The Aflac Duck offers Nick Saban and Deion "Coach Prime" Sanders NIL deals, but not how you'd expect
Aflac, the leading U.S. supplemental health insurance provider, has launched its 2024-2025 college football ad campaign featuring Nick Saban, Deion 'Coach Prime' Sanders, and the Aflac Duck. The campaign, now in its fourth season, aims to raise awareness about how Aflac helps cover expenses that health insurance doesn't.
Two new commercials, 'Name, Injury, Likeness' and 'Gone Fishing,' will debut on August 31. The campaign includes a unique partnership with the University of Colorado, where Coach Prime and his staff will wear custom Aflac-branded headsets during games. Aflac is also sponsoring the Aflac Kickoff Game between Clemson and Georgia on August 31 in Atlanta.
Aflac, il principale fornitore di assicurazioni sanitarie integrative negli Stati Uniti, ha lanciato la sua campagna pubblicitaria per il football universitario 2024-2025 con protagonisti Nick Saban, Deion 'Coach Prime' Sanders e l'Anatra Aflac. La campagna, ora alla sua quarta stagione, ha l'obiettivo di aumentare la consapevolezza su come Aflac aiuti a coprire le spese che l'assicurazione sanitaria non copre.
Due nuovi spot, 'Nome, Infortunio, Somiglianza' e 'Andato a Pesca', debutteranno il 31 agosto. La campagna include una partnership unica con l'Università del Colorado, dove Coach Prime e il suo staff indosseranno cuffie personalizzate con il marchio Aflac durante le partite. Aflac sponsorizza anche l'Aflac Kickoff Game tra Clemson e Georgia il 31 agosto ad Atlanta.
Aflac, el proveedor líder de seguros de salud suplementarios en los Estados Unidos, ha lanzado su campaña publicitaria para el fútbol universitario 2024-2025 con Nick Saban, Deion 'Coach Prime' Sanders y el Pato Aflac. La campaña, que se encuentra en su cuarta temporada, tiene como objetivo aumentar la conciencia sobre cómo Aflac ayuda a cubrir los gastos que no cubre el seguro de salud.
Dos nuevos comerciales, 'Nombre, Lesión, Semejanza' y 'De Pesca', se estrenarán el 31 de agosto. La campaña incluye una asociación única con la Universidad de Colorado, donde Coach Prime y su personal usarán auriculares personalizados con la marca Aflac durante los juegos. Aflac también patrocina el Aflac Kickoff Game entre Clemson y Georgia el 31 de agosto en Atlanta.
미국의 주요 보조 건강 보험 제공업체인 Aflac은 Nick Saban, Deion 'Coach Prime' Sanders, 그리고 Aflac Duck이 출연하는 2024-2025 대학 미식축구 광고 캠페인을 시작했습니다. 이 캠페인은 현재 네 번째 시즌을 맞이하며, Aflac이 건강 보험이 보장하지 않는 경비를 어떻게 지원하는지에 대한 인식을 높이는 것을 목표로 하고 있습니다.
'이름, 부상, 유사성'과 '낚시 가기'라는 두 개의 새로운 광고가 8월 31일에 방영될 예정입니다. 이 캠페인은 Colorado 대학교와의 독특한 파트너십을 포함하며, Coach Prime과 그의 스태프는 경기 중 Aflac 브랜드의 헤드셋을 착용합니다. Aflac은 8월 31일 애틀랜타에서 열리는 Clemson과 Georgia 간의 Aflac Kickoff Game도 후원합니다.
Aflac, le principal fournisseur d'assurances santé complémentaires aux États-Unis, a lancé sa campagne publicitaire pour le football universitaire 2024-2025 avec Nick Saban, Deion 'Coach Prime' Sanders et le canard Aflac. La campagne, qui est maintenant dans sa quatrième saison, vise à sensibiliser sur la manière dont Aflac aide à couvrir les frais que l'assurance maladie ne couvre pas.
Deux nouvelles publicités, 'Nom, Blessure, Ressemblance' et 'Parti à la Pêche', seront diffusées le 31 août. La campagne inclut un partenariat unique avec l'Université du Colorado, où Coach Prime et son équipe porteront des écouteurs personnalisés avec la marque Aflac pendant les matchs. Aflac sponsorise également le Aflac Kickoff Game entre Clemson et Georgia le 31 août à Atlanta.
