Vita Coco (COCO) CEO sells 45,544 shares under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Vita Coco Company, Inc. director and Chief Executive Officer Martin Roper reported an exercise-and-sell transaction in company stock. He exercised stock options to acquire a total of 45,544 shares of common stock at an exercise price of $10.178 per share, then sold the same 45,544 shares in open-market transactions on two days at weighted average prices of $51.13 and $59.348 per share.
The filing states that these sales were effected under a Rule 10b5-1 trading plan. Following the transactions, Roper directly holds 298,484 shares of common stock. The filing also lists indirect holdings in shares held by his spouse and several Exempt Family Trusts, as well as multiple remaining non-qualified stock option awards with exercise prices ranging from $10.178 to $32.78 and expirations extending to 2035.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 45,544 shares ($2,497,495)
Net Sell
16 txns
Insider
Roper Martin
Role
Chief Executive Officer
Sold
45,544 shs ($2.50M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Non-Qualified Stock Option (Right to Buy) | 20,544 | $0.00 | -- |
| Exercise | Common Stock | 20,544 | $10.178 | $209K |
| Sale | Common Stock | 20,544 | $59.348 | $1.22M |
| Exercise | Non-Qualified Stock Option (Right to Buy) | 25,000 | $0.00 | -- |
| Exercise | Common Stock | 25,000 | $10.178 | $254K |
| Sale | Common Stock | 25,000 | $51.13 | $1.28M |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
| holding | Common Stock | -- | -- | -- |
| holding | Common Stock | -- | -- | -- |
| holding | Common Stock | -- | -- | -- |
| holding | Common Stock | -- | -- | -- |
Holdings After Transaction:
Non-Qualified Stock Option (Right to Buy) — 329,670 shares (Direct, null);
Common Stock — 319,028 shares (Direct, null);
Common Stock — 215,631 shares (Indirect, by Chris Roper FT)
Footnotes (1)
- The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $56.68 to $60.50, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. These shares are held by the Christopher G. Roper Exempt Family Trust. These shares are held by the Peter S. Roper Exempt Family Trust. These shares are held by the Thomas L. Roper Exempt Family Trust. The stock option is fully vested and currently exercisable. The stock option vests in four equal annual installments beginning on November 27, 2022. The stock option vests in four equal annual installments beginning on March 10, 2024. The stock option vests in four equal annual installments beginning on March 4, 2025. The stock option vests in four equal annual installments beginning on March 3, 2026.
Key Figures
Shares sold: 45,544 shares
Sale prices: $51.13 and $59.348 per share
Option exercise price: $10.178 per share
+4 more
7 metrics
Shares sold
45,544 shares
Open-market sales of common stock
Sale prices
$51.13 and $59.348 per share
Weighted average prices on two trading days
Option exercise price
$10.178 per share
Exercise price for 45,544 common shares
Direct holdings after transactions
298,484 shares
Common stock directly held by Martin Roper
Largest remaining option block
298,507 underlying shares at $15.00
Non-qualified stock option expiring October 21, 2031
Additional option grants
185,133 and 46,875 shares at $16.91
Non-qualified stock options expiring March 10, 2033
Highest strike option grant
70,715 shares at $32.78
Non-qualified stock option expiring March 3, 2035
Key Terms
Rule 10b5-1 trading plan, Non-Qualified Stock Option (Right to Buy), weighted average price, Exempt Family Trust, +1 more
5 terms
Rule 10b5-1 trading plan financial
"The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
Non-Qualified Stock Option (Right to Buy) financial
"security_title: "Non-Qualified Stock Option (Right to Buy)""
weighted average price financial
"The price reported in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Exempt Family Trust financial
"These shares are held by the Christopher G. Roper Exempt Family Trust."
indirect ownership financial
"ownership_type: "indirect" and nature_of_ownership: "by Spouse""
FAQ
What did Vita Coco (COCO) CEO Martin Roper report in this Form 4 filing?
Martin Roper reported exercising stock options and selling common shares. He acquired 45,544 shares at a $10.178 exercise price, then sold the same 45,544 shares in open-market trades at weighted average prices of $51.13 and $59.348.
What stock options does the Vita Coco (COCO) CEO still hold after exercising some options?
The filing lists several remaining non-qualified stock options. These have exercise prices of $10.178, $15.00, $16.91, $26.18, and $32.78 per share, with underlying share amounts up to 298,507 and expiration dates running through March 2035.
What type of transaction pattern does the Vita Coco (COCO) Form 4 show for the CEO?
The Form 4 shows an exercise-and-sell pattern. Martin Roper exercised options to acquire 45,544 shares at $10.178 per share, then sold all 45,544 shares in open-market transactions, while retaining a significant remaining direct and option-based position.