Welcome to our dedicated page for Innovid news (Ticker: CTV), a resource for investors and traders seeking the latest updates and insights on Innovid stock.
Innovid Corp. (NYSE: CTV) is a leading software platform specializing in the creation, delivery, measurement, and optimization of TV advertisements across connected TV (CTV), mobile TV, and desktop TV environments. Innovid provides comprehensive ad serving and creative services to advertisers, publishers, and media agencies, facilitating seamless and impactful advertising experiences.
Headquartered in New York City and operating globally with offices in the U.S., Canada, EMEA, APAC, and LATAM, Innovid derives the majority of its revenue from the United States. The company’s innovative platform enables cross-platform ad serving, data-driven creative, and precise measurement, empowering clients to optimize their advertising investments across different channels, platforms, screens, and devices.
Innovid is recognized for its independent and technologically advanced platform, leading the market in converged TV innovation. Key partnerships and proprietary technology allow Innovid to reimagine TV advertising, offering always-on intelligence and a competitive edge in the rapidly evolving digital advertising landscape.
In the recent financial results for the fourth fiscal quarter and the full year ended December 31, 2023, Innovid reported exceeding its revenue and adjusted EBITDA guidance, showing sequential improvement each quarter, and generating positive free cash flow for the year. Co-Founder and CEO Zvika Netter highlighted the company’s strong business momentum and dedication to driving accelerated and profitable growth as CTV ad-supported platforms gain traction and live sports rights shift to streaming.
Looking ahead, Innovid anticipates continued revenue growth and margin expansion in 2024, supported by a robust market opportunity and a focus on operational efficiency. The company's financial guidance for Q1 and the full year of 2024 reflects this optimistic outlook.
Recent Business Highlights
- Strong sequential improvement in revenue and adjusted EBITDA for 2023.
- Generated positive free cash flow for the full year of 2023.
- Enhanced position in the market with the increasing momentum of CTV ad-supported platforms.
Innovid prepares its financial statements in accordance with U.S. GAAP and also provides non-GAAP financial measures such as adjusted EBITDA and free cash flow to offer a more comprehensive understanding of its core business operations. These measures are widely used by investors and analysts for period-to-period comparisons and industry benchmarks.
For more details and the latest updates, visit the Innovid Investor Relations website or contact the company's investor and media relations representatives.
Innovid (NYSE: CTV) has partnered with Kinetiq to enhance its InnovidXP measurement platform, integrating second-by-second linear ad-occurrence data. This integration provides comprehensive advertising insights across over 1,400 channels in more than 85 countries. InnovidXP now combines this new dataset with its existing CTV data, aiming to offer advertisers seamless cross-platform analysis. The collaboration aims to streamline advertising effectiveness and improve audience measurement across linear and CTV formats.
Innovid Corp. (NYSE:CTV) reported a 47% year-over-year revenue increase to $34.5 million for Q3 2022. CTV drove 50% of revenue, reaching a historic high. Despite this growth, the company experienced a net loss of $11.8 million and recorded an Adjusted EBITDA of $2.9 million, reflecting an 8% margin. The firm anticipates Q4 2022 revenue between $34 million and $36 million, indicating a 31% to 39% increase year-over-year. An Investor Day is scheduled for November 16, 2022, to discuss business performance and future outlook.
Innovid Corp. (NYSE: CTV) announced new features for optimizing advertising across linear, Connected TV, and digital platforms. These advancements enhance real-time adjustments to creative content while providing advertisers with deeper insights. Key capabilities include statistical significance tracking, multivariate testing, and optimizing for both short and long-term successes. This technology empowers marketers to enhance performance through data-driven decisions, ensuring efficient ad spend and improved campaign outcomes.
Innovid (NYSE: CTV) has partnered with The Trade Desk to enhance advertising capabilities for clients in the UK and Germany. This integration enables automated incremental reach analysis for connected TV (CTV) campaigns, allowing advertisers to optimize reach and deduplicate audiences. Through the InnovidXP platform, selected clients can access insights on streaming versus linear TV audiences, resulting in reaching net-new households. The partnership aims to address increasing CTV adoption and improve advertising effectiveness across fragmented markets.
Innovid Corp. (NYSE: CTV) has partnered with NCSolutions to enhance advertising effectiveness for CPG brands. This collaboration integrates NCS' Purchase Data Metrics with Innovid's dynamic creative optimization technology. Advertisers can now adjust creative delivery in real-time based on sales data, allowing for more effective campaigns. The partnership aims to improve return on ad spend and drive in-store purchases by utilizing real-time insights, transforming how CPG advertisers engage with their audiences.
Innovid Corp. (NYSE: CTV) will report its third quarter 2022 financial results on November 11, 2022, before market opening. A conference call is scheduled at 8:30 a.m. ET to discuss the results and business outlook. Additionally, the company will host an Investor Day on November 16, 2022, at the New York Stock Exchange from 2:00 p.m. to 5:00 p.m. ET. Key management will present, and attendance is by invitation only. Innovid, a leader in CTV advertising, focuses on personalized streaming and measurement for major brands.
Innovid (NYSE: CTV) has partnered with Fox Corporation (NASDAQ: FOXA) to enhance cross-platform measurement of linear and streaming content. Through InnovidXP, Fox aims to unify ad delivery insights across its extensive portfolio, including Tubi, its AVOD service. The partnership builds on a previous collaboration, leveraging data to deliver improved campaign performance metrics. Notably, analysis shows that 80% of Tubi households are unreachable via linear TV, highlighting a significant opportunity for advertisers to expand their audience reach.
Innovid (NYSE: CTV) has released its first Consumer Packaged Goods (CPG) report, highlighting the significant role of connected television (CTV) in video advertising. CTV now accounts for 52% of video ad impressions among CPG advertisers, surpassing mobile and desktop formats. The report indicates that the pet supply sector leads with a 70% CTV impression share. It also notes the effectiveness of advanced creative formats, achieving a 98.6% video completion rate. With only 12% of Innovid's CTV households reached, there's substantial room for growth in CTV advertising.
Innovid Corp. (NYSE: CTV) has announced its participation in Evercore's 2nd Annual Technology Conference on September 7, 2022. The independent advertising platform will host a fireside chat at 8:45 am ET at The Westin New York at Times Square, and investors can access a live webcast of the event here. Innovid specializes in ad delivery and measurement for linear and digital TV.
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