. Leveraging our learnings from the Triniti ball, we collaborated on a multitude of prototypes until we landed on a next-level pickleball.

THE SOLUTION

Serving Up Player-Preferred Pickleballs

Integrated with Dow elastomer technologies, the TRU 32 Pro delivers the same dependable consistency as TRU 32 but with enhanced speed and liveliness, making it ideal for advanced competitive gameplay. Its patented hole pattern creates consistent flight and bounce characteristics that complement the fast, responsive nature of its composition. Manufactured in the USA with imported components, the ball is USA Pickleball approved for outdoor competitive play and introduced new levels of pickleball performance. Building on this design, our teams also recently collaborated on a version specifically for indoor play - the TRU 32 Indoor ball.

Setting New Standards in Racket Sport Technology

The collaborations between Dow and Wilson exemplify the power of partnership in advancing innovation and sustainability. By leveraging our combined expertise and passion for advancing sport, we've tackled key issues in racket sport balls such as durability and performance, creating breakthrough products like the Triniti tennis balls and TRU 32 Pro pickleball that enhance game play for everyday players and professionals alike. Our innovative designs mark significant progress in performance and sustainability, and we anticipate many more to come. Together, we're not just meeting the standards in the world of sporting goods - we're setting them.

Learn more about Dow technologies in tennis

Learn more about Dow's collaborations in sports

View additional multimedia and more ESG storytelling from DOW on 3blmedia.com.

Contact Info:
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Website: https://www.3blmedia.com/profiles/dow
Email: info@3blmedia.com

SOURCE: DOW



View the original press release on accesswire.com

FAQ

What is the TRU 32 Pro pickleball developed by Dow and Wilson?

The TRU 32 Pro pickleball is a high-performance ball developed through collaboration between Dow and Wilson Sporting Goods. It features Dow elastomer technologies, offering enhanced speed and liveliness for competitive play while maintaining consistency. The ball has a patented 32-hole pattern for consistent flight and bounce characteristics.

How has Dow contributed to Wilson's pickleball innovation?

Dow has contributed its materials science expertise and R&D capabilities to help Wilson innovate in pickleball. They collaborated to optimize the TRU 32 pickleball design, exploring various Dow materials to develop a composition offering superior consistency, durability, and speed for professional-grade performance.

What other sports equipment has Dow collaborated with Wilson on?

Prior to their pickleball collaboration, Dow and Wilson worked together to develop the Triniti tennis ball. This ball incorporates Dow plastomer technologies to offer lively bounce, consistent performance, and durability without the need for pressurized packaging, making it more sustainable.

How has the popularity of pickleball grown recently?

According to the Sports & Fitness Industry Association (SFIA), pickleball participation has grown by more than 158.6% since 2021, making it the fastest-growing sport in the United States. This growth was accelerated by the COVID-19 pandemic, as pickleball offered a safe yet social exercise option.

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