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Asahi Kasei establishes the “AKM Co-creation & Technology Center,” a development base to consolidate the organization's functions, in Shin-Yokohama, Japan

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Asahi Kasei Microdevices (AKM), a subsidiary of Asahi Kasei, has opened the AKM Co-creation & Technology Center in Yokohama City, Japan, in June 2024. This new development base consolidates AKM's product design, R&D for semiconductors and sensors, and partner relations functions. The center features a unique visitor center, a Proof of Concept demonstration area, and an immersive audio room showcasing AKM's VELVET SOUND audio solutions. It also includes a demonstration vehicle area for automotive solutions.

The center aims to accelerate solution development, provide new value to customers, and strengthen collaboration with external partners. AKM expects this consolidation to help quickly identify end-user market issues and create innovative solutions across diverse businesses and technologies.

Asahi Kasei Microdevices (AKM), una filiale di Asahi Kasei, ha aperto il Centro di Co-creazione e Tecnologia AKM a Yokohama, Giappone, nel giugno 2024. Questa nuova base di sviluppo consolida le funzioni di design del prodotto, ricerca e sviluppo per semiconduttori e sensori, e relazioni con i partner di AKM. Il centro presenta un innovativo centro visitatori, un'area per dimostrazioni di Proof of Concept e una sala audio immersiva che mette in mostra le soluzioni audio VELVET SOUND di AKM. Include inoltre un'area per veicoli dimostrativi per soluzioni automobilistiche.

Il centro ha l'obiettivo di accelerare lo sviluppo delle soluzioni, fornire nuovo valore ai clienti e rafforzare la collaborazione con partner esterni. AKM si aspetta che questa consolidazione aiuti a identificare rapidamente le problematiche del mercato degli utenti finali e a creare soluzioni innovative in diversi settori e tecnologie.

Asahi Kasei Microdevices (AKM), una subsidiaria de Asahi Kasei, ha inaugurado el Centro de Co-creación y Tecnología AKM en Yokohama, Japón, en junio de 2024. Esta nueva base de desarrollo consolida las funciones de diseño de productos, investigación y desarrollo para semiconductores y sensores, y relaciones con socios de AKM. El centro cuenta con un innovador centro para visitantes, un área de demostración de Prueba de Concepto y una sala de audio inmersiva que muestra las soluciones de audio VELVET SOUND de AKM. También incluye un área de vehículos de demostración para soluciones automotrices.

El centro tiene como objetivo acelerar el desarrollo de soluciones, proporcionar nuevo valor a los clientes y fortalecer la colaboración con socios externos. AKM espera que esta consolidación ayude a identificar rápidamente los problemas del mercado de los usuarios finales y a crear soluciones innovadoras en diversos negocios y tecnologías.

아사히 가세이 마이크로디바이스(이하 AKM)는 아사히 가세이의 자회사로서 2024년 6월 일본 요코하마시에 AKM 공동 창작 및 기술 센터를 개소했습니다. 이 새로운 개발 기반은 AKM의 제품 설계, 반도체 및 센서의 연구 개발, 파트너 관계 기능을 통합합니다. 센터에는 독특한 방문자 센터, 개념 증명(Proof of Concept) 시연 공간, AKM의 VELVET SOUND 오디오 솔루션을 선보이는 몰입형 오디오룸이 특징으로 있습니다. 또한 자동차 솔루션을 위한 시연 차량 공간도 포함되어 있습니다.

이 센터의 목표는 솔루션 개발을 가속화하고 고객에게 새로운 가치를 제공하며 외부 파트너와의 협력을 강화하는 것입니다. AKM은 이러한 통합이 최종 사용자 시장 문제를 신속하게 파악하고 다양한 비즈니스 및 기술 분야에서 혁신적인 솔루션을 창출하는 데 도움이 될 것이라고 기대하고 있습니다.

Asahi Kasei Microdevices (AKM), une filiale d'Asahi Kasei, a ouvert le Centre de Co-création et de Technologie AKM à Yokohama, Japon, en juin 2024. Cette nouvelle base de développement regroupe les fonctions de conception de produits, de recherche et développement pour les semi-conducteurs et les capteurs, ainsi que les relations avec les partenaires d'AKM. Le centre comprend un espace visiteur unique, une zone de démonstration de preuve de concept et une salle audio immersive mettant en avant les solutions audio VELVET SOUND d'AKM. Il inclut également une zone de véhicules démonstratifs pour les solutions automobiles.

Le centre vise à accélérer le développement de solutions, à apporter de nouvelles valeurs aux clients et à renforcer la collaboration avec des partenaires externes. AKM s'attend à ce que cette consolidation aide à identifier rapidement les problèmes du marché pour les utilisateurs finaux et à créer des solutions innovantes dans divers secteurs et technologies.

Asahi Kasei Microdevices (AKM), eine Tochtergesellschaft von Asahi Kasei, hat im Juni 2024 das AKM Kooperations- und Technologiezentrum in Yokohama, Japan, eröffnet. Diese neue Entwicklungsbasis bündelt die Produktdesign-, F&E-Funktionen für Halbleiter und Sensoren sowie die Partnerbeziehungen von AKM. Das Zentrum verfügt über ein einzigartiges Besucherzentrum, einen Bereich für Proof of Concept-Demonstrationen und einen immersiven Audio-Raum, der die VELVET SOUND Audio-Lösungen von AKM präsentiert. Außerdem gibt es einen Bereich für Demonstrationsfahrzeuge für Automobillösungen.

