Playboy (PLBY) CEO reports RSU tax-share withholding on Form 4

Rhea-AI Filing Summary

Playboy, Inc. (PLBY) CEO and President Bernhard L. Kohn III reported routine share withholdings related to restricted stock units, not open‑market sales. On January 21, 2026, the company withheld 408,901 shares of common stock at $1.92 per share to cover tax obligations from vested RSUs, leaving him with 3,937,114 directly held shares. On January 22, 2026, the company withheld an additional 102,120 shares at $1.92 per share, after which he directly held 3,834,994 shares of common stock.

The filing also lists indirect holdings of 75,361 shares by Cold Springs Trust, 445,309 shares by Woodburn Dr LP, and 50,000 shares by Bircoll Kohn Family Trust, with Mr. Kohn disclaiming beneficial ownership of those shares except to the extent of his pecuniary interest.

Insider Trade Summary

5 transactions reported

Mixed 5 txns

Insider Kohn Bernhard L III

Role CEO & President

Type	Security	Shares	Price	Value
Tax Withholding	Common Stock	102,120	$1.92	$196K
Tax Withholding	Common Stock	408,901	$1.92	$785K
holding	Common Stock	--	--	--
holding	Common Stock	--	--	--
holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock — 3,834,994 shares (Direct); Common Stock — 75,361 shares (Indirect, by Cold Springs Trust)

Footnotes (1)

1. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 21, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 22, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person. Represents shares of common stock held directly by Cold Springs Trust, of which Mr. Kohn is a beneficiary. Mr. Kohn disclaims beneficial ownership of the shares owned by Cold Springs Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose. Represents securities held directly by Woodburn Dr LP, an entity controlled by Mr. Kohn. Mr. Kohn disclaims beneficial ownership of the shares owned by Woodburn Dr LP, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose. Represents securities held directly by Bircoll Kohn Family Trust, for which Mr. Kohn is a trustee and a controlling person. Mr. Kohn disclaims beneficial ownership of the shares owned by Bircoll Kohn Family Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Kohn Bernhard L III

(Last) (First) (Middle)

C/O PLAYBOY, INC.

10960 WILSHIRE BLVD, SUITE 2200

(Street)

LOS ANGELES CA 90024

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Playboy, Inc. [ PLBY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CEO & President

3. Date of Earliest Transaction (Month/Day/Year)
01/21/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	01/21/2026		F		408,901(1)	D	$1.92	3,937,114	D
Common Stock	01/22/2026		F		102,120(2)	D	$1.92	3,834,994	D
Common Stock								75,361	I	by Cold Springs Trust(3)
Common Stock								445,309	I	by Woodburn Dr LP(4)
Common Stock								50,000	I	by Bircoll Kohn Family Trust(5)

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 21, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person.

2. Represents shares of Issuer common stock withheld by the Issuer solely to satisfy tax withholding obligations in connection with the net issuance of shares of Issuer common stock delivered to the Reporting Person on January 22, 2026, from the vesting of restricted stock units, and does not a represent a sale by the Reporting Person. This Form 4 relates solely to the withholding of shares in connection with the settlement of previously granted and reported vested restricted stock units. No shares were sold by the Reporting Person.

3. Represents shares of common stock held directly by Cold Springs Trust, of which Mr. Kohn is a beneficiary. Mr. Kohn disclaims beneficial ownership of the shares owned by Cold Springs Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.

4. Represents securities held directly by Woodburn Dr LP, an entity controlled by Mr. Kohn. Mr. Kohn disclaims beneficial ownership of the shares owned by Woodburn Dr LP, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.

5. Represents securities held directly by Bircoll Kohn Family Trust, for which Mr. Kohn is a trustee and a controlling person. Mr. Kohn disclaims beneficial ownership of the shares owned by Bircoll Kohn Family Trust, except to the extent of his pecuniary interest therein, and the inclusion of these securities in this report shall not be deemed an admission of beneficial ownership of the reported securities for purpose of Section 16 or for any other purpose.

Remarks:

	/s/ Christopher Riley, as Attorney-in-Fact	01/23/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did PLBY CEO Bernhard Kohn report on this Form 4?

The Form 4 reports that Playboy, Inc. (PLBY) CEO Bernhard L. Kohn III had shares of common stock withheld by the company to satisfy tax withholding obligations arising from the vesting of restricted stock units on January 21 and 22, 2026.

How many PLBY shares were withheld for taxes from the CEOs RSU vesting?

On January 21, 2026, 408,901 shares of Playboy common stock were withheld at $1.92 per share, and on January 22, 2026, an additional 102,120 shares were withheld at $1.92 per share, all to cover tax obligations on vested restricted stock units.

Did the PLBY CEO sell any shares in this Form 4 filing?

No. The footnotes state that the reported transactions represent shares withheld by the issuer solely to satisfy tax withholding obligations in connection with vested restricted stock units and that no shares were sold by the Reporting Person.

How many PLBY shares does the CEO hold directly after these tax withholdings?

Following the January 22, 2026 withholding, Bernhard L. Kohn III is shown as directly holding 3,834,994 shares of Playboy, Inc. common stock.

What indirect PLBY share holdings are associated with trusts and partnerships?

The filing lists 75,361 shares held by Cold Springs Trust, 445,309 shares held by Woodburn Dr LP, and 50,000 shares held by Bircoll Kohn Family Trust. Mr. Kohn is associated with these entities but disclaims beneficial ownership except to the extent of his pecuniary interest.

What is transaction code "F" in the PLBY CEOs Form 4?

Transaction code "F" in this Form 4 indicates shares were withheld by the issuer to pay taxes upon the vesting of equity awards, rather than a discretionary buy or sell order by the insider.