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Alfi has partnered with Grove to launch a digital out-of-home (DOOH) advertising campaign across 12 major markets, utilizing Alfi's platform to increase the efficiency and targeting capability of ads for Grove’s CBD products.
This collaboration aims to enhance brand awareness and is anticipated to develop into a multi-million-dollar opportunity. The partnership highlights the increasing relevance of programmatic DOOH advertising, which is projected to grow significantly in the coming years.
Alfi, Inc. announced the national rollout of its AI-enabled tablets to rideshare drivers, expanding operations to 14 major U.S. markets. Over 30,000 drivers have subscribed for installation, which can be set up in under five minutes. The tablets enhance the passenger experience and provide drivers with a commission based on ad performance. Alfi anticipates exceeding $100 million in advertising inventory by the end of 2021, aiming for 150,000 tablets deployed by the end of 2022. The initiative aims to create additional revenue streams for drivers and improve advertising targeting.
Alfi's Latest Study Highlights Growth in Digital Out of Home Advertising
According to a new study by Alfi (NASDAQ:ALF), 65% of advertising executives predict the digital out of home (DOOH) advertising market will be valued between US$50 billion and US$55 billion by 2026. Moreover, 74% of executives see growth opportunities in expanding ad ecosystems, particularly in smart cities. Increased digitalization during the COVID-19 crisis has driven demand for interactive and targeted advertising, allowing brands to engage audiences more effectively.
Alfi (Nasdaq:ALF) released a study indicating strong growth in programmatic advertising, with 49% of senior advertising executives expecting significant spending increases over the next three years. Additional findings show that 94% value automation as a major benefit, while 72% highlight real-time measurement. The study, commissioned by Alfi and conducted by PureProfile, involved 100 digital advertising professionals across various markets, underscoring a shift towards more sophisticated and accountable ad technologies.
Alfi, Inc. (NASDAQ:ALF) announced a significant expansion of its AI-powered digital advertising platform, launching installations of Alfi tablets in Uber and Lyft vehicles across Orlando and Tampa, following a successful rollout in Miami. The company is set to enhance rideshare drivers' revenue and improve passenger experiences with interactive advertisements. Alfi is purchasing an additional 10,000 digital screens to support this expansion, aiming for deployment in 10 major cities. This strategic move enhances Alfi's position in the digital out-of-home advertising space while ensuring compliance with privacy regulations.
Alfi, Inc. (Nasdaq:ALF) highlights a global research report indicating a robust growth trajectory for the Digital Out of Home (DOOH) advertising market. This sector is anticipated to reach between $50 billion and $55 billion by 2026, with 95% of advertising executives predicting further expansion. The rise is attributed to increased consumer foot traffic post-pandemic and greater investments in digital advertising technology. Additionally, 66% of survey respondents cite a general increase in digital ad spending as a key driver for this growth.
Alfi Inc. (NASDAQ:ALF) has announced a $2 million share repurchase program to enhance stockholder value. CEO Paul Pereira emphasized the company's strong balance sheet, attributed to warrant exercises from its IPO, and stated that this buyback reflects confidence in future growth opportunities. The repurchase can occur through various means, depending on market conditions. Alfi focuses on AI solutions for ethical digital advertising, aiming for transparency and accountability while prioritizing user privacy.
Alfi, an AI-driven digital advertising platform, announced the appointment of Christopher Whalen as Vice President of National Sales on June 23, 2021. Whalen will spearhead advertising sales growth strategies as the company expands rapidly. His extensive experience in the DOOH sector includes roles at Starlite Media and JCDecaux. Alfi's technology leverages AI and computer vision to deliver targeted advertisements while ensuring user privacy. The company has existing pilot programs with partners in Brazil and the U.S., positioning itself for significant growth.
Alfi, Inc. (NASDAQ:ALF) has commenced the rollout of digital screens in Uber and Lyft vehicles in Miami, marking the start of a larger initiative across ten major cities. Over 20,000 drivers are awaiting installation, with more than 600 local businesses committed to the program. The initiative aims to provide drivers with an additional revenue stream while enhancing driver-passenger interactions through targeted advertising.
Alfi’s platform ensures compliance with privacy regulations, promoting transparency and accountability in out-of-home advertising.
Alfi, Inc. (NASDAQ:ALF) has secured a contract with All-Niter for the fulfillment of 10,000 digital tablets aimed at Uber and Lyft drivers. This partnership integrates Alfi's supply chain with All-Niter, facilitating rapid scalability. Miguel Radillo, VP of All-Niter, highlights the technology's potential, while Project Manager Florentino Diaz emphasizes a nationwide rollout and increased income opportunities for rideshare drivers. Alfi's computer vision technology allows targeted advertising in real-time, setting a new standard in digital out-of-home advertising.
