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Affirm Holdings, Inc. Stock Price, News & Analysis

AFRM Nasdaq

Welcome to our dedicated page for Affirm Holdings news (Ticker: AFRM), a resource for investors and traders seeking the latest updates and insights on Affirm Holdings stock.

Affirm Holdings, Inc. (NASDAQ: AFRM) is a Nevada-incorporated consumer lending and payment network company that focuses on pay-over-time options at checkout. This news page aggregates company announcements, partner releases, and regulatory communications so readers can follow how Affirm’s business and financial services evolve over time.

Recent news highlights Affirm’s focus on real-time underwriting and responsible credit decisions. The company has announced updates to its underwriting models that incorporate richer real-time signals, such as account balances and cash flow trends for consumers who link a bank account or maintain an Affirm Money Account. These updates are described as giving Affirm a more current view of a consumer’s finances at checkout and supporting more informed credit decisions.

Affirm also regularly issues news about partnerships and integrations. Releases have detailed expanded relationships with merchants such as Wayfair and Pacsun, where eligible shoppers can select Affirm at checkout for biweekly or monthly installment payments with no late or hidden fees. Other announcements describe integrations with payment and software platforms, including an expanded partnership with Worldpay for Platforms and the use of "Pay Later with Affirm" within Clio’s legal technology platform.

Investors can find coverage of earnings-related events and capital arrangements in this news feed as well. Affirm reports its quarterly financial results and hosts conference calls and webcasts, and it has announced an expanded long-term capital partnership with New York Life to purchase Affirm’s installment loans on a forward-flow basis. The company also shares information about investor conferences and shareholder-focused events, such as fireside chats with its leadership team.

By reviewing this page, readers can track Affirm’s latest product updates, underwriting developments, merchant and platform partnerships, capital relationships, and investor communications in one place.

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A new survey commissioned by Affirm reveals a significant shift in consumer payment preferences, with 45% of U.S. consumers favoring pay-over-time options over traditional credit cards. The study found that 79% of users chose payment plans of six months or more, even when they could afford upfront payments. Amid economic uncertainty acknowledged by 86% of consumers, 77% report that current conditions have influenced their money management. Key findings show that 41% of consumers prioritize fixed, predictable payments, while 52% avoid certain payment methods due to concerns about hidden fees. The survey also revealed that 91% of consumers value transparency in financial terms, and 64% consider interest-free offers as valuable as or more valuable than traditional discounts.
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Cali Pass, California's premier multi-resort ski pass provider, has announced a new partnership with Affirm (NASDAQ: AFRM) to offer flexible payment options for the 2025-2026 season. Through this collaboration, customers can now split their purchases of season passes and lift tickets into interest-free biweekly payments or longer-term monthly payments. The service is available both online and in-store via QR code, subject to eligibility checks. The partnership gives skiers and riders access to 20 unique winter destinations with transparent payment plans featuring no late or hidden fees. Affirm, which partners with over 358,000 retail partners including major brands like Amazon, American Airlines, and Priceline, aims to make ski season planning more accessible and budget-friendly for customers.
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Affirm (AFRM) and Costco (COST) have announced a multi-year partnership that introduces Affirm's buy-now-pay-later service on Costco.com for U.S. customers. The partnership enables Costco members to split payments for purchases between $500 to $17,500 into monthly installments, with transparent pricing and APR discounts. This new payment option comes after Costco reported approximately $250 billion in consumer spending across its warehouses and online platforms in fiscal year 2024. The service features no late or hidden fees, requires a quick eligibility check, and is particularly aimed at larger purchases such as outdoor furniture, appliances, and seasonal items.

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Affirm (NASDAQ: AFRM) has announced a strategic partnership with Mattress Firm, the largest mattress specialty retailer in the United States. The collaboration enables customers to use Affirm's flexible payment solutions both online at MattressFirm.com and across 2,200+ Mattress Firm stores nationwide.

The integration comes ahead of Mattress Firm's Memorial Day sale. Customers can access biweekly and monthly payment plans with 0% APR options and no late or hidden fees. The application process is streamlined: in-store customers receive a smartphone link from associates, while online shoppers can select Affirm at checkout, followed by a quick eligibility check.

This partnership expands Affirm's merchant network while providing Mattress Firm customers with transparent financing options for their sleep-related purchases.