Aflac, der führende Anbieter von supplemental Krankenversicherungen in den USA, hat seine Werbekampagne für den College-Football 2024-2025 mit Nick Saban, Deion 'Coach Prime' Sanders und der Aflac-Ente gestartet. Die Kampagne, die nun in die vierte Saison geht, zielt darauf ab, das Bewusstsein dafür zu schärfen, wie Aflac hilft, Kosten zu decken, die von der Krankenversicherung nicht übernommen werden.
Zwei neue Werbespots, 'Name, Verletzung, Ähnlichkeit' und 'Angeln Gehen', werden am 31. August Premiere haben. Die Kampagne umfasst eine einzigartige Partnerschaft mit der Universität Colorado, wo Coach Prime und sein Team während der Spiele maßgeschneiderte Aflac-Headsets tragen werden. Aflac sponsert außerdem das Aflac Kickoff Game zwischen Clemson und Georgia am 31. August in Atlanta.
- Continuation of successful partnership with high-profile college football coaches for the fourth straight season
- Expanded partnership with University of Colorado, including branded headsets for coaching staff
- Sponsorship of the Aflac Kickoff Game featuring top-ranked teams
- None.
The iconic coaches return for the insurer's annual college football campaign
In their first appearance, Coach Saban, Coach Prime and the Aflac Duck head back to campus in the ad "Name, Injury, Likeness." The twist on NIL sees the Aflac Duck signing Coach Saban and Coach Prime to NIL deals and has them thinking big to teach fans about how Aflac can help close the gap where health insurance ends and medical bills begin. In the commercial, both NIL agreements are brought to life as Coach Prime's deal puts him on a flashy "Aflac gets you paid" billboard, while Coach Saban's deal soars overhead with the "Big time coverage" blimp. The trio will also hit the lake in the second commercial, "Gone Fishing," as the three continue to educate consumers about the impact of medical debt.
"There's no better duo than Coach Saban and Coach Prime — two of the most renowned names in college football — to demonstrate how Aflac helps close the financial gap where health insurance ends and medical bills pile up," said Aflac Senior Vice President and Chief Marketing Officer Garth Knutson. "We secured NIL deals with them to lead this campaign, reminding fans that Aflac provides big-time coverage and helps our policyholders get paid. We're grateful for their continued partnership, not just in our commercials, but in explaining how Aflac helps protect financial well-being."
Aflac's annual college football campaign remains a cornerstone of the brand's sports marketing portfolio. In addition to premiering the new commercials with Coach Saban and Coach Prime, Aflac is also gearing up for the second Aflac Kickoff Game featuring No. 14 Clemson and No. 1 Georgia on Aug. 31 in
"Entering the sixth year of the college football campaign with Aflac is a commitment I take seriously. The Aflac Duck has my back, even in retirement," said Coach Saban. "I'm proud to join forces again with Aflac and Coach Prime as we work together to continue educating Americans on how Aflac can help with health expenses health insurance doesn't cover."
As part of Coach Prime's return to Aflac's annual college football campaign, the brand is deepening its partnership with the University of
The ads will run on Aug. 31 across linear, digital and social platforms. "Name, Injury, Likeness" will debut on ESPN GameDay, and "Gone Fishing" will premiere during the Aflac Kickoff Game on ABC. Fans can learn more about Aflac, its brand ambassadors and how the organization is expanding its sports marketing footprint at http://www.Aflac.com/collegefootball.
ABOUT AFLAC INCORPORATED
Aflac Incorporated (NYSE: AFL), a Fortune 500 company, has helped provide financial protection and peace of mind for more than 68 years to millions of policyholders and customers through its subsidiaries in the
1 LIMRA 2023 U.S. Supplemental Health Insurance Total Market Report
Media contact: Amy Persons, apersons@aflac.com
Analyst and investor contact: David A. Young, 706-596-3264, 800-235-2667 or dyoung@aflac.com
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SOURCE Aflac
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