BKNG insider Form 4: CEO sells Booking shares under 10b5-1

Q: What does the Booking Holdings (BKNG) Form 4 report for 11/17/2025?

The Form 4 reports that the CEO, who is also a director of Booking Holdings Inc. (BKNG) , executed multiple open-market sales of common stock on 11/17/2025 , each involving relatively small blocks of shares at various prices in the $4,700–$4,800 range.

Q: Who signed the Booking Holdings Form 4 and when was it signed?

The Form 4 was signed by /s/ Vijay Iyer, Attorney-in-Fact , with a signature date of 11/19/2025 , indicating it was filed on behalf of the reporting person under power of attorney.

Filing Impact

(Very High)

Filing Sentiment

(Negative)

Form Type

Rhea-AI Filing Summary

Booking Holdings Inc. (BKNG) filed a Form 4 reporting multiple open-market sales of common stock by its CEO and President, who is also a director, on 11/17/2025. Each transaction involved small share amounts, typically between 10 and 65 shares, at prices generally in the mid‑$4,700s to high‑$4,800s per share, including trades at prices such as $4,775.17 and $4,870.76.

The filing states that these sales were made under a Rule 10b5‑1(c) trading plan adopted on December 9, 2024. Following the reported trades, the reporting person beneficially owned 22,151 shares of Booking Holdings common stock, held directly. No derivative security transactions were reported in this Form 4.

Insider Trade Summary

Net Seller: 443 shares ($2,135,414)

Net Sell 25 txns

Insider Fogel Glenn D

Role CEO AND PRESIDENT

Sold 443 shs ($2.14M)

Type	Security	Shares	Price	Value
Sale	Common Stock	10	$4,775.17	$48K
Sale	Common Stock	20	$4,777.43	$96K
Sale	Common Stock	20	$4,796.35	$96K
Sale	Common Stock	10	$4,798.75	$48K
Sale	Common Stock	27	$4,800.5193	$130K
Sale	Common Stock	65	$4,801.9677	$312K
Sale	Common Stock	30	$4,804.12	$144K
Sale	Common Stock	10	$4,806.22	$48K
Sale	Common Stock	10	$4,808.58	$48K
Sale	Common Stock	20	$4,812.71	$96K
Sale	Common Stock	10	$4,813.74	$48K
Sale	Common Stock	10	$4,822.16	$48K
Sale	Common Stock	30	$4,824.0967	$145K
Sale	Common Stock	30	$4,826.95	$145K
Sale	Common Stock	10	$4,830.21	$48K
Sale	Common Stock	10	$4,831.94	$48K
Sale	Common Stock	10	$4,835.72	$48K
Sale	Common Stock	11	$4,838.7836	$53K
Sale	Common Stock	10	$4,840.94	$48K
Sale	Common Stock	10	$4,847.98	$48K
Sale	Common Stock	20	$4,849.14	$97K
Sale	Common Stock	10	$4,856.95	$49K
Sale	Common Stock	20	$4,865.065	$97K
Sale	Common Stock	10	$4,867.82	$49K
Sale	Common Stock	20	$4,870.76	$97K

Holdings After Transaction: Common Stock — 22,584 shares (Direct)

Footnotes (1)

The 10b5-1(c) sales plan was adopted on December 9, 2024. The report is the first of three Form 4s filed to report Mr. Fogel's transactions on November 17, 2025. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,795.86 - $4,796.84. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,800.15 - $4,801.01. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,801.63 - $4,802.59. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,803.75 - $4,804.70. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,812.70 - $4,812.72. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,823.90 - $4,824.29. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,826.45 - $4,827.20. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,838.75 - $4,839.12. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,864.95 - $4,865.18. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,870.74 - $4,870.78. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

Form 4 Insider Transactions: What Each Field Means →

11/19/2025 - 07:30 AM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Fogel Glenn D

(Last)

(First)

(Middle)

BOOKING HOLDINGS INC.