Das Ziel des Zentrums ist es, die Entwicklung von Lösungen zu beschleunigen, den Kunden neuen Wert zu bieten und die Zusammenarbeit mit externen Partnern zu stärken. AKM erwartet, dass diese Konsolidierung dazu beiträgt, schnell die Probleme des Endverbrauchermarktes zu identifizieren und innovative Lösungen in verschiedenen Geschäftsfeldern und Technologien zu schaffen.

Positive
  • Consolidation of primary functions expected to accelerate solution development
  • New center features unique visitor and demonstration areas to showcase technologies
  • Strengthened collaboration with external partners for market-driven innovation
  • Immersive audio room for product development and customer evaluations
  • Demonstration vehicle area for automotive solutions testing and presentation
Negative
  • None.

TOKYO & NEW YORK & DÜSSELDORF, Germany--(BUSINESS WIRE)-- Asahi Kasei Microdevices Corporation (AKM), a subsidiary of Japanese technology company Asahi Kasei, opened the “AKM Co-creation & Technology Center,” a new technology development base, in Yokohama City, Kanagawa Prefecture, Japan in June 2024. The center consolidates the primary functions of AKM’s product design, R&D for semiconductors and sensors, and partner relations.

Entrance to the AKM Co-Creation & Technology Center (Photo: Business Wire)

Entrance to the AKM Co-Creation & Technology Center (Photo: Business Wire)

Asahi Kasei has positioned its digital solutions as a key growth area in the Material sector by leveraging its strengths in electronics components and materials, with AKM providing solutions for current sensing, audio, and camera controls for mobile devices. Hideyuki Shinomiya, President of AKM said, “AKM is committed to pushing the boundaries of human experience through pioneering ideas that integrate technology and drive innovation. The newly established center embodies our commitment to meeting customer needs, developing solutions, and delivering impactful outcomes through focused efforts."

The AKM Co-creation & Technology Center will integrate the company’s development functions previously conducted at its Tokyo and Kanagawa locations. AKM expects this consolidation to accelerate solution development, provide new value to customers across diverse businesses and technologies, and strengthen collaboration with external partners to quickly identify end-user market issues and create solutions for them.

Features of the AKM Co-creation & Technology Center
AKM’s Co-creation & Technology Center will feature a unique visitor center outfitted with a collaboration space to welcome and connect with customers and external partners. The Center also has a Proof of Concept (PoC) demonstration area to showcase AKM’s latest technology advancements. The space is designed to provide an immersive experience, showcasing how AKM technologies seamlessly integrate into users' lives. Resembling typical living spaces like a living room and bedroom, it allows visitors to see firsthand AKM’s solutions in action, an opportunity previously available only at trade shows or other specific events.

There is also a unique, immersive audio room at the Center designed for visitors to experience AKM’s “as if you were there” sound that serves as the philosophy behind the company’s “VELVET SOUND” audio solutions brand. In the room, visitors will be able to listen firsthand to AKM’s latest D/A converters (DACs) while also utilizing users’ experience and customer evaluations to improve their audio product lines. The room will also serve as a collaboration space with audio equipment manufacturers and business partners to develop sound solutions.

Visitors can experience AKM’s technologies via demo cars equipped with automotive solutions in the demonstration vehicle area, which include “VELVET SOUND for Cars,” Active Road Noise Cancellation (ARNC) for quiet driving at high speeds, hands-free communication systems, and In-Car Communication (ICC) for easy communication in large vehicles. The demo vehicles will also be equipped with Engine Sound Creator, which simulates the sound of an engine in EVs that do not have one to create a familiar experience for users.

To learn more about the AKM Co-creation & Technology Center visit https://www.akm.com/us/en/about-us/act-center

About Asahi Kasei
The Asahi Kasei Group contributes to life and living for people around the world. Since its foundation in 1922 with ammonia and cellulose fiber business, Asahi Kasei has consistently grown through the proactive transformation of its business portfolio to meet the evolving needs of every age. With more than 49,000 employees worldwide, the company contributes to sustainable society by providing solutions to the world’s challenges through its three business sectors of Material, Homes, and Health Care. For more information, visit www.asahi-kasei.com.

Asahi Kasei is also dedicated to sustainability initiatives and is contributing to reaching a carbon neutral society by 2050. To learn more, visit https://www.asahi-kasei.com/sustainability/.

North America:

Asahi Kasei America Inc.

Christian OKeefe

christian.okeefe@ak-america.com

Europe:

Asahi Kasei Europe GmbH

Sebastian Schmidt

sebastian.schmidt@asahi-kasei.eu

Source: Asahi Kasei

FAQ

When did Asahi Kasei Microdevices (AHKSY) open its new technology center?

Asahi Kasei Microdevices (AKM) opened the AKM Co-creation & Technology Center in June 2024 in Yokohama City, Japan.

What are the main features of AKM's new Co-creation & Technology Center?

The center features a unique visitor center, a Proof of Concept demonstration area, an immersive audio room for VELVET SOUND solutions, and a demonstration vehicle area for automotive technologies.

How does the new center benefit Asahi Kasei Microdevices (AHKSY)?

The center consolidates AKM's development functions, accelerating solution development, providing new value to customers, and strengthening collaboration with external partners to address market needs quickly.

What technologies can visitors experience at AKM's new center?

Visitors can experience AKM's audio solutions, including VELVET SOUND, and automotive technologies such as Active Road Noise Cancellation, hands-free communication systems, and Engine Sound Creator for EVs.

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