Comcast Corp - CMCSA STOCK NEWS

Rockit Global, a New Zealand apple company, has launched a global marketing campaign in collaboration with Universal Products & Experiences for DreamWorks Animation's Kung Fu Panda Franchise. The campaign, which has already begun in several Asian markets, is set to launch in the Middle East as Rockit aims to expand its consumer brand.

The partnership includes in-store activations, special packaging, digital and social activity, events, promotions, and merchandise. Rockit plans to export around 200 million apples this year, nearly doubling last year's volume. Consumer awareness for Rockit is growing, with 88% of premium consumers surveyed stating they love the brand. The company is set to provide 12 months' supply from New Zealand in 2024, ensuring consistent quality worldwide.

Comcast (CMCSA) has launched its first Flagship Lift Zone in partnership with Inspiredu in Atlanta, Georgia. This initiative expands on Comcast's Lift Zone program, which provides free WiFi in over 1,250 community centers nationwide. The company is investing more than $500,000 in Inspiredu for a technology makeover and to enhance digital skills training capabilities.

The Flagship Lift Zone will enable Inspiredu to offer virtual digital skills training across Georgia. Comcast's investment includes upgrades such as digital cameras, whiteboards, large screens for hybrid instruction, and enhanced audio-visual equipment. It will also allow Inspiredu to double its number of instructors from four to eight, expanding course offerings in areas like cybersecurity, financial literacy, and coding.

This initiative is part of Comcast's Project UP, a $1 billion commitment to advance digital equity. Over the past three years, Comcast has contributed $47.9 million in cash and in-kind donations to over 70 Georgia-based nonprofits supporting digital equity efforts.

Comcast NBCUniversal has announced a $500,000 donation in cash and in-kind contributions to support Florida's recovery efforts following the devastation caused by Hurricanes Milton and Helene. The donation includes $250,000 in cash, with $100,000 going to the Florida Disaster Fund and $150,000 distributed among 11 community-based organizations. Additionally, $250,000 worth of airtime will be provided for public service announcements.

Comcast's total contributions to the impacted regions in the southeast U.S. now amount to $1.5 million, with $700,000 specifically allocated to Florida. The company has also been working to restore connectivity, with services restored to 90% of customers impacted by Hurricane Milton. Comcast has opened over 362,000 public Xfinity WiFi Hotspots in Florida for free use by everyone.

Comcast NBCUniversal is celebrating Hispanic Heritage Month 2024 with a company-wide campaign called 'Celebrating All That We Are (Celebrando Todo Lo Que Somos)'. The initiative highlights the diversity and influence of Hispanic and Latino communities on American culture and entertainment.

Key features include:

• NBCUniversal and Telemundo's multiplatform, bilingual initiative across their entire portfolio
• Xfinity's curated collection of bilingual and bicultural content on X1, Stream, Flex, and Xumo Stream Box
• Guest editor recommendations from celebrities like Eva Longoria, John Leguizamo, and Laurie Hernandez
• Exclusive interviews and new content debuts
• Xfinity Rewards program offering special perks and experiences
• Social media campaign recognizing monumental Latinos
• Digital equity initiatives through Project UP, partnering with organizations like UnidosUS and Hispanic Federation
• Employee-led events exploring Latino cultures

Comcast has opened over 261,000 free Xfinity WiFi Hotspots across Florida in preparation for Hurricane Milton. This initiative aims to help residents and emergency personnel stay connected during the storm. The hotspots are available for anyone to use, including non-Xfinity customers.

Jeff Buzzelli, Senior VP for Comcast's Florida Region, emphasized the importance of internet access during emergencies. Comcast is also positioning crews and equipment to respond quickly to potential network damage. Users can find hotspot locations at Xfinity.com/wifi and connect by selecting the 'xfinitywifi' network. Xfinity customers can sign in with their credentials, while non-customers can access free two-hour sessions.

NBCUniversal Local's My New Favorite podcast franchise has expanded to include My New Favorite Paralympian, debuting new episodes on August 14 and 21, 2024, ahead of the Paris 2024 Paralympic Games. Led by Olympic medalist Natalie Coughlin and NBC Sports Bay Area reporter Zena Keita, the series profiles inspiring American Paralympians who have overcome adversity.

The episodes feature Paralympic sprinter Nick Mayhugh and wheelchair rugby athlete Sarah Adam. The franchise, which has earned several awards, is available on major podcast platforms and NBC-owned stations' platforms. Nissan supports NBCUniversal Local's coverage of Paris 2024, including this Paralympic series.

Comcast Business has released its 2024 Cybersecurity Threat Report, analyzing 29 billion attempted cybersecurity attacks against its customers in 2023. The report highlights significant changes in the cybersecurity landscape, driven by sophisticated threat actors, an expanding attack surface, and the transformative power of AI.

Key findings include:

• AI is amplifying cyber risks but also offering powerful defensive tools
• Phishing attacks are on the rise, with over 2.6 billion interactions detected
• Advanced lateral movement techniques are being employed by bad actors
• Attackers are increasingly using encrypted channels and proxies to hide their activities
• DDoS attacks and ransomware pose significant risks, with over one billion attempts to destroy data blocked

The report emphasizes the need for a multi-layered approach to cybersecurity to bolster defenses against evolving global threats.

Comcast NBCUniversal has been recognized as a Best Place to Work for Disability Inclusion for the tenth consecutive year, achieving a perfect score of 100 on the annual Disability Equality Index. This recognition highlights Comcast's ongoing commitment to disability inclusion and equality in the workplace.

The index, a joint initiative of the American Association of People with Disabilities and Disability:IN, is considered the world's most comprehensive benchmarking tool for measuring disability inclusion in the workplace. Comcast's achievement reflects its efforts in creating an inclusive culture, including initiatives such as the MyAbilities Network Employee Resource Group and the Accessibility Center of Excellence for Xfinity customers.

Comcast has also focused on making its products and services accessible to a wide audience. Notable examples include the launch of the Xfinity Large Button Voice Remote in 2022 and the introduction of American Sign Language (ASL) using live Video Remote Interpreting (VRI) service in 2023, improving the in-store experience for deaf customers.

Comcast NBCUniversal has donated $1 million to support Hurricane Helene relief efforts in the Southeast U.S. The donation includes $500,000 in cash and $500,000 in advertising time for public service announcements across five states. Comcast is also providing $200,000 to the Comcast NBCUniversal Employee Disaster Assistance Fund.

The company is working to repair network damage and has opened over 360,000 Xfinity WiFi Hotspots for free public use in affected areas. Comcast employees and contractors are working nonstop to aid recovery efforts, coordinating with local power companies to restore services.

Comcast has provided tips for customers to stay connected and updated on service interruptions, including text alerts and mobile apps. The company also emphasizes the importance of preventing further damage to communication lines during recovery efforts.