800 CONNECTICUT AVENUE

(Street)

NORWALK

06854

(City)

(State)

(Zip)

2. Issuer Name and Ticker or Trading Symbol
Booking Holdings Inc. [ BKNG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	CEO AND PRESIDENT

3. Date of Earliest Transaction (Month/Day/Year)
11/17/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock⁽¹⁾	11/17/2025⁽²⁾		S		10	D	$4,775.17	22,584	D
Common Stock⁽¹⁾	11/17/2025		S		20	D	$4,777.43	22,564	D
Common Stock⁽¹⁾⁽³⁾	11/17/2025		S		20	D	$4,796.35	22,544	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,798.75	22,534	D
Common Stock⁽¹⁾⁽⁴⁾	11/17/2025		S		27	D	$4,800.5193	22,507	D
Common Stock⁽¹⁾⁽⁵⁾	11/17/2025		S		65	D	$4,801.9677	22,442	D
Common Stock⁽¹⁾⁽⁶⁾	11/17/2025		S		30	D	$4,804.12	22,412	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,806.22	22,402	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,808.58	22,392	D
Common Stock⁽¹⁾⁽⁷⁾	11/17/2025		S		20	D	$4,812.71	22,372	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,813.74	22,362	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,822.16	22,352	D
Common Stock⁽¹⁾⁽⁸⁾	11/17/2025		S		30	D	$4,824.0967	22,322	D
Common Stock⁽¹⁾⁽⁹⁾	11/17/2025		S		30	D	$4,826.95	22,292	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,830.21	22,282	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,831.94	22,272	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,835.72	22,262	D
Common Stock⁽¹⁾⁽¹⁰⁾	11/17/2025		S		11	D	$4,838.7836	22,251	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,840.94	22,241	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,847.98	22,231	D
Common Stock⁽¹⁾	11/17/2025		S		20	D	$4,849.14	22,211	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,856.95	22,201	D
Common Stock⁽¹⁾⁽¹¹⁾	11/17/2025		S		20	D	$4,865.065	22,181	D
Common Stock⁽¹⁾	11/17/2025		S		10	D	$4,867.82	22,171	D
Common Stock⁽¹⁾⁽¹²⁾	11/17/2025		S		20	D	$4,870.76	22,151	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. The 10b5-1(c) sales plan was adopted on December 9, 2024.

2. The report is the first of three Form 4s filed to report Mr. Fogel's transactions on November 17, 2025.

3. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,795.86 - $4,796.84. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

4. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,800.15 - $4,801.01. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

5. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,801.63 - $4,802.59. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

6. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,803.75 - $4,804.70. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

7. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,812.70 - $4,812.72. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

8. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,823.90 - $4,824.29. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

9. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,826.45 - $4,827.20. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

10. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,838.75 - $4,839.12. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

11. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,864.95 - $4,865.18. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

12. Represents the weighted average sales price. The range of prices received for the reported transactions was $4,870.74 - $4,870.78. Upon request by the Commission staff, Booking Holdings will provide full information regarding the number of shares sold at each separate price.

	/s/ Vijay Iyer, Attorney-in-Fact	11/19/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What does the Booking Holdings (BKNG) Form 4 report for 11/17/2025?

The Form 4 reports that the CEO, who is also a director of Booking Holdings Inc. (BKNG), executed multiple open-market sales of common stock on 11/17/2025, each involving relatively small blocks of shares at various prices in the $4,700–$4,800 range.

Were the BKNG insider stock sales made under a Rule 10b5-1 plan?

Yes. The filing explains that the sales were made pursuant to a Rule 10b5‑1(c) trading plan that was adopted on December 9, 2024, which is designed to pre-arrange trades under specified conditions.

What price range did the Booking Holdings CEO receive for the shares sold?

The explanation notes several weighted average prices, including ranges such as $4,795.86–$4,796.84 and $4,870.74–$4,870.78, reflecting the prices at which the reported shares were sold on 11/17/2025.

How many Booking Holdings shares does the insider own after these transactions?

After the reported trades, the Form 4 shows the reporting person beneficially owning 22,151 shares of Booking Holdings common stock, held directly.

Does this BKNG Form 4 report any derivative securities like options or warrants?

The section for derivative securities is included but contains no specific transactions, so this particular Form 4 only details trades in common stock and does not report activity in options, warrants, or other derivative securities.

Who signed the Booking Holdings Form 4 and when was it signed?

The Form 4 was signed by /s/ Vijay Iyer, Attorney-in-Fact, with a signature date of 11/19/2025, indicating it was filed on behalf of the reporting person under power of attorney.