Choice Privileges Introduces "Spring Savings" Promotion

Rhea-AI Summary

Choice Hotels International (NYSE: CHH) announces a Spring Savings promotion from May 3 to May 23, offering up to 20% off for members booking stays at participating properties. Discounts are 20% for Sunday-Wednesday arrivals and 15% for Thursday-Saturday. The loyalty program, Choice Privileges, is recognized as a top hotel loyalty program and allows free membership with benefits including bonus points and airline miles. Changes to the program make it easier to earn elite status, enhancing customer engagement as travel resumes.

Positive

• Spring Savings promotion offers 20% and 15% discounts, increasing customer engagement.
• Free membership to Choice Privileges enhances customer loyalty and incentivizes bookings.
• Reduction in elite status requirements improves member benefits and engagement.

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• None.

ROCKVILLE, Md., May 5, 2021 /PRNewswire/ -- Choice Privileges, the award-winning loyalty program from Choice Hotels International, Inc. (NYSE: CHH), is helping travelers take advantage of the warmer weather across the United States with their Spring Savings promotion. Beginning May 3 through May 23, Choice Privileges members who book and stay at participating Choice Hotels properties will save 20% when arriving Sunday to Wednesday, or 15% when arriving Thursday to Saturday.

"We know travelers are looking to hit the road again, especially as the weather warms up around the country, so we're offering a little something extra to make those weekday or weekend trips even more rewarding," said Jamie Russo, vice president, loyalty programs and customer engagement, Choice Hotels. "Extra perks like the Spring Savings promotion and Your Extras benefits are what the Choice Privileges loyalty program is known for — and anyone can become a member for free, so they can be well on their way to saving on stays and earning rewards."

To participate in the Spring Savings promotion, guests can book on the Choice Hotels website at www.choicehotels.com/choice-privileges/promo/hotels-savings-for-spring, the Choice Hotels mobile app or by calling 800.4CHOICE.

Choice Privileges, named a top hotel loyalty program by both USA Today's 10 Best Readers' Choice Awards and U.S. News & World Report, is making it easier than ever for loyalty members to achieve elite status this year after announcing a continuation of the new requirements to earn benefits faster. Updates include reducing the number of nights required to earn elite status and initiating extensions for current elite members.

Membership is free, offering fast rewards, including bonus points, airline miles, or credits for premium coffee and shared rides through the exclusive, personalized, Your Extras benefit. Guest can earn points for future stays at Choice-branded hotels, all-inclusive AMResorts^® properties and now at Penn National Gaming casino resorts. For more information or to enroll in Choice Privileges, visit www.choicehotels.com/choice-privileges.

All Choice-branded hotels are participating in Commitment to Clean, an initiative that builds upon the strong foundation of franchisees' long-standing dedication to cleanliness with enhanced training and best practices for deep cleaning, disinfecting and social distancing.

About Choice Hotels^®
Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. With more than 7,100 hotels, representing nearly 600,000 rooms, in over 40 countries and territories as of December 31, 2020, the Choice^® family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended-stay and economy segments. The award-winning Choice Privileges^® loyalty program offers members benefits ranging from everyday rewards to exceptional experiences. For more information, visit www.choicehotels.com.

© 2021 Choice Hotels International, Inc. All rights reserved.

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SOURCE Choice Hotels International, Inc.

FAQ

What is the Spring Savings promotion by Choice Hotels (CHH)?

The Spring Savings promotion offers Choice Privileges members up to 20% off stays at participating hotels from May 3 to May 23.

How can I participate in the Spring Savings promotion for CHH?

Guests can book through the Choice Hotels website, mobile app, or by calling 800.4CHOICE.

What are the benefits of the Choice Privileges loyalty program?

Benefits include free membership, bonus points, airline miles, and exclusive discounts.

When does the Spring Savings promotion end for Choice Hotels?

The promotion ends on May 23.

What changes were made to the Choice Privileges program?

Changes include reducing the number of nights required to earn elite status and extending benefits for current elite members.