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World Market has partnered with Affirm (AFRM) to offer flexible payment options across its nearly 250 retail locations and online platform. The partnership enables customers to access biweekly or monthly payment plans with rates starting at 0% APR and terms up to 36 months, without any late or hidden fees.

Customers can utilize Affirm's services by scanning QR codes in-store or selecting Affirm at online checkout. After a quick eligibility check, approved customers receive personalized payment plans. World Market joins Affirm's extensive network of over 358,000 retail partners, including major brands like Amazon, Williams Sonoma, Pottery Barn, and West Elm.

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Affirm Holdings has announced its fiscal 2025 third quarter financial results for the period ending March 31, 2025. The company has not disclosed specific financial metrics in the press release, only stating that detailed results and a shareholder letter have been filed with the SEC and can be accessed through their investor relations website. Affirm will host a conference call and webcast at 5:00pm ET to discuss the results, featuring CEO Max Levchin, COO Michael Linford, and CFO Rob O'Hare.
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Affirm (AFRM) has announced a strategic long-term global partnership with UATP, a global payment network owned by airlines. The collaboration integrates Affirm's pay-over-time options into UATP's network of airlines, rail carriers, and travel agencies across the US, UK, and Canada. Affirm reported 40% year-over-year growth in travel and ticketing as of December 2024.

Through this partnership, customers will have access to interest-free installments and flexible payment plans up to 36 months with rates starting at 0% APR, without late or hidden fees. The integration aims to tap into the $11 trillion global travel market. Merchants using Affirm have reported 70% higher average order values and 28% fewer abandoned carts, with over 90% of transactions coming from repeat users.

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Affirm has launched AdaptAI, an AI-powered promotions platform that delivers personalized financial benefits to customers at checkout. The platform enables merchants to offer tailored promotions including exclusive APR rates, special repayment terms, and instant cash savings.

Unlike traditional credit card rewards, AdaptAI dynamically matches benefits to consumers in real-time. For example, on a $500 purchase, first-time shoppers might receive a 0% APR over 12 months, saving approximately $120 in interest compared to typical credit cards. Loyal customers could access 24-month payment plans at 10% APR during special events like Memorial Day sales.

The technology has already proven successful through Affirm's consumer products, driving nearly 10% improvement in conversion rates. This AI-driven approach helps merchants boost customer satisfaction and loyalty while providing consumers with immediate, transparent value at purchase time.

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Affirm, the payment network focused on consumer empowerment and merchant growth, has announced its participation in three major upcoming investor conferences in 2025.

Key conference appearances include:

  • J.P. Morgan Global Technology Conference (May 13) - COO Michael Linford will join a fireside chat at 4:30pm ET in Boston
  • William Blair Growth Stock Conference (June 5) - COO Michael Linford will present at 11:20am CT in Chicago
  • Nasdaq London Investor Conference (June 11) - CFO Rob O'Hare and Head of IR Zane Keller will attend in London

The first two events will feature live webcasts available on Affirm's investor relations website, with replay options available for a limited time after each conference.

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Affirm Holdings (NASDAQ: AFRM) and WooCommerce have expanded their partnership to the United Kingdom, enabling UK merchants to offer Affirm's flexible payment solutions at checkout. This expansion follows Affirm's UK launch in November 2024 and their December 2024 North American partnership extension.

The integration allows over 170,000 UK WooCommerce merchants to provide customers with customizable payment plans without hidden or late fees. Independent retailer Bedworld is among the first UK businesses implementing Affirm's pay-over-time solutions through the WooCommerce platform.

This partnership expansion represents a continuation of the collaboration between Affirm and WooCommerce that began in 2015, focusing on providing flexible payment options to help small and midsized businesses grow and enhance customer experience.

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FAQ

What is the current stock price of Affirm Holdings (AFRM)?

The current stock price of Affirm Holdings (AFRM) is $57.08 as of February 6, 2026.

What is the market cap of Affirm Holdings (AFRM)?

The market cap of Affirm Holdings (AFRM) is approximately 19.6B.
Affirm Holdings, Inc.

Nasdaq:AFRM

AFRM Rankings

AFRM Stock Data

19.61B
276.40M
4.6%
82.15%
5.32%
Software - Infrastructure
Personal Credit Institutions
Link
United States
SAN FRANCISCO

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